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Sep 2019 New Business League-Europe

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2019 CREATIVE AGENCIES NEW BUSINESS LEAGUE Europe / Sep 2019

1

ESTIMATED OVERALL YTD REVENUE (USD $m)

NO.OF WINS

50.4

65

43.8

8

23.6

22.1

13

Merlin Denmark, Kungliga Operan Denmark Project,

13.6

13.6

35

Droga5

OnePlus UK, Harley Davidson, Accenture Interactive Global

12.9

12.9

5

6

Huge

Pantone

8.0

8.0

1

7

7

BBDO

Great Ormond Street Hospital Children’s Charity UK, Irish Road Safety Authority Irland Project

7.0

7.0

4

8

8

R/GA

LVMH UK, Siemens Global, Le Creuset UK

6.0

6.0

4

9

9

Digitas

Mondelez Global

6.0

6.0

1

10

10

VCCP

Maynards Bassetts UK, Mondelez UK

6.0

5.5

2

11

12

The Martin Agency

CarMax UK

5.0

5.0

1

12

13

The & Partnership

Toyota UK,Centrica Global, NatWest projects UK

4.9

4.9

3

13=

11

Anomaly

Johnnie Walker Global, Vodafone brand project

5.1

LNER UK

4.1

4

13=

22

TBWA

Merlin Entertainments UK, Henkel beauty brands Germany, Carwow UK

5.6

BVR Volksbanken Raiffeisen Germany

4.1

5

15=

14

BETC

Mondelez West Europe

4.0

4.0

2

15=

30

Iris

Suzuki UK, Delta Air Lines Europe

4.0

4.0

2

17

21

Uncommon

The Guardian & Observer UK, Clos19 Europe

3.8

3.8

4

18=

15

FCB

3.7

3.7

7

18=

18

McCann WorldGroup

5.5

3.7

5

20

16=

Aquest(WPP)

3.5

3.5

5

276.3

315

RANK THIS MONTH

RANK LAST MONTH

1

2

Havas Worldwide

2

1

DDB

3

3

Ogilvy

4

4

Isobar

5

5

6

AGENCY

RECENT WINS

Vodafone Spain, UK Project, LPKF Austria Project, RB Russia Project, Pfizer Russia Project Eon Europe, BVR Volksbanken Raiffeisen Germany, PlayStation Global, Corona Global, Surf, Virgin Mondelez Global, Google UK, Lexus UAE, Diageo UK

Corona Extra Italy, ADR Aeroporti di Roma Italy, The Premier League UK, Volkswagon Romania Project Lloyds Pharmacy UK digital, TherapeuticsMD Annovera UK, Alzheimer's Society UK, Three UK Gucci Europe, Bulgari Europe, Mercedes Europe

ESTIMATED YTD WIN REVENUE (USD $ m)

RECENT LOSSES

50.4

48.8

Food Brand Company

Kingsmill bread UK


2019 MEDIA AGENCIES NEW BUSINESS LEAGUE Europe / Sep 2019 ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

Nestle Italy

33.9

203

29.6

Home Credit Bank Russia

28.6

182

Tripadvisor Global, Ronseal UK, Opel Slovakia

23.8

GET Norway

23.6

39

PHD

BRP Russia, Citadele Estonia, Ideal Latvia

18.7

Ferrero UK

17.2

133

7

Carat

Deutsche Bahn Germany, Gaes Spain, Stena Line Sweden

22.4

Enel Italy, Spain and Portugal

16.4

16

6

5

Starcom

Ferrero UK, McDonald’s Russia, Novartis Global

18.0

Dreams UK

14.6

3

7

6

Publicis Media

Walt Disney Company Global, LVMH Eur ex UK Fr, Walt Disney Company Global

14.0

14.0

2

8

-

Vizeum

Capri Sun Europe, L'Oreal Russia, Groupe SEB Global

7.3

4.8

17

9

8

denstu X

Ahold Netherlands, Upfield Global, Parques Reunidos Spain

4.4

4.1

4

10

9

Universal McCann

3.5

9

11

12=

MediaHub

1.3

1.3

4

12

12=

Crossmedia

Etihad Airways

1.3

1.3

1

13

14

M/SIX

Electronic Arts Global, London Business School UK

1.1

1.1

2

14

11

The7stars

FirstGroup railways UK

1.5

1.0

1

15

15

AKA

Longleat Enterprises UK

1.0

1.0

3

16

10

Mindshare

Staatsloterij Netherlands, Enel Italy, Spain and Portugal

8.5

0.9

27

17

16

Essence

L'Oreal UK

0.8

0.8

1

18

17

The Specialist Works

AO.com UK

0.6

0.6

1

19

18=

John Ayling & Associates

Battersea Dogs & Cats Home UK, World Animal Protection UK

0.5

0.5

2

20

18=

Primal Media

STV Productions

0.3

0.3

1

139.8

680

ESTIMATED YTD WIN REVENUE (USD $ m)

RANK THIS MONTH

RANK LAST MONTH

1

1

MediaCom

Sofology UK, Exhibitions Austria, NuHealth Bulgaria

44.1

2

2

OMD

ADGMO MENA, Pladis UK, Winter at Tantura MENA

3

3

Havas Media

4

4

5

AGENCY

RECENT WINS

Mattel Europe, Asia, Africa, Just Eat Global, Berglandmilch Austria, Hella Austria Sennheiser Global,National Health Service UK Planning, World of Tanks UK

4.6

RECENT LOSSES

William Hill

Staatsloterij Netherlands

Sofology UK

Three UK

METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.

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