2025 FACP Fall Program

Corporate

Annual Conference

November

Tuesday, November 4

11:15 AM – 11:45 AM First-Time Attendee Welcome

First Time Attendees are invited to a meet and green with members of the FACP Board of Directors.

Palms I

12:00 PM Welcome, Opening Session and Lunch

Better Together: The Power of Collaboration Panel: Katie Lopez, IOM, Tampa Bay Chamber; Stephanie Ford, FCCP, Southeast Volusia Chamber; Jeni Torello, Amplify Clearwater; Moderated by: Debbie Cotton, IOM, FCCP

A chamber’s reach and effectiveness are increased when they foster good relationships and collaborate with their neighboring chambers. Learn how chambers can work together -- across regions, sizes and sectors -- to better serve their members and communities. Grand Oasis

1:05 PM Breakout Sessions:

“Welcome to the Palm Beaches” Luncheon Sponsor

Membership Track: Rethinking Member Value Panel: Teri Smiley, IOM, Starfish Partnerships; Charinus Davis, FCCP, Coral Springs Coconut Creek Regional Chamber; Ed Hill, FCCP, Sarasota Chamber; Moderated by: Kim Dalglish, IOM, Manatee Chamber

One size does not fit all, especially with the value that businesses seek from their chamber membership. Hear how these chambers are addressing this age old question of how to provide the value that their members are seeking. Palms I

CEO/VP Track: Managing Across Generations

Presented by: Scott Garvis, Dale Carnegie

This session equips leaders with practical insights and tools to transform the diverse attitudes, values, and skills of multiple generations into powerful performance drivers. Participants will explore tailored approaches for giving feedback and coaching across generational lines, fostering stronger connections, increased engagement, and a more rewarding workplace for both employees and managers. Palms II

Events/Affinity Track: Affinity/Non-Dues Revenue Roundtable

Hear from FACP sponsors and partners about the affinity/non-dues revenue opportunities that they offer to chambers to add to their benefits, programs and bottom lines. Palms III

Communications/Marketing Track: 50 Ideas in 50 Minutes

Moderated by: Jason Ebey, IOM, ygm Total Resource Campaigns

Participants will engage in an interactive discussion around communication topics such as their most effective platforms, drip campaigns, AI Tools, and anything that the group wants to discuss about communicating with members. Veranda A

2:10 PM Learn Proven Strategies for Non-Dues Revenue - “The Survey Feud Version”

Presented by: Scott Robertson, IOM, GrowthZone

A dynamic, interactive session designed for chamber professionals to explore key trends, insights, strategies, trends, member engagement insights, non-dues revenue strategies, online communities and more in a fun environment. Grand Oasis

3:10 PM – 3:25 PM Break

Break Sponsor

3:30 PM Media Tips & Tricks 101: Building Relationships and Responding with Confidence

Presented by: Nancy Blum-Heintz, Vision First Advisors

Strong media relationships can help chambers tell their story before, during and after the headlines. In this session, attendees will get practical tips to help them become trusted, go-to sources for local reporters; prepare for interviews; manage messaging during sensitive issues or crises; position their chambers as a reliable community resource; gain strategies for proactive media outreach, on-camera confidence and message control that help protect credibility and strengthen public trust when it matters most.

Grand Oasis

Tuesday, November 4

4:30 PM Building Confidence for Successful Advocacy

Panel: Troy McLellan, CCE, FCCP, Boca Raton Chamber; Kathy Lehner, Venice Chamber; John Newstreet, IOM, FCCP, The Osceola Chamber

Moderator: Cory Skeates, JD, IOM, FCCP, Greater Palm Bay Chamber

Why advocacy matters, how to build the famework, who to partner with and how to Session Sponsor

stay the course are just a few of the points that will be covered during this interative session. Grand Oasis

6:30 PM – 7:30 PM Reception and Silent Auction Veranda A and B

Reception Sponsor

Boca Raton Marriott at Boca Center

Wednesday, November 5

7:00 AM – 8:00 AM Breakfast

Auction Sponsor

Breakfast Sponsor

8:00 AM Collections vs. Connections: Rethinking Past Due Member Outreach

Presented by: Bill Holman, Holman Brothers Membership Sales Solutions

When a member doesn’t renew, is it time to collect or reconnect? This session examines how chambers can handle non-renewals with integrity, offering practical tools to safeguard both revenue and relationships. We’ll review a real-world decision-making framework, explore outreach strategies that are personal - not punitive, and share ways to manage difficult situations without burning bridges. Whether you handle dues in-house or outsource collections, you’ll come away with actionable insights that balance financial responsibility with long-term member engagement. Grand Oasis

9:05 AM Breakout Sessions:

CEO/VP Track: Leading with Data: Insights to Impact Panel: Noel Martinez, FCCP, Palm Beach North Chamber; and Brittany Lamont, Lakewood Ranch Business Alliance

Moderator: DJ Muller, 1 to 100 Advisors

Whether you’re just getting started or already fluent in data, this session will help you take your CEO data leadership (think KPIs, board reporting...) to the next level. CEOs will share best practices for board reporting, staff KPIs and practical insights on how to use data to guide decisions, strengthen transparency, build trust and communicate more effectively with your board and staff. See real-world examples of board dashboards, KPI (Key Performance Indicator) reports, and CEO scorecards. Learn how to get started with tools you can take home and put to work immediately to drive clarity, alignment, and impact in your organization. Palms I

Membership Track: 50 Ideas in 50 Minutes

Moderator: Jason Ebey, IOM, ygm Total Resource Campaigns

Participants will engage in an interactive discussion around membership topics such as recruitment, retention, engagement ideas, lead generation, and anything that the group wants to discuss about all things membership. Veranda A

Communications/Marketing Track: Cut The Ribbon, Start the Buzz: Chamber Events as Content and Referral

Engines

Presented by: Brian Ostrovsky, Locable

This session will show attendees how to turn ribbon cuttings, mixers, and other events into powerful content and referral engines. Learn how to capture and share event content, highlight members, and build momentum that attracts new businesses and boosts community visibility—all with tools you already have. Palms III

Wednesday, November 5

Events/Affinity Track: Unusual Events that Generate Revenue Panel: Kristina Park, Greater Naples Chamber; Brian Elkins, Palm Beach North Chamber; Nancy Peltonen, FCCP, Greater Palm Bay Chamber; Moderator: Rebekah Arthur, IOM, FCCP, Seminole Chamber

If you are tired of the same old, same old events and ready to hear about some “outside of the box events”, this session will provide you with examples of events that could be replicated and modified to fit your community or could spark an idea for an event that fits your chamber ’s culture. Palms II

10:05 AM – 10:20 AM Break

10:25 AM Breakout Sessions:

Break Sponsor

CEO/VP Track: The Power of Short-Term Leave/Succession Plans

Session Sponsor

Panel: Heather Kasten, CCE, Sarasota Chamber; Joey O’Hern, Lake City-Columbia County Chamber; Jacki Dezelski, Manatee Chamber; Moderator: John Newstreet, IOM, FCCP, The Osceola Chamber

We know that chamber work doesn’t stop when a CEO steps away – whether it’s due to illness or a planned career transition. This session will give you insight from chamber leaders who have successfully navigated an unplanned transition or have developed plans for their organizations to better prepare for planned or unexpected transitions. Palms I

Events/Affinity Track: 50 Ideas in 50 Minutes

Moderator: Jason Ebey, IOM, ygm Total Resource Campaigns

Participants will engage in an interactive discussion around event/affinity topics such as budget saving ideas, mobilizing volunteers, boosting sponsor and non-revenue dollars, and anything that the group wants to discuss about events and non-dues revenue/affinity programs.

Veranda A

Communications/Marketing Track: Sharing Your Chamber’s Good Works: The Art of Story Telling Panel: Ed Burzminski, Chamber Marketing Partners; Alexis Winegard, Rare Blue Moon Marketing; Stephen Miller, Seabreeze Communications; Moderator: Jean Hungiville, FCCP

Why is it important to tell the story about your chamber and your community? How do you determine the audience, create the message, and communicate the story? Hear from professionals representing various forms of media about ways to share your message across multiple platforms. Palms III

Membership Track: Still Confused about Dues? Tiered or Fair Share? Annual or Anniversary? Panel: Steve Cannon, IOM, Gainesville Chamber; Kim Dalgish, IOM, Manatee Chamber; Jess Schultz, Ocala Metro CEP; Shane Moody, CCE, FCCP, Destin Chamber; Moderator: Sarah Pearson, IOM, Boca Raton Chamber

You have likely heard the saying, “If you’ve seen one chamber, then you’ve seen one chamber.” That phrase holds true regarding membership structures as well. Some invoice renewals annually, while others invoice on members’ anniversary and some offer tiered dues while some have a fair share model. There’s not one that is best for every chamber, and this session will provide pros and cons on the various structures. Palms II

11:30 AM The Power Of You: Own Your Talents, Transform Your Team Presented by: Teri Smiley, IOM, Starfish Partnerships

Attendees will explore how identifying and harnessing their individual talents can transform their own work and also that of their team. By understanding and owning what they naturally do best, participants will learn how to elevate their personal performance while contributing to a more cohesive team. Through interactive activities and tools, this session will help attendees unlock their potential and make an even greater impact within their chamber and community. Grand Oasis

12:30 PM “And The Winners Are...” Awards Lunch and #Chamber Strong

Presented by: Mark Wilson, Florida Chamber of Commerce

“And The Winners Are...” Luncheon Sponsor

Our state, communities and chambers are stronger when we work together. Hear about the initiatives of the Florida Chamber and how local chambers can be partners in their efforts. Grand Oasis

2:20 PM Meet the CEO: VISIT FLORIDA

Presented by: Bryan Griffin, VISIT FLORIDA

VISIT FLORIDA CEO Bryan Griffin will share his vision for the state’s official destination marketing organization that drives tourism through a public-private partnership that matches public funding dollar-for-dollar. Partnering with businesses and destinations across the state, it serves in a leading role within Florida’s tourism ecosystem, protecting and promoting Florida’s $142 billion vacation brand through global marketing, public relations, and travel trade efforts. Grand Oasis

3:20 PM – 3:35 PM Break

3:40 PM Breakout Sessions:

Membership Track: Don’t Just Onboard – Turning New Members Into Engaged Stakeholders

Presented by: Doug Holman, Holman Brothers Membership Sales Solutions

Traditional onboarding is a great start — but what if your early interactions could do more than inform? What if they could inspire action, build trust, and accelerate new members’ connection to your community? This session focuses on activation, not just orientation. Doug will share practical strategies from their Member Relations Playbook to help attendees and their teams move beyond checklists and create purposeful touchpoints that lead to deeper engagement and stronger retention. Whether attendees are refining their process or reenergizing early engagement, they’ll walk away with real-world tools to activate with impact and build lasting member connections. Palms I

Communications/Marketing Track: Why Us? Becoming the First “Yes” for Business Owners

Presented by: Daniel Gray, Pixelemm

How can you ensure that membership in your chamber is the first “Yes” for the businesses in your community? This session will equip attendees with the tools and confidence to clearly communicate the value — changing the conversation from “joining the chamber” to “helping their business” and from “networking opportunities” to “connecting them with potential customers”. Palms II

Events/Affinity Track: The Game of Events: “Shift” Happens

Presented by: Laura Simpson, IOM; and Amber Aaron, IOM, Brandon Riverview Chamber of Commerce

This session will be interactive, entertaining and educational as the attendees take a journey down the “Game of Events” path and discuss real-life obstacles (and opportunities!) that they have encountered through their event planning experiences. The “EVENTS” acronym will be shared to help attendees plan for greater success with their events. Palms III

CEO/VP Track: “What Keeps You Up at Night?”

Moderated by: Bennie Salas, Professional Speaker, ICF Certified Professional Executive Coach and Author This session is designed around the portion of our regional meetings that gets the most positive feedback from our members and allows attendees to share (in a safe environment) issues that are giving them challenges and to receive guidance and feedback from their peers.

Veranda A

4:45 PM Breakout Sessions:

Exploring Innovative Revenue Streams for Chamber Success

Presented by: Jason Ebey, IOM, ygm Total Resource Campaigns

In this session, attendees will discover innovative strategies to maximize non-dues revenue. You’ll hear about successful revenue initiatives and engage in interactive discussions to share best practices. Join us to gain actionable insights and creative approaches that ensure financial growth and sustainability for your organization. Palms I

Wednesday, November 5

4:45 PM Breakout Sessions: (continued)

Economic Development & Energy Demand Panel: John Janusz, VP Economic Development, Freebee; Mark D. Litten, Vice President Economic Development, Indian River County Chamber; Rob Bradham, IOM, Director of Policy, Chambers for Innovation & Clean Energy; Michael Holmquist, VP, NAI Miami; Robert Montejo, Partner, Duane Morris LLP Moderator: Alan Byrd, Chambers for Innovation & Clean Energy

With the growing use of technology such as AI and virtual reality, how communities deal with meeting the significant energy demand will either result in economic growth or communities seeing jobs and companies move to other places that can meet the power needs of businesses. Learn in this session how chambers can lead by example, pushing their communities to embrace an all-of-the-above energy portfolio that helps utilize all types of energy sources, including clean energy.

Palms II

7:00 PM –10:00 PM Drift Away with FACP: A Rare Blue Moon Karaoke Party

Kick back and relax with your FACP crew at The Drift Bar for an evening of fun! Whether you belt out a ballad or cheer on your peers, this is the night to sing, laugh, and make conference memories that will last long after the moon fades. The Drift

Thursday, November 6

7:00 AM – 8:00 AM Breakfast

Karaoke Party Sponsor

8:00 AM The Welcoming Edge: Customer Service in the Age of “Leave Me Alone”

Presented by: Mary Delia Allen

Today’s customers are rushed, distracted—and so are your employees. This high-impact session reclaims the power of the first moment. With relatable stories and actionable strategies, Mary Delia equips teams to spark meaningful connection in seconds. When delivered with intention, a simple welcome becomes your most powerful business tool. Because even in a “leave me alone” world, the companies that connect win.

Grand Oasis

9:05 AM Making Waves

Presented by: Lisa Lutoff-Perlo, Advisor, Global Keynote Speaker and Best-Selling Author

Discover the power of authentic leadership by blending smarts, heart, and courage. This keynote unpacks how strategic thinking and decision-making (smarts) combined with empathy and genuine connection (heart) create leaders who inspire. Add the courage to take risks and uphold values, and you have a recipe for impactful leadership. Learn to lead in a way that drives results, fosters trust, and inspires others.

Grand Oasis

10:10 AM AI Thought Leadership for Chambers: What’s Next?

Presented by: Craig Turner, Momentum AI

Books Provided By

Must be present at the conclusion of the conference to receive your complimentary copy of Lisa Lutoff-Perlo’s “Making Waves”

This session will include fresh updates, real-world examples, and a look at where AI is taking chambers in 2026. We’ve learned how to use the tools - now it’s time to lead with them. This session dives into how chambers can step fully into AI thought leadership: using it inside their own operations, teaching it confidently to their members, creating forward-looking conversations in their communities, and making AI accessible to every business they serve. Attendees can expect a fast-paced, idea-packed hour that connects everything they’ve been learning to what’s coming next. Grand Oasis

11:05 AM Closing Comments from Our Chair

11:45 AM – 1:45 PM Bonus Session: Practical AI for Chambers: From Prompt to Platform

Presented by: Craig Turner, Momentum AI

Ready to roll up your sleeves? In this hands-on workshop, Craig will take attendees beyond theory and into creation mode to build real AI tools for their own chambers — live. He will share up-to-the-minute guidance, real-world examples, and the “why” behind each approach, giving you prompts and frameworks you can customize in real time.

Katie Lopez, IOM Tampa Bay Chamber

Charinus Davis,FCCP Coral Springs Coconut Regional Chamber

Nancy Blum-Heintz Vision First Advisors

Our Esteemed Speakers

Stephanie Ford, FCCP Southeast Volusia Chamber

Ed

Jeni Torello Amplify Clearwater

Troy

Debbie Cotton, IOM, FCCP Ormond

Kristina Park Greater Naples Chamber

Joey O’Hern Lake City-Columbia County Chamber

Jean Hungiville, FCCP Tarpon Springs Chamber

Our Esteemed Speakers

Brian Elkins Palm Beach North Chamber

Nancy Peltonen, FCCP Greater Palm Bay Chamber

Ed Burzminski Chamber Marketing Partners

Shane

Rebekah Arthur, IOM, FCCP Seminole County Chamber

Alexis Winegard Rare Blue Moon Marketing

Our Esteemed Speakers

Bennie Salas Speaker, Professional Executive Coach, Author

Michael Holmquist NAI, Miami

Craig Turner Momentum AI

Jason Ebey, IOM ygm Total Resource Campaigns

Robert Montejo Duane Morris, LLP

John Janusz Freebee

Alan Byrd Chambers for Innovation & Clean Energy

Mark D. Litten Indian River County Chamber

Mary Delia Allen Speaker & Business Strategist

Thank You

Rob Bradham Chambers for Innovation & Clean Energy

Lisa Lutoff-Perlo Advisor, Speaker, and Author

...to our esteemed panel of speakers for sharing their time and talents to help us fulfill our mission of advancing excellence in chamber management.

Do You Know Any Other Great Speakers?

We are always looking for suggestions for speakers on various topics!

If you would like to recommend someone from your community who is a subject matter expert and whom you feel would bring benefit to your peers, please email Tammy at director@facponline.com and share the details with her.

We love to use local talent and it is a great opportunity for you to give recognition and an extra member value to your members!

Stephanie Ford, FCCP

Ed Hill, FCCP

Charinus Johnson Davis, FCCP

Chanda Ryan, FCCP

Shane Moody, CCE, FCCP

Troy McLellan, CCE, FCCP

Skip Alford, IOM, FCCP

Cindy Brief, IOM, FCCP

This Year’s FCCP Class

Southeast Volusia Chamber of Commerce

Sarasota Chamber of Commerce

Coral Springs Coconut Creek Regional Chamber

Navarre Beach Chamber of Commerce

FCCP Alumni Members

Destin Chamber of Commerce

Boca Chamber of Commerce

Lake Wales Chamber & EDC

Coral Springs Coconut Creek Chamber of Commerce

Nancy Keefer, CCE, IOM, FCCP

Dr. Bob Rohrlack, IOM, CCE, FCCP

Robert Goltz, IOM, FCCP

Cory Skeates, JD, IOM, FCCP

Cindy Lewis, IOM, FCCP

Donna Germain, IOM, FCCP

Debbie Cotton, IOM, FCCP

John Newstreet, IOM, FCCP

Kelly Flannery, FCCP

Tammy C. Bracewell, IOM, FCCP

Nancy Peltonen, FCCP

Janet Kersey, CFE, CDME, FCCP

Roxanne Anderson, FCCP

Megan Harrison, IOM, FCCP

Rebekah Arthur, IOM, FCCP

Jean Hungiville, FCCP

John Lai, FCCP

Noel Martinez, FCCP

John Solomon, FCCP

Daytona Regional Chamber of Commerce

Tampa Bay Chamber of Commerce

Greater Fort Myers Chamber of Commerce

Greater Palm Bay Chamber of Commerce

The Osceola Chamber

Chamber of Commerce of Cape Coral

Ormond Beach Chamber of Commerce

The Osceola Chamber

South Tampa Chamber of Commerce

Florida Association of Chamber Professionals

Greater Palm Bay Chamber of Commerce

Daytona Regional Chamber of Commerce

Tampa Bay Beaches Chamber of Commerce

Walton Area Chamber of Commerce

Seminole County Chamber of Commerce

Tarpon Springs Chamber of Commerce

Sanibel-Captiva Chamber of Commerce

Palm Beach North Chamber of Commerce

Apalachicola Bay Chamber of Commerce

Would you like to add the FCCP designation behind your name?

Applications are now being accepted through July 1, 2026!

FCCP Class of 2026 Timeline

July 1, 2026

July 15, 2026

August 1, 2026

November 2026

FCCP application, fee, packet and essay due

FACP processes application

FCCP Committee reviews application

FCCP Awards presented at Annual Meeting

Now would be a good time to pull out your phone and add a calendar reminder to start your application in early 2026!

2025-2026 Board of Directors

Officers

Noel Martinez, FCCP, Chair

Sarah Pearson, IOM, Chair-Elect

John Newstreet, IOM, FCCP, Immediate Past Chair

Heather Kasten, CCE, Treasurer

Tammy Bracewell, IOM, FCCP, President

Rebekah Arthur, IOM, FCCP, Central Region Chair

Sam Ruiz, IOM, East Central Region Chair

Steve Cannon, IOM, Northeast Region Chair

Charinus Johnson-Davis, FCCP, Southeast Region Chair

Brittany Lamont, Southwest Region Chair

Jean Hungiville, FCCP, West Central Region Chair

Cory Skeates, JD, IOM, FCCP, Advocacy Chair

Board Members

Amber Aaron, IOM

Skip Alford, IOM, FCCP

Christie Bruner

Tricia Brunson, IOM

Stephanie Ford, FCCP

Julio Fuentes

Donna Germain, IOM, FCCP

Megan Harrison, FCCP

John Lai, FCCP

Jimmy Lane, IOM

Katie Lopez, IOM

Shane Moody, CCE, FCCP

Bay County Chamber of Commerce

Daytona Regional Chamber of Commerce

Greater Gainesville Chamber of Commerce

Jackson County Chamber of Commerce

Lakeland Chamber of Commerce

Manatee Chamber of Commerce

Melbourne Regional Chamber of Commerce

Miramar-Pembroke Pines Regional Chamber of Commerce

Ocala Metro Chamber & Economic Partnership

Charlotte County Chamber of Commerce

Sandi Moore

Joey O’Hern

Jerilyn Rumbarger

John Solomon, FCCP

Mark Wilson, CCE

Josh Wooten

Ormond Beach Chamber of Commerce

Palm Beach North Chamber of Commerce

Putnam County Chamber of Commerce

Sarasota Chamber of Commerce

Seminole County Chamber

Southeast Volusia Chamber of Commerce

South Tampa Chamber of Commerce

The Osceola Chamber

West Orange Chamber of Commerce

Winter Haven Chamber of Commerce

Want to add your Chamber to the list of Certified Chambers in next year’s program? Deadline to apply is June 15, 2026

Say ‘Thank You’...

Take a moment and write a note on one of our postcards to your Chair, your full Board or that someone who played a role in allowing you to attend the conference and say ‘thank you’ for helping you to be all that you can be.

Then, give the card to Tammy and she will be happy to add a stamp and drop it in the mail it for you!

Spring Conference May 6-7, 2026

While it’s almost impossible to pick dates that do not conflict with our members’ events, we are hoping that you will add the 2026 Spring Conference dates to your calendar now and will make plans to be with us.

If your chamber is located in the Central, East Central or West Central region, please watch your inbox later this year for the Request for Proposal to share with your member properties (for the the Spring Conference and Annual Conference in 2026).

This is your opportunity to bring the FACP Annual Conference to YOUR community!