Global 2023 + WPP
+ Omnicom
+ AKQA Group
+ BBDO Worldwide
Revenue US $11,737M AKQA
ArcTouch Cartwright Grey Potato Tank
Revenue US $11,410M BBDO Worldwide
Universal Design Studio
+ Burson Cohn & Wolfe
+
Backs Group
Battery
Unreasonable Studios
ColourData
BBD Perfect Storm
Bizon
Vizeum Japan
Initiative
Biz-Eyes
BLKJ
Activista
Cylndr
Brainlabs
TBWA\Worldwide
Boomerang
dentsu X Japan
IPG Commerce
chuo-ad shinsha
Cake
Concentric
Experience Commerce
Brunswick Group
eg+ Worldwide
Octopus
Dentsu Meitetsu Communications
IPG Media Lab
D.BRAIN
Camp + King
Scout
Iris
Cramer-Krasselt
MAGNA
Delta
Conran Design Group
McKinney
Croud
Mediahub
Dsquare
FieldDay
One RX
Derse
Mediabrands Content Studio
Edge International
Fuel
Brand Citizens
Edelman
Media Experts
eNAV Marketing Services
h/commerce
Hecho Studios
Emperor
Orion
Figment
Havas AFK
Promoqube
Gamma
Havas Blink
10 Thousand Design
Reprise
GIMC-Hakuhodo
Havas Blvd
Exponent
Stickeyes Group
Growww Media
Havas Events
Hello
Tierney
H.M. Marketing Research
Havas GENUS
Hunter
Rapport
HYBRID:H
Havas Host
Instrument
H:Three
Havas Immerse
Redscout
McCann
H:Digital
Havas People
Storyline Strategies
Casanova //McCann
Hakuhodo
Havas PR Global Creative
TEAM
Craft
Hakuhodo Digital
Havas Studios
The Harris Poll
McCann Health
Hakuhodo Consulting
Hercules
Momentum Worldwide
Hakuhodo Institute of Life and Living
HOY
Advertising Collective
Merkley + Partners
Gain Theory
The Marketing Arm
Kinetic
Zimmerman Advertising Omnicom Precision Marketing Group
Mindshare
Credera
Motion Content Group
Critical Mass
Wavemaker
RAPP
Xaxis
TA Digital Targetbase Omnicom Healthcare Group
Blanc & Otus
Adelphi
Dewey Square Group
Biolumina DDB Health
Ogilvy
Harrison & Star
A Eicoff
Healthcare Consultancy Group
Bottle Rocket
TBWA\WorldHealth
CBA
The CDM Group
Coley Porter Bell
Snow Companies Omnicom Commerce Group
INGO
Integer Group
john st.
TPN
Jussi
TracyLocke Omnicom Public Relations Group
The Lacek Group
Fleishman Hillard
Verticurl
Ketchum Porter Novelli Branding Group Interbrand
AQuest
C Space
BDG
Siegel + Gale
Benenson Strategy Group
Hall & Partners
Other Practice Areas GMR Marketing Auditoire CPM
Balance Internet Taylor Herring Carré Noir Content Factory Deepline Digitas Pixelpark DPZ&T Everyday Content Incentiv
Dentsu Ad-Gear The Goal Dentsu Runway OOH Media Solution Dentsu Medical Communications Dentsu Digital Dentsu Digital Drive CARTA HOLDINGS CARTA COMMUNICATIONS
IQ Productions
VOYAGE GROUP
Marcel Nurun One Touch
ATRAC
Ove Publicis Publicis Diversite Publicis Emil Publicis Live Publicis Luxe Publicis Sport Publicis Wangfan Rokkan Sapient AG2 Talent Marcel (TCC) The Creative Counsel The Pub VideoNerve Wiredcraft DigitasWysiwyg Saatchi & Saatchi Saatchi & Saatchi Saatchi & Saatchi X Saatchi & Saatchi Pro Team One Conill Kitchen Like A Rainbow BBH BBH Zag Leo Burnett Leo Burnett Leo Burnett Tailormade Arc Worldwide
Deeplocal F.Biz
Signature Graphics
Turner Duckworth
Fallon
Finsbury Glover Hering
Metadesign
GroupSJR
MSL
Septeni Dentsu Direct Data Artist Dentsu Data Artist Mongol Dentsu Digital Networks Dentsu Live
Dentsu Consulting
Dentsu Creative X
FCBRed
Drill
Chute Gerdeman
Dentsu tempo
Hellocomputer
Dentsu Direct
HelloFCB+
GNUS
New Honor Society
JEB Co., Ltd.
dna Communications
D Sports Merchandising
Frukt
From One
FutureBrand
Dentsu Innovation Partners
Genuine
Dentsu Sciencejam
Golin
Dentsu Corporate One
Hugo & Cat
Dentsu Solari
ITB
Dentsu Operation Partners
Jack Morton
WireAction
KRC Research
Information Services International-Dentsu (ISID)
Milk Money
dentsuMB International
MJM Creative Services
Luminous
dentsu Grant
Set
The Practice
dentsu JaymeSyfu
Spafax
North Strategic
dentsu LHS
Syzygy
Notch Video
The Food Group
Publicis Consultants
BWM Isobar
thjnk
Publicis Live
Verystar
Zubi
Domaines Publicis
Whitespace
Isobar
Prodigious
Isobar India
BAV Group
Harbor
Perfect Relations
Berlin Cameron
Optix
WATConsult
Cavalry
Translate Plus
Scholz and Friends
Cheat
Starcom
VMLY&Rx
Zenith
VMLY&R Commerce
Digitas
+ Brand Consulting Design Bridge
Advertise AG
DEG
Landor and FITCH
Liquorice
Merkle b2b
PeclersParis
Spark Foundry
B2B International
Superunion
Performics
DWA
The Community
gyro
+ Wunderman Thompson Wunderman Thompson
Profitero
Sokrati
Gorilla
VIVnetworks
Ugam
Hardy Boys
+ Publicis Sapient
Other Agencies
Publicis Sapient
Amnet
Mirum
Tremend
Amplifi
Santo
Changi
Cardinal Path
Satalia
Tquila
Cox Inall Ridgeway
Hirschen
Swift The Cocktail Velvet
GTB Hogarth WPP AUNZ WPP Scangroup The&Partnership Associates Barrows BPG Group GIIR High Co Imagina Johannes Leonardo Jupiter Drawing Room Kantar Mutual Mobile Smollan Two Circles Urban Vision UWG - Uniworld Group
+ Practices
+ Publicis Health Digitas Health Discovery Heartbeat insync Langland PlowShare Group Publicis Health Media Publicis LifeBrands Publicis Resolute Razorfish Health Real Science Saatchi & Saatchi Wellness Payer Sciences Digitas Health BBK
+ Epsilon
Epsilon CitrusAD Retargetly Yieldify
Data2Decisions dentsu health dentsu Impact dentsu One dentsu MainAd dentsu Public Relations Consulting
IPG Health
Trio
+ Marketing Specialists Chase Design EP+Co Hill Holliday Performance Art
+
Trilia
Other Agencies Acxiom AXIS Avrett Free Ginsberg Campbell Ewald Carmichael Lynch Deutsch Elephant Futures Sport + Entertainment hedy HBQ Huge Hurrah IW Group iX Kinesso Matterkind
Haystac
The Martin Agency
ICUC
TRAVERSE32
M8
Vowel
SMG
WPP Health Practice
The Story Lab
Taproot Dentsu
Wolf Bkk
+
wondertrunk & co.
Daiko Ad Daiko Caravana Inc. Daiko DAIKO iDrive D-Create Engaging Firm IBSystem Japan LGBT Research Institute Kokyaku Jikan
Studio Rx
The Famous Group
Re:Production
Winter Egency
Solved(d)
Gleam Futures
Red8
United Communications
ProHealth
sociedAD
Propeller Films
The Thinc Group
Mosaic Group
Dwi Sapta
Posterscope
STORIES
Neon
Steelhead
People & Screens
Square
Humancure
RafterOne
MWO
Spontena
TBWA HAKUHODO
+
THE CHOSEN ONE
YOMIKO Advertising Yomiko Business Design Node Enviromental Planning Laboratory SHOPPER INSIGHT
+ IREP
IREP CARRAC DIGITAL MARKETING Relevancy-Plus Localio negocia Newsy Sharecoto SYNX TURBINE INTERACTIVE
+ D.A. Consortium ADPRO DAC D.Table eMFORCE
HAKUHODO I-STUDIO Infocubic Japan Innity Corporation Platform One Torchlight UNITED Yengage
+ kyu
ATÖLYE BEworks C2 International Gogfrey Dadich IDEO Kepler Public Digital Red Peak Sid Lee SYPartners
+ Hakuhodo DY Matrix + Hakuhodo DY Media Partners + HAKUHODO Technologies + SOLDOUT
Harris X
Shobiz Havas
KWT Global
TRIPTK
Northstar
Vale Network
Veritas
W&Cie
Wolfgang
GALE
Boondoggle
Brand New Galaxy
Ekino
Bruce Mau Design
Front Networks
Goodstuff
Gate One
Kenna
fullsix PT
MMI
Intellignos
CPB
Inviqa
Observatory
MFG Labs
Forsman & Bodenfors
+
+
BETC Fullsix
Headstand
Etoile Rouge
Mono
General Pop
SKDK
Traction
Sloane & Company
Rosa Paris
Targeted Victory
Ashton Consulting Artemis Associates CV&A
+ DEPT
DEPT BASIC BYTE DOGSTUDIO FACTOR-A/DEPT FEED HELLO MONDAY MELON RAYBEAM SHOPTALK STUDIO DUMBAR TEKNOPOINT Two Bulls WEB3
IBM iX Vivant Digital
+ Plus Company
All Inclusive Marketing Aperture 1 Camp Jefferson Citizen Relations Cossette Eleven fuseproject
YML
Hello
TrueLogic
Impact Research
+ Stagwell
Cicero
Emerald Research Group
Deekling Arndt
INK
First House
Locaria
Hallvarsson & Halvarsson
Multiview
Hirzel. Neef. Schmid. Counselors.
National Research Group
Klareco
Stagwell Tech
Maitland
TradeX Partners
Jungle Media K72 Kobe Level 11 Magic Circle Workshop Magnet Mekanism Middle Child
Pantarhei Porda Havas SPJ Tinkle
+ Buzzman
Buzzman
+ Havas Media Group
PathIQ
+ brandtech
Socialize The Narrative Group We Are Social
55
Havas Media
Acorn-i
Havas +
Brandtech Commerce
Havas Market
Brandtech Consulting
Havas Play
Brandtech Media
Arena Media
collectively
+ Havas Health & You
Septième
+ Brandtech
Content Assembly
Gravity Road
Havas Health CX
Mobkoi
Havas Health Media
Oliver
MSQ Next Fifteen Orchard Project Worldwide Argonaut Darkhorse G7 Entertainment Marketing George P. Johnson JUXT Motive Nomobo OS Studios Partners+Napier Praytell Raumtechnik Shoptology Spinifex Group Wondersauce Real Chemistry Rodgers Townsend Serviceplan Sideshow Group The Goat Agency The Marketing Store THIRD EAR TIPi Group Transmission TRG UNLIMITED WE Communications Wieden+Kennedy Valtech VIRTUE
+ bythenetwork
Amsterdam Berlin ^atom Atlantic Allyens Asiatic MCL Boys + Girls Cloudfactory Drive Studios FARM Founders Girls Are Awesome Herezie Inbrax Liberate
+ S4 Capital
Mr+Positive
+ Vayner X
proof.
Eva Nosidam Gallery Media Group Tingley Lane The Sasha Group Vayner Commerce VaynerMedia Vayner3
Havas Health Wave
Mother
Libre
Media.Monks
Havas Health Plus
Match Marketing
+ PwC
PwC Digital Services
DP6
LiveRamp
RPA
Ecx.io
Rhythm
Horizon Media
+ IBM
Bluewolf
Kettle
Harte Hanks
Reply
Aperto
Code and Theory
Freeman
+ Fimalac
Jellyfish
+ Code and Theory
H/ADVISORS Abernathy
TWG
Allison+Partners All Told
Havas Edge
Deloitte Digital
Communications & Advocacy Group
BETC
+ Edge
+ Deloitte
Vitro
Fishawack Health
M&C Saatchi
VCCP Business
Happy F&B
inVentiv Health Communication
Chime360 VCCP
Assembly
iCrossing
INNOCEAN
CSM
+ Brand Performance Network
ICF Next
Droga5
+ Chime
Yamamoto
arnold fullsix CX
+ BETC
Spicebox
TBWA G1
Riverorchid
Think Design
Southpaw Communications
FCBCURE
dentsu Webchutney
MKTG
Socius
Dyversity Communications
Project House
QUANTUM
Accenture Song
DonerNorth
Plastic Mobile
PRODUCTS
+ Accenture
Doner
Nohup
PMG
Area23
dentsu Redder
Milestone Brandcom
Pilot
90North
R/GA
WPP Government and Public Sector Practice WPP Sports Practice
+
Weber Shandwick
dentsu TOP
Mediasal
People 'n Rich-H
Virgo Health
Merkle Cardinal Path
PEAK
UXUS
Merkle
Digitas
OZMA
The Brooklyn Brothers
iProspect MuteSix
NJYN
That Lot
iProspect EBP
Media Insight
Rogers & Cowan PMK
Isobar Group India
VMLY&R
Media Intelligence
Revive
dentsu X
Kekst CNC
Medialand Digital Strategy
Powell Tate
Carat
Metro Group
MA&TH Entertainment Network
& Other
+ Doner Partner Network
Republica Havas
Havas CX helia
+ Consultancies
Colle McVoy
Cahoots Studio
Havas CX
Lotus:H
SIX
72andSunny
Providence
+ Havas CX
KY-Post DesigN
Octagon
+ dentsu (international) dentsuMB
Kingdom Digital Solutions
Current Global Devries Global
JKL
The Glitch
+ +
The Joy Agency
FCB Health Network IPG DXTRA
Dentsu Sports Partners
Mando
JPDH
FCB FCBX
DENTSU CREATIVE
Interplan
+ FCB
Dentsu Creative Force
Dentsu Music and Entertainment
INCUDATA
MullenLowe salt
FCB/SIX
C.A.L
iichi
MullenLowe PR
Dentsu Creative Cube
Caroset
IdeasXMachina Advertising
MullenLowe Profero
PR Consulting Dentsu Dentsu Casting and Entertainment
HOLOGRAM
MullenLowe
+ Constellation
L'Agence Verte
HDD
+ MullenLowe Group
Dentsu Tec
MSL
+ Publicis Media
MRM
Dentsu Event Operations
iconmobile
Prodigious
+ McCann Worldgroup
Septeni Holdings
OpticNerve
Integrated Merchandising Systems
TAXI
+ + + + + +
Ariadna
Identity
Finecast
+ VMLY&R
Amplify
iProspect Japan
GSD&M
CMI/Compass
+ Independents
Bcube
EssenceMediacom
Clarion Communications
Barbarian
Ansira
Goodby, Silverstein & Partners
Choreograph
+ Cheil
Anomaly
Cheil
+ DAS Group of Companies
+
+ Alliance
+ INDEPENDENTS
The Last Silo
GroupM
Buchanan Communications
Revenue US $3,178M
Arnold
PHD
Blue State Digital
Havas
+ CHEIL
Revenue US $1,908M
Ashton Consulting
GCI Health
141 Hawaii
+ Havas Creative
+ Stagwell
ID Media
Hearts & Science
Specialist Communications & Specialist PR
AdGlobal360
Revenue US $2,366M
Carat Japan
AxiCom
Social.Lab
+ Hakuhodo
+ HAVAS
Arcade
OMD
DAVID
UM
Revenue US $8,496M
BMB
+ Omnicom Media Group
+ Ogilvy
+ Mediabrands
+ HAKUHODO
ACE
+ TBWA\Worldwide
Hill+Knowlton Strategies
Dentsu Japan Network
Revenue US $8,630M
Annex88
DDB Worldwide
+ Hill+Knowlton Strategies
+ Dentsu Group Inc.
+ ipg
Ailove Digital
+ DDB Worldwide
m/SIX
Publicis Worldwide
Revenue US $6,224M
Ensemble
Annalect
+ GroupM
+ Publicis Communications
+ Dentsu Group Dentsu
Burson Cohn & Wolfe
PSB Research
Revenue US $10,544M
Arc
Clemenger BBDO Group
The New Standard
+ PUBLICIS GROUPE
www.rthree.com
mortierbrigade North VCA Rehab Roy+Teddy SMALL White Rabbit Worth Your While _2045 OstrichCo Marvin The Sway Effect
Havas Gemini
The NEW
Havas JUST
THANK YOU
Havas Life
Untangld
Havas Lynx
+ Klick Health
Havas M&C
Klick Applied Sciences
Havas NOW
Klick Consulting
Havas Mango
Klick Katalyst
Havas Production Services (HPS)
Sensei Labs
Havas San Francisco Havas SO Havas Tonic Havas Village X Havas Voice Health4Brands (H4B) Raison De Sante Red Havas Health Sciterion Symbiotix
AGENCY GROUP INTEGRATED CREATIVE BRANDING & IDENTITY CRM DIGITAL CREATIVE EXPERIENTIAL MARKETING HEALTHCARE RETAIL/ SHOPPER/ E-COMMERCE INTEGRATED MEDIA DIGITAL MEDIA PR PRODUCTION SERVICES RESEARCH SOCIAL MEDIA OTHER SERVICES
Agency Tree Revenue Estimates • All revenue is estimated based on FY2022 company reports, open-source data and R3 research insights • Japanese agencies are based on Calendar FY2022 • Conversion to US$ uses the average exchange rate for 2022
ABOUT R3 R3 is a leader in global, regional, and local consulting on improving the effectiveness and efficiency of marketers and their agencies. We work with twelve of the world’s top twenty marketers including Unilever, Samsung, Nike, Mastercard, Colgate, Procter & Gamble, BMW, L’Oreal, and McDonald’s.
DRIVING TRANSFORMATION FOR MARKETERS & THEIR AGENCIES