2022 CREATIVE AGENCIES NEW BUSINESS LEAGUE Malaysia / Sep 2022
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
10.2
10.16
24
2.5
2.50
6
FMCG Client
0.9
0.94
24
Sacoor Brothers Project, Casio Project,DKSH Project
0.9
0.93
11
0.8
0.75
5
0.3
0.30
4
ESTIMATED YTD WIN REVENUE (USD $ m)
RANK THIS MONTH
RANK LAST MONTH
1
1
VMLY&R
QSR Brands for KFC Project
2
2
Havas Worldwide
Lipton Project, Pizza Hut
3
4
Dentsu
4
3
FCB
5
5
DDB
6
6
Ogilvy
7
7
Leo Burnett
FrieslandCampina
0.3
0.30
1
8
9
Isobar
Nando's Chickenland Project, AmBank Project, Heineken
0.2
0.24
11
9
8
Publicis Worldwide
L'Oreal
0.2
0.20
1
10
10
M&C Saatchi Group
Hong Leong Bank, MDEC
0.0
0.04
2
2022(Jan-Sep)
16.3
89
2021(Jan-Sep)
9.6
65
YoY Comparison:
69.4%
36.9%
AGENCY
RECENT WINS
Nippon Paint Project, Luno, Genting Skyworld Heineken, MSD, TGV Cinemas Sdn. Bhd.
RECENT LOSSES