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Sep 2019 New Business League-Vietnam

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2019 CREATIVE AGENCIES NEW BUSINESS LEAGUE Vietnam / Sep 2019

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ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

RECENT WINS

ESTIMATED YTD WIN REVENUE (USD $ m)

DDB

OMO Project, Dairy Farm, California Fitness

3.5

3.5

17

3

Dentsu

Beverage Brand Client

1.9

1.9

33

3

14

Wunderman Thompson IT Client

1.1

1.1

10

4

2

BBDO

Suntory PepsiCo - Goodmood Project, Nivea 12 months retainer

1.0

1.0

2

5

4

Isobar

EZ Land Project

0.6

0.6

16

6

5

Ogilvy

Atlantic, Mondelez, Sunlife Project, AccorHotels

0.4

0.4

5

7

6

Anomaly

Johnnie Walker

0.1

0.12

1

8=

7=

Accenture Interactive

Arla

0.0

0.03

1

8=

7=

Merkley+Partners

Performix

0.0

0.03

1

8=

7=

Online Circle

Barilla

0.0

0.03

1

11

10

VMLY&R

NZ Trade & Enterprise Project, Caltex B2B, Crayola, Philip Morris International Project

0.0

0.01

5

8.7

92

RANK THIS MONTH

RANK LAST MONTH

1

1

2

AGENCY

RECENT LOSSES


2019 MEDIA AGENCIES NEW BUSINESS LEAGUE Vietnam / Sep 2019 ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

1.7

9

Pizza Hut

1.6

7

Fromageries BEL

0.3

3

0.2

0.2

2

E-commerce Client

0.2

0.2

2

MediaCom

PlayStation

0.2

0.2

2

6

PHD

CJ Group Project, Singapore Airlines

0.1

0.1

2

8

9

Havas Media

Tripadvisor

0.1

Fico Cements

0.0

1

9

10

Zenith

Fromageries BEL

0.1

La Vie

-0.1

1

10

7

Starcom

Food Client

0.03

FMCG Client

-0.1

1

4.2

31

ESTIMATED YTD WIN REVENUE (USD $ m)

RANK THIS MONTH

RANK LAST MONTH

1

1

Mindshare

Batdongsan.com Project, Dyson, Pizza Hut, Uniqlo, Fico Cements

1.7

2

2

OMD

Vinamilk, Acecook, Vietjet, Chotot Project, Bluescope Project

1.7

3

3

Wavemaker

Vespa, Weber

0.7

4

8

Carat

Vodafone

5

5

Vizeum

6

4

7

AGENCY

RECENT WINS

RECENT LOSSES

METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to

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