2020 CREATIVE AGENCIES NEW BUSINESS LEAGUE Indonesia / Sep 2020 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
4.5
4.5
10
Indonesia Tourism Global, Csurya Cipta Swadaya, XL Home
3.7
3.7
6
Ogilvy
NestléProject
0.7
0.7
4
3
VMLY&R
Oppo Reno 4F Project, Intel Project, Mitsubishi Motors, Scotch Brite Project
0.6
0.6
13
5
4
Happy Marketer
Pegipegi Digital
0.5
0.5
1
6
6
Dentsu
PT Bank Negara Project
0.4
0.4
8
7
7
BBDO
Asosiasi Kartu Kredit, Fonterra Boneeto, Rexona Unilever
1.0
0.2
22
8
9
Grey Group
FWD Insurance Project
0.2
0.2
3
9
8
Arcade
PT Calbee Wings - Umabee Project , Philip Morris Indonesia Project
0.1
0.0
6
10
10
Leo Burnett
Sanofi Project, Ajinomoto Project, Nestle Project, Philip Morris Project
0.0
0.0
4
2020(Jan-Aug)
11.0
77
2019(Jan-Aug)
15.5
98
-29.4%
-21.4%
RANK THIS MONTH
RANK LAST MONTH
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
1
2
Wunderman Thompson
Perfetti van Melle, Nestle Indonesia, Unilever Project
2
1
M&C Saatchi
3
5
4
RECENT LOSSES
XL Axiata Project
YoY Comparison:
1
2020 MEDIA AGENCIES NEW BUSINESS LEAGUE Indonesia / Sep 2020 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
2.8
16
Hasbro
2.0
3
2.0
Confidential
1.5
1
Bukopin Project, Xiaomi Project, Ringan
1.2
Emirates Airlines
1.1
5
PHD
Diageo
0.5
0.5
2
6
Arena Media
Godrej
0.3
0.3
1
7
7
MediaCom
Uber, Hasbro, Sociolla, Good Doctor, BroadPlus
0.3
0.2
6
8
8
Publicis Media
RB (Reckitt Benckiser)
0.2
0.2
1
9
10
Zenith
Disney+
0.1
0.1
1
10
9
Initiative
Wulling, Ovaltine
0.3
RB
0.0
2
11
11
Carat
Aquaproof, OLX Auto Project
0.3
Diageo
0.0
2
2020(Jan-Aug)
8.6
40
2019(Jan-Aug)
8.6
56
0.1%
-28.6%
2020 Creative & Media (Jan-Aug)
19.6
117
2019 Creative & Media (Jan-Aug)
24.1
154
-18.9%
-24.0%
ESTIMATED YTD WIN REVENUE (USD $ m)
RANK THIS MONTH
RANK LAST MONTH
1
2
dentsu X
Kao Corporation Project
2.8
2
1
OMD
FMCG Client
2.1
3
3
Wavemaker
L'Oréal
4
4
Havas Media
5
5
6
AGENCY
RECENT WINS
RECENT LOSSES
YoY Comparison:
YoY Comparison:
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
2