Meta
and descriptions: These two are basic SEO activities while optimizing a blog The meta title should be somewhere between 35 to 60 characters while the meta description can be 140 to 160 characters Implementation of keywords in the content is a must for both of them
Headers: Headline shows the context of the article and is also the starting point You won t want to bore your audience with something irrelevant H1 should always describe the motive of the article but in a shorter length say 60 to 70 characters maximum
Content: Content is king and will always be Every digital marketer knows that There is the reason we call content a king Right? It is a source from where we can get leads So optimize the content with proper keywords and relevant information Don t forget quality is everything Internal linking: always do the internal linking It will help visitors navigate the site and reach the exact location
How many backlinks does the website have? Does the website have spammy backlinks? How many backlinks does your competition have compared to yourself?