DIGITAL MARKETING

DIGITAL MARKETING

What is Digitl Marketing ?

Digitalmarketingisthepracticeofpromoting products,services,orbrandsusingdigital channels—mainlytheinternetandelectronic devices.It’sacorepartofthebroaderfieldof Marketing,butfocusedspecificallyononline andtechnology-drivenplatforms. Thisiswhatadigitalmarketerdoes.

Why DIgital marketing ?

Digital marketing is important because most people today spend a large part of their time online—searching on Google, watching videos, using social media, shopping, and communicating through apps. Businesses use digital marketing to connect with those people wheretheyalreadyare.

Types of Digital Marketing

1.SearchEngineOptimization(SEO)

2.SearchEngineMarketing(SEM)/GoogleAds

3.SocialMediaMarketing(SMM)

What is SEO ?

SEO (Search Engine Optimization) is the process of improving a websitesoitappearshigherinsearchengineresults,especiallyon Google.

The main goal of SEO is to bring more visitors to a website organically(withoutpaidads).

What is SEM ?

What

is SMM ?

SMM (Social Media Marketing) is the process of promoting a brand,product,service,orbusinessusingsocialmediaplatforms. Itisoneofthemostimportantpartsofdigitalmarketing.

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