ABOUT: OPTIMISM | PESSIMISM | REALISM An attempt to answer 3 Intriguing Questions by Frank M. Pfaller
Re ections on my contribution to the discourse with thanks to Sam Weston, Marketing Manager of 80DAYS, Prof. Dr. Willy Legrand of International University of Applied Sciences and Amanda Frasier, President Ratings at Forbes Travel Guild
The topic for the opening keynote panel at the Annual ICHRIE Conference, August 2022 in Washington D.C. was: Improving the Image of the Hospitality Brand Moderator: Prof. Dr. Sheryl Kline,
Deputy Dean of Alfred Lerner College of Business and Economics and Aramark Chaired Professor in the Department of Hospitality Business Management in the Alfred Lerner College of Business and Economics at the University of Delaware (UD).
Panel Members: Mitchell Platt, Don Welsh,
Chairman, Club Management Association of America (CMAA)
President & CEO, Destinations International, Whashington D.C.
Rob Gifford,
President, National Restaurant Association Educational Foundation, Washington D.C.
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Frank M. Pfaller, Founder President of HoteliersGuild and President & CEO of CHC - CoutureHospitalityConcept