2015 CREATIVE AGENCIES NEW BUSINESS LEAGUE Europe / Sep 2015
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
NO.OF WINS
33.4
3
Diet Coke UK
27.3
3
22.3
Allianz UK
20.3
11
Westfield Centres(CRM) Europe, Lidl France, Co-operative Bank(CRM) UK
24.0
Nurofen Europe
17.2
7
Hirschen Group
MediaMarkt Germany
14.5
14.5
1
4=
TLGG
MediaMarkt Germany
14.5
14.5
1
7
6
BBH
Tesco UK, Heinz Sauces Europe
24.4
Gordon's Gin UK
14.0
3
8
7=
J Walter Thompson
Treasury Wine Estates Europe, La Redoute UK, Emirates UK,
13.2
Royal Caribbean UK
12.2
8
9
1
DDB
Lloyds Bank UK, Pears skincare Europe, Audi France
40.2
Bouygues Telecom France
11.0
12
10
10
Rosapark
SFR Numericable France
10.5
10.5
2
11
7=
Saatchi & Saatchi
8.2
5
12=
11=
Buzzman
8.0
8.0
4
12=
11=
Jung von Matt
BMW (Digital) Germany, Kayak.com Europe, Ehrmann Yogurt Germany
8.0
8.0
4
14
14
R/GA
McDonalds UK, Simple Europe, Dyson UK
8.5
Volvo Cars Europe
6.9
4
15
15
Thjnk
REWE Germany
10.0
Veltins Beer Germany
6.5
1
16
16
Isobar
Carglass France, Chambord(digitalUK
6.0
6.0
2
17
182
101
Vauxhall UK, Odeon Uk
5.5
5.5
2
18
17
Iris
Wickes UK, PZ Cussons Eurpoe
5.4
5.4
3
19
18
Fold7
Wonga.com UK, Magners UK, Doddle UK
5.1
5.1
3
20
19=
72andSunny
Axe / Lynx Europe
5.0
5.0
1
239.5
80
ESTIMATED YTD WIN REVENUE (USD $ m)
RANK THIS MONTH
RANK LAST MONTH
1
9
Kolle Rebbe
O2 Germany, Krombacher Beer Germany, Netflix Germany
33.4
2
-
BETC
Bouygues Telecom France, Ubisoft EMEA, Ephora Europe
29.3
3
2
Grey Group
Generali Investments Europe, Sixt UK, Mutti Pomodoro France
4
3
Havas Worldwide
5=
4=
5=
AGENCY
RECENT WINS
HomeAway.com Europe, Acer Europe, Bathstore.com UK, The Big Issue UK Brandt Appliances France, Huawei France, Ikea France
13.7
RECENT LOSSES
Samsonite Europe
2015 MEDIA AGENCIES NEW BUSINESS LEAGUE Europe / Sep 2015 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
Starcom MediaVest
Citigroup Europe, Mondelez EEMEA, Telenor ASA Norway
35.8
P&G Israel
32.8
13
1
PHD
Zuto UK, Belvedere Group France, SAP UK
30.2
Comedy Central UK
29.1
63
3
2
Havas Media
Virgin Atlantic UK, Rivella Switzerland, Direct & Quixa Portugal
32.3
David Lloyd Leisure UK
24.6
57
4
7
Carat
Lefdal Norway, V채sttrafik Sweden, Lionsgate UK
10.6
Mr Green Italy
7.9
21
5
4
Vizeum
VF Corporation, Weetabix UK, Warner Music France
7.8
The Trainline.com UK
6.6
14
6
5
OMD
FCA UK, MCM Klosterfrau Germany, Lukoil Russia
20.4
Lidl UK
4.9
55
7
19
Mindshare
General Mills Europe, Booking.com France, Legal & General UK
9.3
Bifi Europe
4.6
3
8
8
Mediacom
Betfair Europe, Webuyanycar.com UK, Indeed France, Haven Holidays UK
18.6
Bayer Germany
4.0
79
9
6
Universal McCann
11.0
BASF Europe
3.6
91
10
11=
Blue 449
4.2
Halfords UK
1.9
4
11
11=
The7Stars
2.9
Uniqlo UK
1.4
5
12
14
Goodstuff
Hiscox UK, Glorious! Soups UK
0.9
0.9
3
13
13
BPN
Dagrofa Denmark, Unipharm Poland
0.8
0.8
2
14=
15=
HeyHuman
Danone Waters UK
0.5
0.5
1
14=
15=
iProspect
Eurostar UK
0.5
0.5
1
16
17
Boutique
Costcutter Supermarkets Group UK
0.3
0.3
1
17
18
My Media
Brico Depot France
0.1
0.1
1
18
10
MEC
Lloyds UK, Swinton Insurance UK
6.4
Citigroup Europe
-1.9
2
19
9
ZenithOptimedia
Harvey Nichols UK, Coty Europe, Uniqlo UK
9.5
Pernod Ricard Spain
-4.4
5
20
20
Maxus
Motorola LATAM, Daily Mail LATAM
1.3
SC Johnson Europe
-8.2
2
109.8
423
RANK THIS MONTH
RANK LAST MONTH
1
3
2
AGENCY
General Mills Spain, Lenovo Russia, G-Star Netherlands Carphone Warehouse UK, David Lloyd Leisure UK, Marionnaud France Prostate Cancer UK, Iceland UK, Victoria Plumb UK, GO Outdoors UK, The Trainline.com UK
RECENT LOSSES
METHODOLOGY The R3 New Business League has been compiled each of the last 157 months using data supplied by 26 multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI for clients across the region. For more details please write to greg@rthree.com
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