Scenic Group Celebrates 40 Years of Innova8on with Accelerated Global Expansion Through 2028 Vancouver, BC, April 15, 2026 – As Scenic Group celebrates 40 years of innova9on, the company is entering a major expansion phase, with nine new ships launching between 2026 and 2028. This milestone underscores the company’s con9nued leadership in ultra-luxury and luxury travel, spanning rivers, oceans and expedi9on voyages worldwide. The expansion is already underway with the successful debut of Emerald Kaia in April 2026, followed by the highly an9cipated launch of Emerald Astra on Europe’s rivers in May 2026. Building on this momentum, the company will introduce addi9onal river and ocean vessels through 2027 and 2028, culmina9ng in the debut of Scenic Ikon Discovery Yacht and Emerald Xara, alongside expanded global deployment of Scenic Eclipse II. Scenic Group’s three-year growth roadmap reflects a deliberate and strategic expansion across both brands: • • •
2026: Emerald Kaia (launched), Emerald Astra (May) 2027: Emerald Lumi, Emerald Nova, Emerald Raiya, Scenic Aria (Douro River) 2028: Scenic Spirit II (Mekong), Scenic Ikon Discovery Yacht, Emerald Xara
This pipeline reinforces Scenic Group’s commitment to delivering innova9ve, design-led ships and excep9onal guest experiences across every journey. 9 NEW SHIPS OVER THE NEXT 3 YEARS Product
2026
2027
2028
Ocean
Emerald Kaia
Emerald Raiya
River
Emerald astra
Emerald Lumi Emerald Nova Scenic Aria
Emerald Xara Scenic Ikon Scenic Spirit II
Yacht CollecPon Expansion A key highlight of this expansion is the con9nued growth of Scenic Group’s luxury yacht collec9on. In 2028, the debut of Emerald Xara and the return of Scenic Eclipse II to Australia, the Kimberley and the South Pacific will mark a significant milestone in the Group’s global deployment strategy. Following a successful two-year deployment in the region, Scenic Eclipse II will return in response to strong demand from guests and travel partners. At the same 9me, Emerald Xara will introduce a new dimension of luxury yacht cruising across Asia and Australia, becoming the first Emerald Cruises yacht to explore these regions. Emerald Xara will operate 14 new i9neraries, spanning des9na9ons including Japan, South Korea, Vietnam, Malaysia, Singapore and Indonesia’s Raja Ampat islands, before sailing south to Darwin and the remote Kimberley coastline. For the first 9me, guests will be able to explore this extraordinary part of the world across both brands, sailing on either Scenic Eclipse II or Emerald Xara.
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