SHOT Daily | 2011 SHOT Show - Day 3

SHOOTING HUNTING OUTDOOR TRADE SHOW 1979–2011

NSSF

NEW PRODUCT REPORTS SHOT Daily hits the floor to find the latest products from the show P. 60. Also, see what’s new in knives P. 16 and accessories P. 20

NEWS *ROUNDTABLE LOOKS

AT WOLVES

In connection with its Heroes of Conservation program, Field & Stream hosted a discussion on wolf management. SEE PAGE 4

*NSSF LEADS CHARGE FOR SUNDAY HUNTING The NSSF announces a new initiative to repeal outdated “Blue Laws” in 11 states. SEE PAGE 10

*THE YEAR-ROUND GAME PLAN Weatherby plans to tackle the calendar. SEE PAGE 50

*PRACTICE ANYTIME,

ANYWHERE

LaserLyte’s Laser Trainer Targets allow shooters to practice from their easy chair. SEE PAGE 56

DAY 3, JANUARY 2 0, 2 011

The Daily News of the 2011 Las Vegas SHOT Show Brought to You by The Bonnier Corporation and the NSSF

Looking to the Future

A

t the NSSF State of the Industry dinner on Tuesday night, NSSF president Steve Sanetti, in noting the organization’s 50th anniversary, praised those who helped create the National Shooting Sports Foundation. “Our mission is the same as it was 50 years ago, when men of vision stepped up and said the shooting sports were worth keeping.” The NSSF has now grown to include some 6,000 members, all of whom work to protect, preserve and promote the shooting sports. “We can’t look to the future if we never look back to our past and understand how we got to be the success we are today,” he said before the airing of a video highlighting the organization’s first 50 years. Sanetti then reviewed the organization’s many successes of 2010 before outlining the work that lies ahead. In particular, he said, “Hunters are the original conser-

At the State of the Industry dinner, NSSF president Steve Sanetti noted, “We can’t look to the future if we never look back to our past.”

vationists, and we pay for our activities, and help preserve game and nongame species habitat with a 10 to 11 percent excise tax on firearms and ammunition purchases. But we’ve found that very few people know this.

It’s the greatest story never told.” However, Sanetti said, the NSSF is going to correct this misperception head-on with new programs designed to tell the general public about hunters’ conservation efforts.

Bill McRae Honored Hunter’s with Bushnell Award Specialties

FEATURES *REMINGTON OFFERS A

“NEW” 1911

The 1911 R1 is an A1 variant of the original 1911, but with modern upgrades. SEE PAGE 40

*IN FOR THE LONG HAUL Leupold & Stevens goes global, but stays at home. SEE PAGE 42

*WHATEVER HAPPENED TO BAD BULLETS? These days, it is truly difficult to sell a poor-performing bullet. SEE PAGE 44

Bushnell yesterday bestowed its inaugural Bill McRae Lifetime Achievement Award to the namesake of the honor, longtime optics expert, outdoors photographer and writer Bill McRae. The award will be given annually to an outdoors communicator who best represents the qualities of McRae, said Bushnell’s marketing manager Mark Schaefer, who presented the award. Schaefer cited McRae’s longtime contributions to the sporting optics industry, including his legacy of educating readers about optics as well as his long career as a photographer and writer. McRae, a Montana resident, served as the optics editor of Outdoor Life and has written about optics for a number of publications. Future recipients will receive a sculpture, and Bushnell will be making an annual contribution in McRae’s name to a special scholarship fund in optical studies at the University of California–Davis.

Is Honored

Mark Schaefer presents Bushnell’s inaugural outdoor communicator award to Bill McRae.

As he received the award, McRae recalled looking through his first binocular, nearly 70 years ago. Seeing magnified images for the first time, he said, was like magic. “After all these years, I now understand how optics work, but it’s still magic to me.”

Hunter’s Specialties has been chosen as the recipient of the 2011 Cabela Lifetime Business Achievement Award. The award was received by Dave Forbes, president of Hunter’s Specialties, and was presented by Tommy Millner, president of Cabela’s, and Bud Pidgeon, president of U.S. Sportsmen’s Alliance (USSA). USSA created the award in 2006 to honor the Cabela family’s dedication to protecting hunting, fishing and trapping. It is presented to companies that demonstrate the same passion and commitment to protecting America’s outdoors heritage. “This is our way of honoring the Cabela family and other leaders for their efforts to defend our rights,” said Pidgeon.

DAY 3, JANUARY 20, 2011 ■ SHOT BUSINESS DAILY ■ 1