Issuu

ROANOKE T HE BL UE RI D G E VIRGINIA

3 CITY GUIDE

Jim Carroll Senior Vice President

Madelyn Brown Financial Consultant

Lori Brown President & Founder

Special thanks to Berglund Automotive Group for the photo location

ILLUMINATE YOUR FINANCIAL PATH

FUELING YOUR FINANCIAL FUTURE

Robyn Weaver Producer Assistant

Michele Page Registered Sales Assistant

2408 Electric Road . Roanoke, VA . 540.427.6721 . starcitypw.com Securities offered through Equitable Advisors, LLC (NY, NY (212) 314 - 4600), member FINRA, SIPC (Equitable Financial Advisors in MI & TN). Investment advisory products and services offered through Equitable Advisors, LLC, an SEC - registered investment advisor. Annuity and insurance products offered through Equitable Network, LLC. Star City Private Wealth is not a registered investment advisor and is not owned or operated by Equitable Advisors or Equitable Network. AGE - 8956985.1 (6/26)(Exp. 6/30)

Well-Designed Life CELEBRATING A

I was born and raised in Roanoke. After spending time away, I returned with a renewed perspective and a deeper appreciation for this place, reminded of how much beauty exists here when you seek it out intentionally. Across Virginia’s Blue Ridge, passionate entrepreneurs use their talents to elevate everyday life. From the homes we create and the wellness routines we embrace, to family-friendly experiences and the pieces that fill our rooms and closets, goodness truly lives around every corner. The Volume 3 cover hues of honey yellow and warm marigold reflect the glow of early mornings and late evenings. Inviting and optimistic, they mirror the spirit of our business community and the golden potential found throughout the Roanoke Valley. This guide exists because of our member businesses. Thank you for your creativity, trust, and commitment to building something meaningful here. I’m also deeply grateful to our photographer, Heather Turner, whose talent brings these pages to life. Whether you’ve called this place home for years, have recently found your way here, or are simply passing through, I hope The Scout Guide Roanoke helps you feel connected to the people and businesses shaping our community. I’m so glad it made its way to you. See you around town!

Emily T H E S C O U T G U I D E . C O M / R OA N O K E @thescoutguideroanoke

The Scout Guide Roanoke

E MILY P INKE R T O N E d i t or ∙ O w n e r

L oc a ti on : D o ro t hy & Fra n kʼs at The Mar igold | i @doro t hyandfranks

Echoing an era where elegance offered escape, The Tox Boutique is more than an aesthetic clinic. It’s a place where women can invest in themselves without stigma, feel supported by other women, embrace confidence without apology, and redefine beauty on their own terms. 3540 Electric Road | Roanoke, VA | 540.892.0473 thetoxboutique.com | if@TheToxBoutique

Honored in Best of Roanoke 2026 Platinum – Best Med Spa + Best Weight Loss Clinic Gold – Best Esthetician + Best Spa for Any Occasion

Jayme Welly, RN-BSN Owner

Timeless. Empowered. Always Authentic.

E L E VAT E D A N D B O U T I Q U E R E A L E S TAT E S E R V I C E S I N T H E R OA N O K E VA L L E Y.

S P E C I A L I Z E D I N W H AT

Home

M E A N S T O YO U.

540.524.8700 | BAILEYJENKINSRE.COM | if@BAILEY.JENKINSRE

BaileyJenkins Associate Broker

Emily Appleby President

OUR G OAL IS ALWAY S TH E S AME : A HOME THAT FEEL S CON SI DERED, WELCOMI NG, AND BUI LT TO L A ST. BRASSKEYDS.COM | i f @ BRASSKEYDS

COMMERCIAL GENERAL CONTRACTING SERVICES: GROUND-UP CONSTRUCTION TENANT BUILD-OUTS PROJECT MANAGEMENT BUDGETING TURNKEY DELIVERY

540.581.5363 BATHORNCONSTRUCTION.COM f B.A.T CONSTRUCTION

Brad Thorn Owner

A high-intensity, low-impact workout Tones muscles Builds core strength Improves ﬂexibility Isometric movement that strengthens without stressing joints For every ﬁtness level from beginner to athlete 540.904.7446 purebarre.com/location/roanoke-va if@purebarreroanoke

Kara Hartman Owner of Pure Barre & lume

The best athleisure brands in one shop.

Free People Beyond Yoga Varley Splits59 Left On Friday Thrive Societe and more

2209 Crystal Spring Avenue Roanoke, VA i@lume_roanoke

At Coley Law Firm, we help individuals and families plan conf idently for the future with personalized estate planning services tailored to their unique needs. Our team prepares wills, trusts, powers of attorney, and healthcare directives, as well as provides guidance in elder law matters, including Medicaid planning. We also work with small business owners on legal services and business succession planning. Recognizing that no two clients or families are alike, we take a thoughtful, individualized approach to creating comprehensive plans that offer clarity, security, and peace of mind for the future.

Beth Guilliams Receptionist

Micheal Cooper Paralegal

Mariah Moles Paralegal

Lindsey Coley Attorney & Founder

Megan Willard Legal Assistant

Linda Waters Legal Assistant

A Holistic Spa and Luxury Boutique nestled in the heart of Old Southwest

Pamela “Ela” Fulghum Williams Owner

Melida Trochez Santos Owner

Yoshira Buezo Owner

TOP-RATED LOCAL CLEANING COMPANY OFFERING DETAILED, RELIABLE SERVICE. Standard Weekly, Biweekly & Monthly Cleaning • Deep Cleaning Pre-Sale Deep Cleaning • Move-In / Move-Out Services • Commercial Cleaning 5524 WILLIAMSON ROAD | SUITE 19 | ROANOKE, VA | 540.915.8377 GALVANHOUSEKEEPERLLC.COM | if@GALVANHOUSEKEEPER

DORIAN CLOWERS Owner

FRANK Customer Relations

GUIDING CREATIVE EXPRESSION THROUGH LOCAL ART AND SUSTAINABLE DESIGN FOR 45+ YEARS.

1016 23rd Street SW | Towers Shopping Center | Roanoke, VA | 540.342.9706 presentthyme.com | if@presentthymehome

BUILDING COMMUNITY ONE GIFT AT A TIME Gifts For All Ages • Custom Gift Baskets • Corporate Gift Options Catering Options • Chocolates • Ice Cream • Packaged Treats and More!

Michelle Raub Owner/Buyer

Tom Raub Owner/CFO

306 McClanahan Street SW | Suite C | Roanoke, VA 540.632.1202 | restorationdpc.com

A TEAM YOU CAN TRUST, FROM FIRST LOOK TO FINAL INSTALL.

Stefanie Deel Sales Representative

Madelyn Weeks Customer Selection Specialist

Meredith Cathcart Outside Sales Representative

1948 Franklin Road SW Roanoke, VA 540.759.7695

589 Hiatt Road Mount Airy, NC 336.719.2729

3810 Indiana Avenue Winston-Salem, NC 336.724.0300

JohnsonGraniteInc.com | i f @JohnsonGraniteInc

Sarah Call Owner & Interior Designer

COMMERCIAL AND RESIDENTIAL sarahcall.com | iP@sarahcallid

Step beyond the page and into the performances, exhibits, festivals, and cultural experiences that connect our community. The Roanoke Cultural Endowment is building sustainable funding for the city’s arts and cultural nonproﬁts, ensuring their creative impact continues for generations to come.

WHEN WE ENGAGE, THE ARTS COME ALIVE!

S C A N T O C O N N E C T W I T H A R T S & C U LT U R E N O N P R O F I T S : 2 1 K i r k Ave n u e SW | Ro an o ke , VA | 5 4 0 . 5 5 6 . 9 1 2 3 roan oke cu lt u ra le n d owm e nt .org | i f @ ro an o ke c u l t u ral e n d ow m e nt

Chris Clemmer CEO

BARROWS DESIGNS SPACES THAT INSPIRE.

We believe design is powerful. It shapes culture and expresses identity. Barrows provides an innovative and thoughtful approach to commercial furniture, ﬂooring, and custom cabinetry. BARROWSINC.COM

Jennifer Rheinheimer Chief Financial Officer

Brent Jenkins Chief Business & Wealth Officer

540.389.0244 | freedomfirst.com | i @freedomfirstcu_va | f l Freedom First Credit Union

Freedom First Credit Union has been serving the Roanoke Valley and beyond since 1956 — and we're here to stay. Our leadership team is 100% local, meaning they're your neighbors and love this community as much as you do. As a locally headquartered credit union, we have the expertise and flexibility to finance unique historic preservation projects. The Exchange is a great example of a project that embodies our mission by turning a vacant, historic building into a space that brings the community together.

Chase Clark Chief Credit Officer

Linda Johnson President/CEO

Sarah Andrews Chief Operating Officer

Loc at i on: The Exc hang e M u s i c H al l / The Promi s s or y H o t e l

Heart.org • if @AmericanHeartVA

Ijeoma Okogbue, MD

2026 Southwest Virginia Woman of Impact

HEART HEALTH STATS

Cardiovascular disease is the #1 killer of new moms and accounts for over 1/3 of maternal deaths, with Black women having some of the highest maternal mortality rates

1 in 3 women will be impacted by cardiovascular disease

The 2026 Southwest Virginia Women of Impact campaign brought together four dynamic nominees who dedicated nine weeks of their lives to transform the health of women in Southwest Virginia. The nominees included Madelyn Brown, Bailey Jenkins, Jennifer McBride, and Ijeoma Okogbue, MD. Each week, from February 6 through April 9, 2026, each nominee participated in activities designed to educate women about their #1 killer – heart disease. They also fundraised critical funds for the American Heart Association's lifesaving mission. In total, the campaign raised over $30,000 to advance health and hope for everyone, everywhere. The Women of Impact campaign is part of the American Heart Association’s Go Red for Women campaign, which has been helping encourage and empower women everywhere, for over twenty years. The movement harnesses the energy, passion, and power of women to band together and raise awareness of the issue of women and heart disease. Go Red for Women challenges everyone to know their risk for heart disease and take action, empowering women with the tools they need to lead a heart-healthy life. Because losing one woman to heart disease is one too many. Learn more about the Go Red for Women campaign and how YOU can get involved by visiting GoRedforWomen.org. Go Red for Women is nationally sponsored by CVS Health.

Pho t o by : Ta y l or Re s c hka, Ta y l ore d I mag e s

Heart disease remains the #1 killer of women, more than all forms of cancer combined

Heart disease and stroke can affect a woman at any age, making it vital for all women to understand their personal risk factors and family history

Most cardiac and stroke events can be prevented through education and lifestyle changes, such as moving more, eating smart, and managing blood pressure

AN ELEVATED BRIDAL EXPERIENCE 128 Campbell Ave SE • Roanoke, VA • 540.904.5088 ivoryoncampbell.com • i@ivoryoncampbell

WHEN LOVE IS IMPATIENT 3536 Electric Road • Roanoke, VA • 540.655.4464 unalteredbridal.com • i@unalteredbridal

Heather Turner Photographer

OFFICIAL PHOTOGRAPHER OF THE SCOUT GUIDE ® ROANOKE VOLUME 3 540.814.2878 | heatherturnerphoto.com i@heatherturnerphoto | f Heather Turner Photography, LLC

Ph o t os by : A b bey N eik i r k | i@a b bey d i lla rdp h o t ov i d eo

Heather Turner Broker/Owner

540.982.7700 B LU E R I D G E C AT E R I NG . N E T i f @ B LU E R I D G E C AT E R I NG

Pho t os by : Heat her Tu r n er Pho t og rap hy | Kem per Mills F ant Ph o t og raphy | Oliver & Co | W h ole Hear t S tudios

540 EVENT PROS

Bespoke Wedding Cakes & Dessert Bars Joanna Morris | Owner & Pastry Chef 540.598.6070 | blushbakingco.com i @ blushbakingco

Floral Design for Life’s Moments Since 1995 Mark Frye | Owner & Floral Designer 111 East Lee Avenue | Vinton, VA 540.345.8385 | creativeoccasionsinc.com i y @ creativeoccasionsevents f Creative Occasions Flowers and Events

Customized Harp Music for Every Occasion 615.491.1815 | bettyashton.com i @ bettyashton_harpist f BettyAshton Mayo | y @ prayingharpist

Crafting Your Unforgettable Celebrations Chelsea Yeatts | Owner & Creative Director Abby Marshall | Senior Lead Planner 540.212.4114 | onefinedayva.com | i f @ onefinedayva

Southern Hospitality, One Sip at a Time Sam Edwards | Owner & B artender 336.214.7301 | samssouthernsips.com i @ samssouthernsips | f Sam’s Southern Sips

Where Fine Art Editorial Meets Heartfelt Storytelling 540.204.3565 | patcoriphotography.com i @ patcoriphotography | f @ patcori

Celebrate in Vinton

A cherished gathering place for generations, the Vinton War Memorial has been thoughtfully reimagined to blend historic character with modern elegance. From timeless weddings to elevated corporate events and memorable occasions, it remains one of the region’s premier venues. Inquire today about booking opportunities in 2027 and beyond.

814 East Washington Avenue | Vinton, VA | 540.983.0645 | vintonwarmemorial.org

Maisie Leach Owner

Stella Design Assistant

Designing homes that belong to their landscape and the people who live there. Cabins, Cottages & Country Homes • Trade - Only Furniture & Design Resources 5 4 0.589. 4 568 • hermioneinteriors.com • i @hermioneinteriors

Play Beautifully

J EW E L RY F O R YO U R M I L E ST O N E S . M A H JO N G F O R YO U R M O M E N TS .

starcitymahjong@gmail.com i@starcitymahjong

Katharine Wells Lindsay Brown

Maisy Grace

3741 Franklin Road SW | Roanoke, VA | 540.345.3564 jewellsfinejewelry.com | i@jewellsjewelry f Jewells Fine Jewelry-Roanoke, VA

Meredith Moore Instructor Katherine Arney Owner/Instructor

ADVANCED AESTHETIC MEDICINE AND NON-SURGICAL COSMETIC PROCEDURES Skinclusive Services + Results -Driven Aesthetic Medicine

Laura Allen, MSPAS, PA-C, Owner P h o t og rap h ed a t T h e P ro m issor y Ho t el / The Exc hang e Music Hall

2650 Electric Road • Suite A • Roanoke, VA • 540.529.5692 agenacareaesthetics.com • if@agenacareaesthetics

t e e r t rket S

a M

MEET ME ON

A downtown cornerstone since the late 1800s, the Historic Roanoke City Market has long anchored the city and is widely recognized as one of Virginia’s oldest continuously operating open-air markets. Today, it blends history with a fresh, local rhythm. Vendors offer seasonal produce and thoughtfully sourced goods, creating a meaningful connection between the region and the growers and makers who shape it. Surrounding the market, a walkable collection of downtown Roanoke favorites invites you to shop, dine, and linger. It is a place that feels both rooted and alive, offering an authentic glimpse into the city’s character.

DON’T MISS THESE LOCAL GEMS Market Street Staples Since 2006

Men's and women's boutique focused on customer service & curating today's most sought-after brands

Destination boutique offering specialty chocolates, uncommon gifts, papers, and greeting cards

312 Market Street | 540.345.5326

308 - 3 Market Street | 540.342.6061

310rosemont.com

chocolatepaperroanoke.com

i @ shop310rosemontroanoke

i f @ chocolatepaperroanoke

Owned by: Bill Hodges and Kim Ward

Owned by: Melissa Mays and Matt Burkett

SCAN TO EXPLORE OUR DOWNTOWN ROANOKE INSIDER GUIDE

Joey Hackman Assistant Manager 310 Rosemont

Alley Brundage Buyer & Store Manager 310 Rosemont

LAKE like a

A r twor k by : Su n da y Ta b le C o. s u n d a y t ab leco .com | i @ su nda yt ablec o

LOCAL SHOP

STAY

JBohnBishop Mercantile 16483 Moneta Road | Suite L | Moneta jbohnbishop.com i@jbohnbishopmercantile f JBohnBishop Mercantile

Lake Retreat Properties, Inc. 6760 White House Road | Huddleston lakeretreat.com i@lakeretreatproperties f Lake Retreat Properties Inc.

The Cottage Gate 84 Westlake Road | Suite 113 | Hardy i@thecottagegate24101

GLOW Minerva Aesthetics, PLLC Inside Andromeda Aesthetics Medical Spa 13699 Booker T. Washington Highway #203 | Moneta minervaaesthetics.com i@minervaaesthetics f MinervaAestheticsSML

f The Cottage Gate

DINE Benny Adelinaʼs 84 Westlake Road #105 | Hardy bennyadelinas.com i@bennyadelinas f Benny Adelina’s Cancun Mexican Restaurant & Grill 13383 Booker T. Washington Highway | Hardy cancunwestlake.com i@theoriginalcancunwestlake f Cancun Mexican Restaurant and Grill Westlake

Seraﬁna Spa & Wellness 16427 Booker T. Washington Highway | Moneta serafinaspa.com i@serafinaspasml f Serafina Spa

PLAY From sunset cruises to high-speed adventures, the lake’s best experiences start on the water. Discover our favorite local resources for boat rentals and waterfront essentials to elevate your lake day.

SMITH MOUNTAIN LAKE INSIDER GUIDE

Scan to Explore!

TA S T E M A K E R S 1 Quincy Randolph Owner

RND Coffee i@roanokecoffee Food Hut i@foodhutrke Buddy Ray’s i@chef_qr

2 Laura Kotchish Owner

Rising Grace Baking i@risinggracebaking

3 Nathan Webster

Proprietor i@nathantwebster

The Village Grill i@villagegrillroa Scratch Biscuit Company i@scratchbiscuitcompany Oak Tree Catering i@oaktreecatering

4 Amy Tromp

Co-Founder/Owner

Altar Coffee i@altarcoffeeva

5 Matt Rose Owner

Spice Titan i@spicetitan

6 Henry Hill Jr.

Beverage Architect

Liquid Skeleton i@liquidskeleton

7 Jason Martin

Owner & Director of Operations

Martin’s Downtown i@martinsdowntown Sidecar i@sidecar.va Jaybird Tavern i@jaybirdtavern

8 Jennifer Mullens Owner

The Sugar Coated Shop i@thesugarcoatedshop

Shaped by community insight, this curated group of tastemakers inﬂuences how locals eat, drink, and gather. From morning coffee to evening cocktails, each brings intention and creativity to a vibrant hospitality community shaping our valley’s table.

AROUND TOWN

6 7

Loc at i on: The Trai n S t at i on | i@t rai ns t at i on_ ve nu e

Family-owned boutique offering a curated selection of stylish shoes, clothing, and unique accessories with a personal touch.

Olivia Price Store Manager

3107 Franklin Road | Suite C | Roanoke, VA 540.266.7750 | yarids.com | i@yaridsshoesroanoke

Laura White Owner

Integrated marketing powered by a 360° perspective. Branding | Digital | Advertising | PR wallace360.com

Promoting ﬁne art and regional artists in an unconventional gallery space. New shows shows quarterly @gallery360.art gallery360art.com | i@ 310 First Street SW | Suite 150 | Roanoke, VA

L to R: Eric Parton, Web Developer Matthew Shaughnessy, Director of Digital Maya Hawthorn Gunderson, Director of Operations Rebecca Leverett, Account Manager, Media Strategist Katie Wallace, Founder & CEO | Kathryn Piasta, VP, Strategic Communications

ELISE A. Member

COURTNEY N. Member

KATHLEEN R. Member BRITTANY H. Member

roanoke.fit4mom.com • i@fit4momroanoke

CULLEN CASH Aquatics Director

ALICE ANN CLARK Owner FIT4MOM Roanoke & British Swim School of Roanoke - Lynchburg

Pho t o b ac k drop c ou r t e s y of s wi m l e s s on l oc at i on par t ne r The G l e b e

540.486.5057 • britishswimschool.com/roanoke-lynchburg • i@bssroanokelynchburg

Her Story, Our Mission: Supporting Mothers Where It Matters Most

Huddle Up Moms is a Roanoke-based nonprofit supporting mothers through care coordination, education, and essential baby supplies. Our programs include Moms Under Pressure, postpartum kits, safe sleep options, free health education series, and the only National Diaper Bank affiliated diaper bank in Southwest Virginia, providing diapers, formula, and critical essentials. We serve mothers, prioritizing those facing financial, medical, and social barriers.

P h o t os by : A b bey N eikir k | i @abbeydillardpho t ovide o & A mb e r Pe rdu e | i @ amb e r pe rdu e pho t og raphy

Learn More & Support Mothers 501 Marshall Avenue • Suite B • Roanoke, VA • huddleupmoms.org if y @huddleupmoms • lhuddle-up-moms

FRONT: Kimberly Butterfield, Co-Founder MIDDLE L TO R: Dr. Jaclyn Nunziato, Executive Director and Co-Founder Emily McCorkle, Director of Operations and Co-Founder Kathy Catron, Maternal Health Support Coordinator Natasha Saunders, Director of Moms Under Pressure Dawn Biscotte, Volunteer Coordinator Amanda Holcomb, Director of Events BACK L TO R: Hannah Goodman, Director of Support Shop Drew Goodman, Director of Grant Development

A Fralin and Waldron family-owned and operated Retirement Unlimited, Inc. community providing purposeful living in Roanoke since 2019.

L to R: Michele Thompson - Chief Operating Oﬃcer, RUI | Roger Smith - Resident, Woodland Hills Sybil Smith - Resident, Woodland Hills | Kennedy Flynn - Executive Director, Woodland Hills

3365 Ogden Road • Roanoke VA • 540.682.7500 • WoodlandHillsByRUI.com • f@RUI.WoodlandHills

Handcrafted Soaps, Candles & Home Goods 5524 Williamson Road | Suite 15 | Roanoke, VA 540.309.0244 | sunandspruce.com i f @ sunandsprucesoaps

Owned by Wesley, Krissy & Cayson Reynolds

Small Business Accounting: The Neighborly Way Running a business comes with enough uncertainty. Your finances shouldn’t be one of them. I handle the numbers so you can focus on what you love doing.

Casey Grubbs Owner

Confident Bookkeeping Neighborly Support Total Peace of Mind

backporchaccounting.com caseygrubbs@backporchaccounting.com i@backporchaccounting

THE BEST 30 MINUTES OF YOUR DAY, EVERY DAY.

Lydia Vandy Bogurt Owner

Josiah Vandy Bogurt Owner

ROANOKE

DALEVILLE

SALEM

2601 Franklin Road SW Roanoke, VA 540.777.1177

21 Cedar Plateau Way Daleville, VA 540.591.5365

1326 West Main Street Salem, VA 540.777.1177

FITBODYSWVA.COM

Salon & Spa

Steph Reschka Manager Ima g e by : i @ka yt lin la n ep h o t og raphy

Chelsea Yeatts Owner

Richia Gregston REALTOR®/Lead Designer

FROM STAGED, TO SOLD 580.736.8781 | cestlavie cestlavie--designs.com | nestrealty.com nestrealty.com//richiagregston if@cestlavie_designs | if@gregston_realty

2814 Franklin Road SW Roanoke, VA 540.427.7744 roanokeanimalhospitalva.com i@roanokeanimalhospitalva f Roanoke Animal Hospital

Learn More

Left to Right: Dr. Hannah Hart, DVM • Dr. Colette Spillane, DVM Dr. Thomas Blaszak, DVM • Dr. Rachel Carey, DVM

Helping you discover and connect with local businesses from coast to coast since 2010.

S I X WA Y S T O U S E THE SCOUT GUIDE

Shop and support these businesses with your dollars

Refer a friend to Scouted businesses

Plan your next vacation with The Scout Guide

Discover thriving small businesses in other cities

Share the guide with friends, family, and neighbors

Follow along socially for all things local

Visit our website to learn more thescoutguide.com

Lindsay Thorn, DMD, MS, FAGD

THOUGHTFUL CARE FOR THE WHOLE SMILE AND THE PERSON BEHIND IT. Expanded Services Include: Botox & Treatment for TMD and Orofacial Pain 1113 Piedmont Street SE | Roanoke, VA | 540.904.4020 | LATdentistry.com | if@LATdentistry

L to R: Ana Elisa Martinez DelaPeña, Managing Director | Will Smith, Faculty | Caitlin Smith, Ballet Director Jenni Vaughn, Office Manager | Asher Walker, Faculty | Kayla Dixon, Commercial Dance Director

Matilda Wentzel

Star City Center for the Arts exists to provide accessible, high-quality space for dance, visual arts, music, martial arts, and multidisciplinary creative work. More than a studio, the center is designed to function as a shared creative hub. A place where emerging and established artists alike can access the resources, environment, and community necessary to develop their craft and pursue meaningful artistic careers. Home to Star City School of Ballet. 1005 Industry Avenue SE

Building 7A

Roanoke, VA

540.206.2856

starcitycenterforthearts.com

starcityschoolofballet.com

Commercial Management Team

540.985.9160 | fsfourseasons.com fsbuildinginc.com | i@fs.buildinginnovations f F & S Building Innovations, Inc. | y fsbuildinginnovationsinc7153

F&S Building Innovations is proud to celebrate 50 years of excellence, powered by both our residential and commercial teams who deliver expert renovations at every scale. Whether revitalizing homes or enhancing critical business environments, F&S continues to set the standard for thoughtful design, seamless execution, and lasting results.

Residential Management Team

Geeta Nathan, MD Board-Certiﬁed Psychiatrist

Start your journey to better mental health.

Rooted in compassion and intention, Heart Centered Psychiatry offers a personalized, whole-person approach to mental wellness that integrates psychiatry, psychotherapy, and holistic care to support balance, clarity, and healing through life’s challenges. 540.300.5448 heartcenteredpsychiatry.com f Heart Centered Psychiatry LLC i@heartcenteredpsychiatry

Ashley Beamer Owner

Emily Phillips Owner

A welcoming studio empowering individuals to strengthen their bodies, increase flexibility, and enjoy the lasting benefits of Pilates. 3117 Franklin Road Southwest | Suite 1 | Roanoke, VA | pilatesatpiccadilly.com | if@pilatesatpiccadilly

INTERIORS Andi Fernandez Owner

Space Transformations Virtual Design Occupied Staging

786.210.1838 foxglovefern.com i@foxglove_fern f Foxglove + Fern

S te p h e n Ke nne dy Atto rn e y

Devon R ood Sloven s ky Attorney & Certi f i ed Di vorce Fi nanci al Analys t ®

Built on precedent. Focused on your future. 4320 Brambleton Avenue | Roanoke, VA | 540.492.5297 slovenskylaw.com | i@slovenskydivorcefamilylaw fl Slovensky Divorce & Family Law | y Slovensky Divorce and Family Law

Em ily R owe Sitzler Attorney

To m A sh to n Atto rn e y

Lauren Webb Attorney

Ste phe n Ma d dy Atto rney

Woman-owned, family business celebrating 5 years of experience creating beautiful, meaningful spaces right here in Roanoke.

Rachelle Walker Owner

Located in Downtown Roanoke 540.566.4900 | wyndroseboutique.com i@wyndrose_roanoke | f WyndRose Boutique

Abigail Morgan Light Manager

Eliza, age 7

“Children deserve the chance to heal without the long-term consequences that traditional radiation can cause. Protecting healthy, growing tissue preserves every tomorrow they have ahead of them.” — Lindsay Collins, Vice President of Oncology Services

To get involved and help bring this vision to life, connect with the Foundation Team or scan to learn more. carilionfoundation.org foundation@carilionclinic.org

popgoesthepartyco.com i @ popgoesthepartyco i @ ledmarquee_roa Christi Brooks | Owner

Catherine Justice Co-Owner

Whitney Eversole Co-Owner

F E AT U R I N G

EXPERIENCE THE IDEAL DIFFERENCE 3727 Franklin Road SW

103 N Franklin Street

1913 Commonwealth Drive

Roanoke, VA

Christiansburg, VA

Charlottesville, VA

540.366.1748

540.382.7088

434.220.6092

idealcabinets.com | i@idealcabinetsdesign @idealcabinetsdesign | f Ideal Cabinets Design Studio

Patrick Rakes Owner

Virginia Rakes Owner

Colleen Rutledge Owner/Nurse Practitioner

32 Town Center Street • Suite 204 • Daleville, VA • 540.200.1710

luxeaestheticsboco.com • i @ luxeaestheticsboco • f Luxe Aesthetics

Roanoke's trusted local jeweler coupling exceptional expertise & unmatched craftsmanship with the art of adornment. CUSTOM JEWELRY DESIGN | LADIES & GENTS BRIDAL JEWELRY JEWELRY APPRAISALS | IN-HOUSE JEWELRY REPAIRS ESTATE JEWELRY & ESTATE BUYERS 4347 STARKEY ROAD | ROANOKE, VA | 540.989.7100 AMRHEINS.COM | i @AMRHEINSJEWELRY | f @AMRHEINSJEWELERS

Jackie Amrhein-Sells

4th Generation Owner

Tom Sells Gemologist & General Manager

Hannah Sells 5th Generation Sales & Custom Design Concierge

John M. Weimer Vice President Portfolio Manager

Donna W. Lynch

Vice President Client Administration

Julianne B. Naff

Senior Vice President Regional Manager West Client Administration

540.343.1500 | TCVWEALTH.COM

Chris R. Anderson

Senior Client Administration Officer

v DIRECTORY A well-designed life is built with intention, shaped by the places we choose and the people we support. Here in our community, everything you need to build something beautiful is close to home. 310 ROSEMONT

CREATIVE OCCASIONS FLOWERS & EVENTS

ABIGAIL COOPER & SHELLEY HEARP COOPER, REALTORS®

F&S BUILDING INNOVATIONS

AGENACARE AESTHETICS AMERICAN HEART ASSOCIATION - VIRGINIA AMRHEIN’S FINE JEWELRY B A THORN CONSTRUCTION BACK PORCH ACCOUNTING BAILEY JENKINS, BROKER BARROWS BELLAMANE SALON & SPA BENT OAKS MANOR BETTYASHTON MAYO, HARPIST BLUE RIDGE CATERING BLUSH BAKING CO. BRASS KEY DESIGN SOCIETY

FIT BODY BOOT CAMP FIT4MOM FOXGLOVE + FERN FREEDOM FIRST CREDIT UNION GALLERY360 GALVAN HOUSEKEEPER HEART CENTERED PSYCHIATRY HEATHER TURNER PHOTOGRAPHY HEATHER TURNER, PRINCIPAL BROKER HERMIONE INTERIORS HUDDLE UP MOMS IDEAL CABINETS DESIGN STUDIO OF ROANOKE IVORY ON CAMPBELL JEWELLS FINE JEWELRY

BRITISH SWIM SCHOOL OF ROANOKE - LYNCHBURG

JOHNSON GRANITE

C’EST LA VIE STAGING + DESIGNS

LAT DENTISTRY

CARILION CLINIC FOUNDATION COLEY LAW FIRM

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LED MARQUEE ROANOKE

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