social value DELIVERING
TO MAKE A POSITIVE DIFFERENCE TO OUR COMMUNITY
charities
YORKSHIRE AIR AMBULANCE
This is one of our popular charities that we have supported over the years and visit regularly throughout the year. As well as the usual information stand, tombola and charity boxes, they also had their mascot to encourage people to donate for much needed funds.
They also held their usual Christmas Present wrapping stations in the busy week leading up to Christmas.
The total raised this year was £2,797.71.
SIMON ON THE STREETS
Homelessness Support
The team provide practical and emotional support to the homeless community in accessing specialist services. They will continue to work with a client if they move into accommodation, as they may struggle with the transition from homelessness to being a tenant. The team held a stand in the Centre to raise awareness of the work that they do and to ask for donations to support the charity.
BRATHAY TRUST
Mental Health Awareness
This charity visited on a monthly basis to promote mental health support available for parents and carers. Also they highlighted the employment opportunities for young people in the local area. As this is a regular event, they have become popular with those experiencing difficulties.
MIND
Mental Health Support
The charity have a wide range of mental health and wellbeing services to support those struggling. Services include in-person, over the phone and online consultation for all ages in the Bradford District and Craven. They held an information stall to highlight the support available for those facing a mental health problem, and to let them know they are not alone.
PHOENIX SQUAD
The Storm Troopers visited a few times over the year to entertain our customers and also to raise donations for their charity of choice, Brainkind. We had a range of Star Wars characters roaming around the malls to the delight of our customers. For the first time this year, they also held Jedi training schools for the little ones (and some older!) to learn how to be a Jedi master! Including a donation from the Centre, they have raised £3,267.25 in total this year.
HOLIBREAK+
This service is provided by Equality Together to provide innovative opportunities to take a break and take part in activities as an alternative to respite in a care home. It enables the carer and cared for to take breaks together or separately. They held various events throughout the year to raise awareness of the service and raise funds.
MACMILLAN CANCER SUPPORT
One of the great charities that help more people with cancer get the best care the UK has to offer. They provide support groups, specialist cancer nurses and treatment with 98% of the work funded by donations. They held various funding drives throughout the year and have been supported by the Rock Choir and other choirs to help raise the much needed funding. The total raised this year was £1,379.19.
MARIE CURIE
Daffodil appeal
This is the UK’s leading end of life charity that offer support to those with terminal cancer. Support is given at home or in patients dedicated hospices throughout the country. They also offer support to grieving families. Volunteers, plus the Rock Choir, helped raised funds and also raised awareness of the service available.
SANDS CHARITY
They provide a safe, understanding and caring service for anyone touched by pregnancy or baby loss. They also fund research projects aiming to discover why babies are dying, to reduce stillbirths and baby mortality rates. They held an awareness campaign on the mall, provided much needed information and also to raise funds required to provide the service.
AGE UK
This is a local charity working in the community to support older people, their families and carers. The stand was to raise awareness of the work that they do and how they can provide support.
RBL
Members of the Royal British Legion and Sea Cadets visited over three weekends leading up to Remembrance Sunday with poppy donation boxes and merchandising stalls. We also had a visit from Poppy Man this year! They used an empty unit as their base to co-ordinate all the activity throughout Bradford. Over the three weekends, plus the collection box on the information desk, they raised a staggering £3, 449.12.
BRITISH HEART FOUNDATION
This charity offers not only support to those affected by heart disease through their Heart Helpline, but the funding also goes towards lifesaving cardiovascular research to help save lives. Volunteers visited with donation buckets and had an information stall to raise awareness.
This is also our charity of choice for all our lost property items. On a regular basis, they collect numerous bags containing unwanted items, that have not been claimed back by shoppers.
U3A
This organisation supports retired people who want to carry on learning, attend events and sometimes get back into work. Members held a few stalls throughout the year to engage with the local community and provide information on the services they offer.
charities
SAVE THE CHILDREN CHRISTMAS JUMPER DAY
Staff within the Centre wore jumpers, dresses, hats and all things Christmasy to join in the fun and also raise money for such a good cause. This year we raised £42.45 to support the charity.
MISSION CHRISTMAS
Once again we teamed up with Cash for Kids and Hits Radio to have a collection box on the mall as part of Mission Christmas. As this is a regular event, customers were all ready to donate toys for those children who would be without a present at Christmas time. We also had boxes of presents donated from retailers within the Centre and also from local businesses from outside. Our support went towards helping 16,600 local children to received a present on Christmas Day.
GIFT WRAPPING
During the run up to Christmas, we had three charities on the mall offering gift wrapping in exchange for a donation to their charity. The charities that attended were Bradford Hospitals Charity, Sorted Community and Yorkshire Air Ambulance.
charity of the year
ANDY’S MAN CLUB
We chose to extend our charity of the year for another year, and carried on supporting this worthwhile charity.
Throughout the year, we clearly displayed our large Andy’s Man Club sign in the main foyer, to keep the charity in the minds of people walking through the Centre. We also installed a banner on the ramps into the car park which was also a way of raising awareness. Business cards and information leaflets were available from the information desk if we received any enquiries.
As part of the Bradford Soapbox Challenge, we also raised awareness of the charity with their logo on the sides of our soapbox. Members of Andy’s Man Club were there and other organisations were also supporting them.
Andy’s Man Club held an awareness stall towards the end of the year to engage with anyone who needed the support of the charity.
We had collection boxes based on the information desk to help raise vital funds needed for the drop-in sessions.
Including our contribution and the charity boxes, we raised £1,179.03. Funds are a vital support, but due to the nature of the charity, awareness is the priority.
The Management Team wanted to participate in a community or charity project. After discussions with MacMillan Cancer Support, one of our regular charities, we agreed to take part in pulling together care packages for patients at the local MacMillan centre.
The packages contained thoughtful gifts for people affected by cancer. The items included colouring books to help fill the spare time they have, toiletries, biscuits, gloves and general items to make their stay more bearable.
The Management Team set aside an afternoon to pull all the care packages together, it was a real team effort for such a worthwhile cause.
The packages were then delivered to the local MacMillan centre at St Lukes Hospital.
team charity event
community
LIVING WELL
WEIGHT MANAGEMENT
Employees of the Living Well department at Bradford Council promoted the new Living Well adult weight management campaign. This enabled adults to get 12 weeks free access to weight management groups including Slimming World, Weight Watchers, and more. They also promoted other services including Stop Smoking and BEEP Exercise Referral, plus many more available services.
LIVING WELL
STOP SMOKING CAMPAIGN
To support the new regional stop smoking ‘Yes to Quit’ campaign, we were visited by Silent Uproar Productions, who performed ‘What Will You Miss’. The play centred around a wedding and best man speech. The speech included a letter written by the Father of the Bride as he wasn’t able to be there due to a smoking related illness. It was to highlight that t’s not too late to stop to ensure you enjoy the good things in life. Alongside this was the usual Stop Smoking service to hand out leaflets and information.
LUVABULLS
The Bradford Bulls Cheerleaders visited the Centre to put a show on for our customers. The event was to introduce people to cheerleading and try to recruit volunteers.
WEST YORKSHIRE POLICE Recruitment
West Yorkshire Police attended to promote the Police Officer and Police Staff roles that are available. They engaged with our customers and provided further information on how to obtain a career within the Police force.
ASK FOR ANGELA
Police Officers raised awareness of the ‘Ask for Angela’ campaign which is a discreet code phrase used in bars, clubs, and other venues where someone feeling unsafe, vulnerable, or threatened can ask staff for “Angela” to get help, such as being reunited with friends, getting a taxi, or calling police. The initiative trains staff to recognize this signal and provide support, helping people safely exit uncomfortable situations, and was developed to reduce violence and harassment, particularly for women, though it’s for anyone.
WEST YORKSHIRE PRECEPIT
Alison Lowe, West Yorks Deputy Mayor for Policing & Crime and her team, held an information stand to speak to people about next year’s budget for West Yorkshire Police and how they want the funds to be spent.
FOLIC CANCER AWARENESS DAY
Students and staff from the Institute of Cancer Therapeutics at University of Bradford held an event to showcase the work they do on cancer research. They had an information table to discuss their work and collect feedback on cancer research. They also held science games, DNA extraction, microscopy, molecular modelling and colour changing chemistry to keep the younger audience entertained.
community
INTERNATIONAL WOMEN’S DAY
This was our sixth year to celebrate International Women’s Day and every year this event gets bigger and bigger. Local dance groups converged on the mall to celebrate the day with two choreography routines.
SOCIAL PRESCRIBING DAY
Social Prescribing is connecting people to activities, groups and support that help to improve their health and wellbeing. To celebrate this day, various organisations including Hale, Living Well, Locala and staff from the NHS, held stalls to hand out information and discuss the opportunities available to the public.
RAF STAND
Royal Air Force Reserves launched a new campaign to attract recruits from the local area. The campaign aimed to fill various roles including chefs, drivers and mechanical & electrical engineers. RAF Reserve personnel were on hand to answer questions and provide information. There were also chefs from Leeming Bar doing cookery demonstrations and customers were invited to taste the food.
AUTISM AWARENESS WEEK
To acknowledge Autism Awareness Week, various organisations attended for a full week activation. Autism Bricks UK and Specialist Autism Services were among some of the organisations who attended. There were some hands on activities including fidget spinner making, Lego making and brick building. Information was handed out to make people aware of the services available.
SAFEGUARDING
Representatives from Safeguarding Adults and Bradford District Safeguarding Children Partnership, which are part of Bradford Council, attended the mall to raise awareness of the hate crimes against vulnerable people. They offered advice and handed out leaflets on the services available to offer support.
UNIVERSITY OF LEEDS
Colleagues from the University held a consultation event to obtain feedback from women and girls for a research paper entitled ‘Safe Spaces in Bradford: Voices of Women and Girls’. Their target audience were asked to complete a questionnaire and provide feedback on their experiences.
SCHOOL CHOIRS
During December we had our usual visit from Pennyoak Academy who sang carols to our customers, the size of the choir gets bigger each year! We also had a visit from Rainbow Star Academy who again, sang a medley of carols to get everyone in the festive spirit.
RESTORATIVE JUSTICE WEEK
The local branch of Restorative Justice held an information stand to explain what the system is all about. This is a system that brings those harmed by crime, and those responsible for the harm, into communication with each other in order to find a positive way forward.
YORKSHIRE BUILDING SOCIETY FRAUD EVENT
Members of staff from the local branch of YBS held an information stall around the dangers of fraud and scam artists. They provided leaflets on how to keep your money safe and what to look out for.
NEW VISION – ALCOHOL AWARENESS
Staff from the locally run service held an awareness campaign to highlight the effects of alcohol. They gave out goodie bags with resources to measure your alcohol units and details on the addiction service.
BRADFORD PIANO TRAIL
Throughout the year we had various days of play on the mall to support charities and events. In February, we had MoJo Jack Music who focus on working with disabled adults. They played Valentine’s themed songs to serenade passers-by.
In October, to promote his concert at the Bradford Cathedral, Mauro Bertonlino played the piano in the food court to entertain people whilst eating. He is a classical pianist based in Turin and has toured Europe, America and Asia.
December saw the return of the Bradford Choral Society and Bradford Brass Band, alongside the piano to play Christmas carols to our customers.
community
UNIVERSITY OF BRADFORD
Staff from the University held an information stand over a few days to hand out information to promote the University and the Undergraduate courses they offer. They were able to offer advice to potential students on the courses available to them.
BRADFORD CENTRAL LIONS CLUB
Volunteers from Bradford Lions help to improve public health and safety through communityled projects and various initiatives. One of these was the ‘Message in a Bottle’ campaign which is a bottle kept in the fridge containing essential information. A label is placed on the fridge which would alert emergency services. Throughout the day they handed out 150 bottles along with information on the services they offer.
partnership working
SKILLS HOUSE NEXT STEPS
Following on from students receiving their exam results, various training providers and employers held a next steps event to offer advice to those that hadn’t got the grades they were expecting.
CAREERS FAIR
Various organisations and training providers held a large careers fair to provide information and guidance on what courses and apprenticeships were available to them and the qualifications needed to progress.
AGE OF WONDER/BORN IN BRADFORD
This was a two-day event to showcase the work the young people of Bradford do in promoting the City. They provided details of the short movie competition for young people, My Life My City.
BRADFORD ARTS CENTRE
The former Kala Sangam underwent a £7.9M transformation into the new Bradford Arts Centre. To promote the newly opened centre, staff had an information table to hand out flyers and raise awareness of what the centre now offered. This now features a 170 seat theatre, studios and accessible spaces to act as a hub for local creativity.
MATILDA CHAIR
We worked with Bradford Theatres to promote the Matilda theatre production. We had a very large Trunchball Matilda Chair on the mall and encouraged customers to take a selfie. There was also a Lego statue of Matilda in the window of The Entertainer.
SOUTH ASIAN FESTIVAL
To celebrate the opening of the Bradford Arts Centre, they hosted the South Asian Festival. To kickstart the event they held a Shadmanny parade on the mall. People attending the event at the Arts Centre gathered to witness an authentic South Asian ‘baraat’ (wedding procession). There were performances led by Punjabi Roots and singing by SongGeet, as well as a puppet parade by Cecil Arts. They paraded along the mall and out by Currer Street onto the Arts Centre.
BRADFORD COUNCIL CONSULTATION
West Yorkshire Combined Authority held a pop up consultation event regarding the internal design of buses for West Yorkshire. They handed out leaflets and asked people to complete a questionnaire.
LITERATURE FESTIVAL
The Bradford Literature Festival, Europe’s most extensive and diverse festival, returned to The Broadway with a stellar programme of events. Over the two weekends we hosted various crafting sessions including wizard wands, superhero mask making, Alice in Wonderland keepsakes and stars, planets and galaxy themed keepsakes.
BBC CHILDREN IN NEED
BBC CHILDREN IN NEED BBC Radio Leeds challenge this year involved two presenters walking just over six miles a day for two days whilst three legged! The stretch from Calverley to Darley Street Market was done by Gayle Lofthouse and her colleague, and the route brought them through the shopping centre. They were followed by an entourage of fellow BBC Radio staff with flags to raise money along the way.
MEDIA MUSEUM
This year’s theme was ‘Step into the Future’ and was around exploring the future of technology, fashion, climate, sound and food and we hosted the fashion element of this. There were various activities throughout the day which focused on sustainability and recycling. The Science Festival’s Young People’s Panel developed innovative and sustainable alternatives to fast fashion. A live performance of ‘Dead White Man’ which brought to life a zombie of textile waste, including a workshop on producing your own miniature zombies made from recycled clothes. Customers could also learn how to repair and improve their own clothing and for the younger audience there was a hands-on activity led by 50 Things To Do.
As well as these activities, the Natural History Museum had an exhibition on the wonders of nature with an up-close opportunity with real museum specimens. They did fun family activities to discover the exciting challenges our planet is facing.
sponsorship
ONE-IN-A-MILLION
This is a small local charity that engages with disadvantaged children and young people within Bradford through sports and the arts. They deliver community-based programmes and fundraising activities. To raise much needed funds, they held their very popular Sparkling Afternoon Tea in March. We donated money to pay for the photo booth and to contribute to the event.
As well as sponsoring this event, we also participated in the Five-a-Side event to raise money for the charity.
BUSINESS AWARDS
We were proud to support this again as these awards celebrate the success, recognise achievement and highlight the innovative people and companies in the Bradford district. We sponsored the Winners of Winners Award.
BRADFORD SERVICE AWARDS
Awards to recognise the special achievements of Council employees who have gone the extra mile.
IMPACT HUB FIVE YEAR ANNIVERSARY
This is a social impact hub and coworking space that helps busineses and startups to build solutions and create positive social impact. To celebrate their five year anniversary, we helped to sponsor their Gala Dinner which was the first event held at the newly opened Bradford Live.
RETAIL AWARDS
The Retail, Leisure and Hospitality Awards were held again in the Centre and this was sponsored by the T&A and The Broadway. The night celebrated the success of our local businesses and employees to reward their hard work and dedication.
SOAPBOX CHALLENGE
This is the 4th year we have sponsored this event and it attracted more than 18,000 people into the City. We also entered our own soapbox again and this year our theme was ‘Peaky Blinders’.
city of culture
BRADFORD PIANO TRAIL
Throughout the year we had various days of play on the mall to support charities and events. In February we had MoJo Jack Music who focus on working with disabled adults. They came and played valentine themed songs to serenade passers-by.
December saw the return of the Bradford Choral Society and Bradford Brass Band, alongside the piano to play Christmas carols and get everyone into the festive spirit.
GAMING MACHINES
Local workshops were run at Impact Gamers for children aged between 8-14 to design a set of games. Funding was awarded to commission two old arcade style gaming units to house the software to run the games. Throughout most of 2025, we had these two gaming machines on the mall just outside HMV. The games got swapped out on a regular basis.
BANTAM OF THE OPERA
This project was commissioned by BBC Radio Leeds in conjunction with Bradford City fans, who are know as ‘the Bantams’. Fans were taught to sing opera to celebrate the City of Culture year. They were supported by Lord Andrew Lloyd Webber, opera singer Lesley Garrett and sporting legend Chris Kamara.
They had numerous events throughout the year performing at Bradford Live, Kings Cross Station, Leeds, various TV and radio station performances, in front of the King and lately they performed at the BBC Sports Personality of the Year. They have been a huge success and the choir will continue to grow stronger and stronger.
We had the privilege of having them appear in the Centre as a flashmob style performance in the food court. On the day, Lesley Garrett stood up, took her coat off and started singing, she was then joined by other members of the choir standing up and revealing their Bradford City shirts. The look of surprise on the customers faces was amazing to see. This was shown all over social media and was also featured on local BBC television stations throughout the day.
BRADFORD PROGRESS EVENT
This was possibly the most popular of the events we had in the Centre. The Bradford Progress celebrated the variety of music made in Bradford, the people who make it. In collaboration with Paraorchestra, Charles Hazlewood and Jeremy Deller brought the people of Bradford, this event brough the district to life with free performances and concerts. The Progress started at Cow & Calf in Ilkley at dawn and made it’s way on buses, coaches and even barges, to perform at various places along the way. All the 450 musicians then congregated in City Park for the finale of the tour.
On the mall we had two baby grand pianos, surrounded by 15 other musicians. There were also an additional 60 musicians at various positions around the mall. The mall was full of people who had travelled along the route with the other musicians and those coming in to watch. The mall was full and they listened to the most amazing piece of music played by all the musicians.
BD:FESTIVAL
This is a family-friendly weekend of activities run by Bradford Council, in conjuction with City of Culture. There were performances, music, activities, food and craft stalls and other activities throughout the City.
BD: LIT
This is a biennial event and coincided with our Festive Launch. This was held on a Friday and Saturday with various light shows and events to bring in people into the City. This brought in extra footfall on the Saturday for our Festive Launch and afterwards they went into the City to see the lightshows. On the Friday night, we had SPARKS in the Centre which are light up drummers. The lights went down and they sparkled on the mall brining in plenty of people to see them.
BATON OF HOPE
CONTAINS STRONG LANGUAGE
This isn’t what is sounds like! This is the BBC’s annual celebration of poetry, performance and spoken word. There were events in the City and wider district. As part of the event, we had a pentagram shaped doodle wall so people could express their artistic side. We also had a ‘Word Soup’ art wall where people could say a word and the artist drew an object for them to colour in.
BD:WALLS
Artists from home and abroad were invited to create new works of art on walls across the Bradford District. Two areas at the Centre were identified to be suitable spaces to promote this project:
MILLS TO THE HILLS
This year we hosted Symone along with Urban Gliders who jumped through hoops on roller skates; Urban Safari who wandered around looking for species on the mall and inviting customers to join in; puppets from Cecil Green Arts roamed the mall and Blockbuster Factory where the audience became the actors and joined in the movie!
This was a national event to raise awareness of suicide and how to prevent it. The Baton started in Blackpool and toured around the UK, finishing in London. The Baton was carried by chosen Baton Bearers and was passed on at various points throughout the tour. The tour came through Bradford, starting at Haworth and made its way through the District, and into The Broadway where our Marketing Manager had the privilege to carry this for some of the tour.
In the Centre, we had various suicide prevention and mental health charities along with the Yorkshire Speak Their Name quilt. This quilt was made up of squares done by people who had been affected by suicide. It was quite emotional to read the messages they had put.
This was created by London-born artist Roid and is a vast and hypnotic piece of street art. Taking inspiration from the city’s rich industrial history and depicting a weave created by a loom, with the warp and weft creating a pattern across the wall. This work can be seen day and night when entering the car park.
BREATHE BREATHE BREATHE
This was created in collaboration with Zayn Malik to create a moment of pause and reflection. It invites people to slow down, reset and take a breath amid the energy of the City. The artist, Ricky Also, is a UK based street artist known for bold typographic murals.
awards
To celebrate and recognise the hard work of everyone who contributes to the success of the Centre, we entered various awards throughout the year. Please find below a list of all the awards we entered and have been shortlisted for.
INTERNATIONAL CSR AWARDS
These awards recognise global leaders in sustainability and social impact, with entrants throughout the world.
We submitted entries for the support we have given Andy’s Man Club and for the installation of Bradford’s Largest Sensory Room. We were shortlisted and proud to have won both awards.
GREEN APPLE AWARDS
The Green Awards are to recognise, reward and promote environmental best practice for companies around the world.
Our entry was for ‘A Year of Purposeful Sustainability and Community Impact‘ to showcase the ongoing work on our commitment to zero landfill, innovative environmental projects and our commitment to green energy. We not only won the award but also received an outstanding commendation for our consistent work over the years.
SCEPTRE AWARDS
These prestigious awards recognise the hard work undertaken by shopping centres and gives a unique chance for networking.
We submitted six entries and we were shortlisted for three:
Community Initiative of the Year – Sensory Room Car Park of the Year
Manager of the Year - Large Venue
There were a record number of entries and we were up against some fierce competition. Unfortunately, we didn’t win but it was an achievement to get shortlisted out of the large number of entries.
THE REVO AWARDS
The Revo Awards celebrate the talent within the retail, leisure and property sector. We submitted three entries and were shortlisted for the Best Community Initiative – Bradford’s Largest Sensory Room. We were shortlisted along with eleven other entries but unfortunately we did not win on this occasion.
PROLIFIC NORTH
These awards recognise the outstanding achievement across the creative, digital, media and marketing sectors. We submitted entries for two categories and were shortlisted for both.
Best Brand Building - The Broadway Brand Evolution for City of Culture entry was for the way the shopping centre had embraced the City of Culture year and adapted to make the year a success.
Social Purpose - Bradford’s Largest Sensory Room was for our campaign to promote the space and raise awareness of it.
NORTHERN DIGITAL AWARDS
For these awards, we submitted two entries and we are proud to say we won both awards! Our entries were for:
- Best Inclusion and Diversity InitiativeFrom Shopping Centre to Community Hub
- Best Digital Marketing Campaign – Real Estate - Bradford’s Largest Sensory Room
YORKSHIRE RAISING THE BAR AWARDS
These awards are run by the Chamber of Commerce to recognise the hard work of members. We submitted an entry for Community Project - Bradford’s Largest Sensory Room but unfortunately we didn’t win on the night.
BRADFORD BUSINESS AWARDS
At this year’s awards, there was a special category for Outstanding Achievement for someone who had gone over-and-above to ensure Bradford’s success. This award was given to Ian Ward, General Manager of The Broadway. This award recognised the work and commitment in working with various businesses and organisations to ensure we worked together. Ian had no idea that he was being awarded this, but the team did, and we managed to pull together a video along with other Bradford dignitaries to share stories of Ian and his work ethic. His wife was also involved in the video and to make the night even special, she secretly attended the night along with his family.
environment/ sustainability
As a centre, The Broadway are already working towards a more sustainable future. Some of the projects we will be introducing are rainwater harvesting, continuation of LED lighting and reducing timers on back of house lighting.
ENVIRONMENTAL & ECONOMIC BENEFIT
Sustainability initiatives have delivered measurable environmental impact:
•560 tonnes of waste diverted from landfill
•176 tonnes of cardboard recycled •251 tonnes of waste converted to energy
•95,397 kWh annual energy savings through LED upgrades
These initiatives reduce operational costs, support local recycling infrastructure and contribute to long-term environmental resilience.
MONITORING, RECOGNITION & TRANSPARENCY
Impact is tracked through usage data, environmental metrics and partner engagement. Achievements have been externally validated through a Green Apple Award and shortlisting for SCEPTRE and Revo Awards, reinforcing credibility and accountability.
YORKSHIRE WATER
This was the second time we have been visited by Yorkshire Water who promoted their ‘Pee, Poo, Paper’ campaign to eliminate blocked pipes. They had an interactive game and also a Spin the Wheel activity where customers could win various water saving prizes. We also had a visit from Wipesaur to help promote the campaign.
WATER REFILL STATION
Towards the end of the year we installed a water refill station to help reduce the use of plastic bottles. Since it’s installation the station has saved the use of 1641 plastic bottles.
MISSION STATEMENT
Be Broadway – In our attitude, behaviour, appearance and determination we go above and beyond, achieving this through working as one team to make a difference and inspire others to be the best that they can be, THE ANSWER IS YES: NOW WHAT’S THE QUESTION?
BE BROADWAY INCENTIVE
To recognise the hard work and commitment of the team, we run a Be Broadway incentive scheme which is centred around our Mission Statement, Guidelines and Values.
Staff are awarded Be Broadway points by completing on-line training courses, nominating and being nominated for The Answer is Yes Award, and never being late/never absent. As they accumulate points, they are awarded badges; Bronze, Silver, Gold and Platinum. Each badge also comes with a gift card of different values.
10TH BIRTHDAY CELEBRATION
To celebrate our birthday this year we held a party for all staff and they received a little extra in their Christmas goodie bag!
We also recognised those members of staff who had been here since the beginning by inviting them to join us at the Retail, Leisure and Hospitality Awards. They were presented with a bespoke Be Broadway perspex sign and gift card.
TEAM EVENTS
Throughout the year, we paid for staff to attend events outside of work. They have done various activities with the majority of these being a meal together, to spend time with each other outside of work environment.
THANK THE CLEANER DAY
We celebrated the day by providing sandwiches and cakes to reward our housekeeping team for all their hard work.
staff values
