Portals
SBC News
SBC Americas
SBC Noticias
SBC Notícias Brasil
SBC Eurasia
Payment Expert
Canadian Gaming Business
Lottery Daily
SlotBeats
Insider Sport
iGaming Expert
Gambling TV
Player Protection Hub
Affiliate Leaders
Event Portals 22
Spaces
Pages Portals Pages Homepage Portal Pages Articlepage
SBC Leaders iGaming Daily
SBC Digital
Webinars
SBC Leaders
Affiliate
SBC Media is the largest B2B news network for the betting and gaming industry, publishing over 100 stories a day across a growing network of news sites. Supported by a 20-strong editorial team in the UK and native journalists in the USA, Canada, Argentina and Brazil, SBC Media provides instant coverage of breaking news across the industry, as it happens.
As the premier location for b2b news in the industry, SBC Media delivers a powerful content and advertising platform for operators, suppliers, service providers and affiliates to promote their brand, products and services.
The heritage news portal of SBC Media, SBC News has reported primarily on the European iGaming and sports betting sectors since 2010. SBC News is known for its breaking news coverage, in-depth reporting, and daily features, as it serves its tagline of being ‘the voice of the sports betting industry’.
• Unparalleled reach in the European sports betting space
• Respected and credible news source to pair your brand with
• Millions of ad impressions available anually
• Daily newsletter to a growing subscriber base of over 13,000
SBC Americas is the premier b2b news portal covering news from the betting and gaming industry in the USA, providing unrivalled depth and analysis of the major talking points.
• Highly respected news source in the USA
• Fastest growing site in the SBC media portolio
• Brand recognition opportunities to a dedicated readership of over 50,000 a month
• Daily newsletter to over 6,000 senior decision makers
SBC Noticias is the leading, premium Spanish-language portal covering news from the betting and gaming industry, across Latin America, and Spain, along with high-end interviews and expert features.
WHY PARTNER WITH US?
• High-end coverage in Spanish
• High-level readership across the biggest jurisdictions in Latin America
• Local journalists covering the news from the ground
• Daily newsletter to over 3,000 senior subscribers
The home of high-end coverage of the sports betting and iGaming industry in the booming Brazilian market. With a local team reporting on breaking news, conducting big-name interviews and writing premium long reads, in Portuguese.
• Premium b2b news coverage in Portuguese
• Get your brand seen by a senior readership of operator and supplier decision makers
• Ad impressions available for brand visibility
• Twice weekly newsletter to a dedicated and growing subscriber base
SBC Eurasia covers the gaming industry in the Eurasia region and beyond, in both English and Russian. Powered by local, well-connected writers, and with reach across the region, SBC Eurasia is your gateway to the fastest growing markets in Europe and Asia.
• Reach industry professionals across the Eurasia region
• Have your story told by expert local journalists in both English and Russian for maximum readership
• Thousands of ad impressions available
Covering fintech, payments and crypto, Payment Expert is at the cutting edge of these rapidly-changing sectors. Offering analysis on the news as it breaks, interviews with the experts shaping fintech, crypto, AI and more, and must-read premium features.
• Strong and fast-growing reach in the fintech, payments and crypto sectors
• Partner news portal of the Payment Expert Summit at SBC Summit and beyond
• Daily newsletter to a senior subscriber base of over 3,000 readers
• Get your brand on the website in front of a regular readership of payments professionals
The home at SBC for online casino news, delivers analysis and expert commentary to a rapidly growing readership. The successor to CasinoBeats, iGaming Expert covers the global casino industry with analysis from editorial experts, and big name guest columnists.
Large and dedicated newsletter subscriber base of senior decision makers
Global industry coverage and readership
Premium high-end and dedicated coverage on the global lottery industry. With dedicated lottery industry experts reporting the news and interviewing the biggest names, Lottery Daily is your destination to stay on top of one of the oldest and most underreported industry verticals.
• Dedicated lottery industry coverage with dedicated lottery journalists
• A strong regular readership of lottery industry professionals including decision makers at WLA members
• Twice weekly newsletter going to over 2,500 industry professionals
• Thousands of ad impressions available every single month
The home of news, reviews and multimedia content focused on the online slot sector. Covering game releases through a business lens as well as the latest breaking news, alongside multimedia interviews with the biggest names in slots.
• Hyper-dedicated news coverage specific to the slot industry
• The home of the innovative Beyond The Reels series
Cutting-edge news coverage of the business of sport. From sponsorship to betting partners, broadcast rights to integrity, Insider Sport covers the global sports landscape through a
Strong monthly readership, with high traffic
Daily newsletter to a diverse subscriber base
Strong reach in the real sports industry, clubs, leagues, associations and more
B2C and B2B readership
Canadian Gaming Business joined the SBC Media portfolio in 2022. It is the leading source of betting and gaming industry news covering Canada and global stories with Canadian interest.
• Official partner news portal of the Canadian Gaming Association and the Canadian Gaming Summit
• Strong readership of senior decision makers in the Canadian industry
• Weekly curated newsletter to a subscriber base of over 7,000 industry professionals
• Brand recognition opportunities available on the number one news source for the gaming industry in Canada
The YouTube of the gaming industry, your home of all the must-see video content in the industry, from the best podcasts, to the biggest interviews, to the groundbreaking commercials and promotional videos. GamblingTV everything you need to see.
• Get your video content on the home of industry video
• Thousands of ad impressions available on content with a high view time
• Engage with B2B and B2C traffic
UK - 25%
USA - 25%
Rest of Europe - 25%
Other - 20%
Asia - 5%
A membership only news, discussion and research hub dedicated to the global player protection and responsible gambling space. The home of news and opinion, research from around the world, multimedia content and discussion led by our high-level membership base.
Members 1.2K+
Affiliate Leaders is a news and insight platform dedicated to the global affiliate and performance marketing industry, delivering breaking news, in-depth features, interviews and analysis. It provides affiliates, agencies, affiliate teams and marketing technology providers with trusted reporting and insights across sectors including betting and gaming, ecommerce, travel and the wider performance marketing ecosystem.
• Affiliate Leaders is built on the same editorial principles as the rest of the SBC Media portfolio
New for 2026: Impression-based advertising across the SBC Events portfolio — including SBCEvents.com, SBC Summit Americas and SBC Summit Lisbon — connects your brand with a highly engaged global iGaming
Our events platforms attract senior executives, operators, affiliates, payments leaders, compliance specialists and suppliers, ahead of the event, who rely on SBC channels for market intelligence and event planning. This delivers consistent exposure to active decision-makers across betting, gaming and payments.
Premium placements ensure high-impact visibility, supporting brand positioning, thought leadership and demand generation within a trusted industry environment.
Guaranteed impression packages available across individual or all sites in 100k, 200k & 300k options.
MIDPAGE BANNERS ON
Testimonials page
Gallery page
HORIZONTAL BANNER ON
Homepage
Floorplan page
Speakers page
PREMIUM LEADERBOARD BANNER SPACE
PREMIUM LEADERBOARD
BANNER SPACE
HALFPAGE AD SPACE
MIDPAGE UNIT
PREMIUM LEADERBOARD BANNER SPACE
ARTICLE TOP BANNER SPACE
ARTICLE BOTTOM BANNER SPACE
SITE TAKEOVER
MIDPAGE UNIT
HALFPAGE BANNER SPACE
PREMIUM LEADERBOARD BANNER SPACE
ARTICLE TOP BANNER SPACE
PAGE TOP BANNER SPACE
ARTICLE BOTTOM BANNER SPACE
HALFPAGE AD SPACE
MIDPAGE UNIT
NEWSLETTER TOP BANNER
NEWSLETTER PREMIUM BANNER
BANNER AD SPACE x 3
NEWSLETTER BOTTOM BANNER
SBC Leaders magazine is a premium print publication featuring high-end features from our expert and industry-leading editorial team, and insightful interviews with the biggest names and most influential figures in the industry.
Physical readers 2K+ per issue
Impressions 6K+ per issue
• High-end content across the range of industry verticals and regions covered by SBC
• Vast digital readership and heavy promotion by social media, email and on the news network
• Distributed in-person at major gaming events around the world
EDITORIAL ARTICLE
Affiliate Leaders Magazine is a premium print publication aimed at the affiliate space. Featuring high-end feature interviews and editorials from our expert and industry-leading journalists, as well as important updates from the Affiliate Leaders team.
• Dedicated affiliate magazine, with high-end affiliation-focused content
• Distributed in-person at major gaming events, including iGB and SBC Summit
Physical readers 1K+ per issue
Impressions 3K+ per issue
• Heavily promoted digitally, to an opted-in list of digital subscribers
EDITORIAL ARTICLE
Leading print production for the
Distributed in the mail to a long-standing
Distributed in person at the Canadian Gaming Summit, as well as other major
Front cover + Cover story
Double-page spread advertisement (DPS)
Full-page advertisement
Back cover advertisment
Inside front / inside back advertistment
High-end interviews
Distributed in person and digitally
The SBC Leaders podcast is a series of unique, high-level interviews with leading figures in the sports betting and iGaming worlds. Focusing on their life, career, inspirations, motivations and leadership philosophies, the SBC Leaders podcast goes under the hood with some of the most influential and important names in the industry.
• Appear on the show and generate highly shareable content for your business
• Establish your CEO or other senior business leadership as SBC Leaders
• Get your brand's logo on video content with thousands of views across all channels
iGaming Daily is the flagship podcast by SBC Media, released every day of the week, 12 months a year. With a rotating cast of SBC Media's editorial experts at the helm, iGaming Daily covers the length and breadth of the industry. From Europe to the US to LatAm, from sports betting to casino, and payments to the business of sport.
• Mid and end-roll ads available, along with hostread ads for maximum audience engagement
• Appear on the show and establish one of your business leaders as an expert within their field
• Put your logo on a heavily promoted, daily product with thousands of listeners and viewers every week
The Safe Bet Show is hosted by Martin Lycka, a player protection expert respected industry-wide. Lycka sits down with the names shaping the responsible gambling space, digs into their life and career, and covers the state of the industry.
• Place your brand's logo on content focused on responsible gambling
• Establish a business leader as an expert in the responsible gambling space
• Generate highly shareable content for your own channels
Social views
800+ per episode
Listeners
200+ per episode
The SBC Digital Series are online conferences focusing on the biggest topics in the industry. Filling the gaps in the conference calendar, SBC Digital events gather the biggest names and foremost experts in gaming to discuss the hot topics and debate the key talking points.
• Generate hundreds of leads
• Establish your business leaders as experts in your vertical
• Generate shareable content of your business leaders sharing expertise
• Get brand recognition via targeted marketing
SBC Webinars are individual sessions, presented in partnership with a session sponsor and covering topics across the breadth of the industry, from Europe to North America, Africa to LatAm, SBC puts together world-class speaker line-ups packed with expert insight in English, Spanish or Portuguese.
• You choose the topic
• Generate hyper-targeted leads in your chosen area
• Get brand exposure via your logo and brand name featuring on targeted marketing for your session
• Establish expertise for your speakers in a specific topic relevant to your business
Available in English,
Generate 100+ leads per webinar
Webinars aimed at Europe, Africa and The Americas
SBC News Betting Bulletin
SBC Americas Betting Bulletin
iGaming Expert Newsletter
SlotBeats Newsletter
Payment Expert News Bulletin
Insider Sport Newsletter
Boletín informativo de SBC Noticias
SlotBeats News Bulletin
SBC Notícias Brasil
Lottery Daily News Bulletin
Player Protection Hub Newsletter
Canadian Gaming Business Newsletter
SBC Digest
SBC Noticias Digest
The SBC Noticias Digest is the roundup of the biggest stories of the week from Latin America, reported in Spanish. Covering the entire region including Argentina, Mexico, Colombia, Brazil and more, this is a newsletter curated by our expert editorial team to keep our subscribers up to date with everything they need to know.
• Over 3,000 subscribers by email, with an additional 1,300+ on LinkedIn
• Put your brand on a highly readable email, next to the must-see content from across the region
• Reach a subscriber base of Spanish speakers from across the gaming industry
The SBC Digest is your Friday afternoon round-up of the industry news from the previous 5 days. The biggest stories of the week, the must-see content, and everything you need to keep up to date.
• Dedicated and growing global subscriber base
• Brand recognition on a newsletter that is designed to be read rather than clicked through
• Over 8,000 LinkedIn subscribers and promoted on a page with 25,000 followers
