2019 CREATIVE AGENCIES NEW BUSINESS LEAGUE Thailand / Sep 2019
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ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
4.5
4.5
9
5.0
4.5
13
Tesco online, Mondelez, Minute Maid Project
1.8
1.8
6
DDB
Pet Focus Project, Samitivej, SECOM, Royal Enfield
1.5
1.5
14
6
Ogilvy
Nestle (Thai) Ltd., Department of Lottery, Mondelez, Lazada Thailand
2.3
1.3
10
6
5
The Media Shop
The Tourism Authority of Thailand
1.0
1.0
1
7
11=
Dentsu
Car Brand Clent
2.4
0.9
20
8
9
McCann WorldGroup
Mead Johnson / RB Project, FoodPanda Project, SAM Project
0.6
0.6
20
9
7
VMLY&R
King Power Group Project, Siam Commercial Bank Project, Naraya Project, Heinz Oyster Sauce Project
0.5
0.5
9
10
8
antics@play
The Tourism Authority of Thailand
0.4
0.4
1
11
10
Leo Burnett
Uniqlo, TMB, Pringles Project
0.2
0.1
4
12
11=
Anomaly
Johnnie Walker
0.1
0.1
1
13=
13=
Accenture Interactive
Arla
0.0
0.0
1
13=
13=
Merkley+Partners
Performix
0.0
0.0
1
13=
13=
Online Circle
Barilla
0.0
0.0
1
16
16
Saatchi & Saatchi
Procter & Gamble (Olay) Project
0.0
0.0
1
17.4
112
RANK THIS MONTH
RANK LAST MONTH
1
1
BBDO
2
2
Friesland Campina, Siam Amazing Wunderman Thompson Park, Line webtoon, Unilever Citra Global Pitch
3
3
Digitas
4
4
5
AGENCY
RECENT WINS
Netflix, Tinder, Gulf(Energy)
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
Tinder
TMB
2019 MEDIA AGENCIES NEW BUSINESS LEAGUE Thailand / Sep 2019 RANK THIS MONTH
RANK LAST MONTH
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m) 3.5
RECENT LOSSES
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
3.5
35
3.4
26
2.4
25
1.5
26
1
1
Vizeum
Lazada Limited Contract, SinoPacific Trading (Thailand) Co Ltd Contract, EASY BUY Public Company Limited Contract
2
3
Carat
Vodafone, Berli Jucker PCL (BJC Foods) Contract
3.7
3
2
Mindshare
Dyson, Tinder Project, De Warrenne Pictures Project
2.4
4
4
denstu X
Tourism Service Company
1.7
5
13
Universal McCann
FINN Mobile
1.9
1.3
2
6
5
MediaCom
UNIQLO, PlayStation
1.2
1.2
5
7
8
Initiative
Krungsri Bank, M Wrap PROJECT
1.4
1.1
11
8
7
Zenith
SCG
0.5
0.5
2
9
9
Havas Media
0.3
0.3
5
10
6
Wavemaker
11
14
Starcom
12
11
PHD
13
12
OMD
Krungthai AXA Project, NBTC (National Broadcasting Telecommunications Committee Project), Tripadvisor Prudential, Webtoon, Chubb Insurance, The Market, Carabao Dang EGAT (Electricity Generating Authority of Thailand) Project Singapore Airlines
SCG
Prudential
1.4
PTT Company
0.2
9
0.3
Carabao Dang
-0.4
2
0.1
Food Supplements Company
-0.6
1
0.0
Index Living Mall Project
-1.6
0
12.8
149
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
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