2018 CREATIVE AGENCIES NEW BUSINESS LEAGUE New Zealand / Oct 2018
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
0.89
0.89
15
Tourism Fiji Project, Maritime New Zealand Project
0.63
0.63
3
VMLY&R
Pharma Project
0.58
0.58
3
3
DDB
Kiwirail Project, Bluebird Foods Project, Volkswagen, SEAT, HRV Project
1.77
0.57
23
5
5
Ogilvy
IT Client
0.35
0.35
1
6
6
BC&F Dentsu
Manufature Client
0.24
0.24
7
7=
7=
We Are Social
0.00
0.00
0
7=
7=
TBWA
0.00
0.00
0
7=
7=
Publicis
0.00
0.00
0
7=
7=
Colenso BBDO
0.00
0.00
0
11
11
FCB
0.20
Volkswagen
-0.15
1
12
12
Grey Group
0.00
Revlon
-0.73
0
2.39
53
RANK THIS MONTH
RANK LAST MONTH
1
4
J Walter Thompson
Dupont-Coteva, Edgewell, MeadJohnson, Nikon Digital
2
1
Saatchi & Saatchi
3
2
4
AGENCY
RECENT WINS
Genting Cruise Lines Project
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
Samsung Electronics visual display
2018 MEDIA AGENCIES NEW BUSINESS LEAGUE New Zealand / Oct 2018 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
2.25
3
1.76
5
1.00
1
0.32
13
0.10
2
Pharma Client
0.08
2
George Weston Foods
0.05
2
0.00
0
Qantas
-0.06
1
0.57
FMCG clinet
-0.07
7
0.00
Simplot
-0.16
0
0.10
Sealord Group Limited
-1.01
1
4.25
37
ESTIMATED YTD WIN REVENUE (USD $ m)
RANK THIS MONTH
RANK LAST MONTH
1
1
Wavemaker
Vodafone, New World, Energizer
2.28
2
2
MediaCom
adidas Global Buying, Hilton Global
2.88
3
3
Universal McCann
Nestlé
1.00
4
11
OMD
Daimler, Adairs, Qantas, Menarini
3.00
5
6
Havas Media
Puma
0.10
6
4
Mindshare
Danone Nutricia
0.68
7
5
Carat
Microsoft
0.71
8
7
BPN
0.00
9
8
Zenith
0.10
10
9
PHD
11
10
Vizeum
12
12
Starcom
AGENCY
RECENT WINS
Farmers, HSBC, Sealord Group Limited, Purplebricks, Michael Hill Jeweller Search
Amplifon New Zealand (Bay Audiology)
RECENT LOSSES
Nestlé
Mars
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
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