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October 2014 holding company m

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2014 HOLDING COMPANY M&A LEAGUE

October

Global Rank This month

Rank Last Month

Holding Group

Recent Acquisitions

Total Sales Value (US$m) 1,032

1

1

WPP

InsightExpress US, Rentrak US, Haworth Media US

2

2

Publicis Groupe

Nurun Global, Matomy Israel, Hawkeye US

503

3

3

Dentsu

MKTG INC US, explido Global, Covario US

234

4

4

Interpublic

Genuine Interactive US, Profero Global, Promoqube Turkey

162

5

5

BlueFocus

Phluency China, Fuseproject US, Bay Line China

112

6

6

Omnicom

Heimat Global, In Press Brazil, Haygarth Global

89

7

7

New Culture

Dakesi China, Tulip China

63

8

9

Hakuhodo

Red Peak Group US, SYPartners US, GHC Asia

62

9

8

LEO Group

Arkr Digital China, Amber Communications China, Media V China

49

10

15

Havas

GT Media Global, Bizkit Wisely AB Global

46

11

10

Spearhead

D&S China, ALLYES China

42

12

11

Sapient

La Comunidad US, Campfire US

33

13

12

MDC Partners

Hunter PR US

28

14

13

Lewis PR

EBA Communications China

7

15

14

Activation Group

NODEPLUS China

6

2,469

METHODOLOGY

R3 monthly reviews all public sources for M&A news across all marketing and media sectors in compiling this table. The complete table covers all individual acquisitions, more than can be featured in this summary report. R3 applies a consistent multiplier to the estimated revenue of all agencies acquired, based on the reported percentage required. Regardless of earn out terms, R3 assumes full sale amount of acquisitions at time of sale. For more details, write to greg@rthree.com .


2014 HOLDING COMPANY M&A LEAGUE

October

ASIA PACIFIC Rank This month

Rank Last Month

Holding Group

Recent Acquisitions

Total Sales Value (US$m)

1

1

BlueFocus

Kaijie China, Bay Line China, Phluency China

82

2

4

WPP

XMKT Group, China Sofresh Vietnam, MCS Holding Mongolia

75

3

2

New Culture

Dakesi China, Tulip China

63

4

7

Publicis Groupe

Arcade Singapore, LAW & KENNETH India, Matomy Israel

54

5

3

LEO Group

Arkr Digital China, Amber Communications China, Media V China

49

6

5

Spearhead

D&S China, ALLYES China

42

7

6

Dentsu

Milestone Brandcom India, Verawom China, Oddfellows Australia

25

8

8

Hakuhodo

Cimigo China, GHC Asia

22

9

9

Lewis PR

EBA Communications China

7

10=

10=

Activation Group

NODEPLUS China

6

10=

10=

Omnicom

22feet India

6

12=

12=

Interpublic

No acquisition

0

12=

12=

Sapient

No acquisition

0

12=

12=

MDC Partners

No acquisition

0

12=

12=

Havas

No acquisition

0

431

METHODOLOGY

R3 monthly reviews all public sources for M&A news across all marketing and media sectors in compiling this table. The complete table covers all individual acquisitions, more than can be featured in this summary report. R3 applies a consistent multiplier to the estimated revenue of all agencies acquired, based on the reported percentage required. Regardless of earn out terms, R3 assumes full sale amount of acquisitions at time of sale. For more details, write to greg@rthree.com .


2014 HOLDING COMPANY M&A LEAGUE

October

USA Rank This month

Rank Last Month

Holding Group

Recent Acquisitions

Total Sales Value (US$m)

1

2

WPP

InsightExpress, Precise, Haworth Media

703

2

1

Publicis Groupe

Hawkeye,QORVIS

138

3

3

Dentsu

MKTG INC, Covario

105

4

4

Hakuhodo

Red Peak Group, SYPartners

38

5

5

Sapient

La Comunidad, Campfire

33

6

6

BlueFocus

Fuseproject

30

7

7

Interpublic

Genuine Interactive, Placed

28

8

8

MDC Partners

Hunter PR

20

9=

9=

Omnicom

No acquisition

0

9=

9=

New Culture

No acquisition

0

9=

9=

LEO Group

No acquisition

0

9=

9=

Spearhead

No acquisition

0

9=

9=

Lewis PR

No acquisition

0

9=

9=

Activation Group

No acquisition

0

9=

9=

Havas

No acquisition

0

1,095

METHODOLOGY

R3 monthly reviews all public sources for M&A news across all marketing and media sectors in compiling this table. The complete table covers all individual acquisitions, more than can be featured in this summary report. R3 applies a consistent multiplier to the estimated revenue of all agencies acquired, based on the reported percentage required. Regardless of earn out terms, R3 assumes full sale amount of acquisitions at time of sale. For more details, write to greg@rthree.com .


2014 HOLDING COMPANY M&A LEAGUE

October

CHINA Rank This month

Rank Last Month

Holding Group

Recent Acquisitions

Total Sales Value (US$m)

1

1

BlueFocus

Kaijie, Bay Line, Phluency

82

2

2

New Culture

Dakesi, Tulip

63

3

3

LEO Group

Arkr Digital, Amber Communications, Media V

49

4

5

WPP

Egift, XMKT Group, Teein

46

5

4

Spearhead

D&S, ALLYES

42

6

7

Hakuhodo

Cimigo, GHC

22

7

6

Dentsu

Verawom

20

8

8

Lewis PR

EBA Communications

7

9

9

Activation Group

NODEPLUS

6

10=

10=

Publicis Groupe

No acquisition

0

10=

10=

Interpublic

No acquisition

0

10=

10=

Omnicom

No acquisition

0

10=

10=

Sapient

No acquisition

0

10=

10=

MDC Partners

No acquisition

0

10=

10=

Havas

No acquisition

0

337

METHODOLOGY

R3 monthly reviews all public sources for M&A news across all marketing and media sectors in compiling this table. The complete table covers all individual acquisitions, more than can be featured in this summary report. R3 applies a consistent multiplier to the estimated revenue of all agencies acquired, based on the reported percentage required. Regardless of earn out terms, R3 assumes full sale amount of acquisitions at time of sale. For more details, write to greg@rthree.com .


2014 HOLDING COMPANY M&A LEAGUE

October

Brics Rank This month

Rank Last Month

Holding Group

Recent Acquisitions

Total Sales Value (US$m)

1

1

WPP

Quirk South Africa, EXP South Africa, Teein China

140

2

7

Publicis Groupe

LAW & KENNETH India, Liquorice South Africa, MACHINE South Africa

112

3

2

BlueFocus

Kaijie China, Bay Line China, Phluency China

82

4

3

New Culture

Dakesi China, Tulip China

63

5

4

Dentsu

NBS Brazil, Milestone Brandcom India, Crimson Room Communications South Africa

59

6

5

LEO Group

Arkr Digital China, Amber Communications China, Media V China

49

7

6

Spearhead

D&S China, ALLYES China

42

8

8

Omnicom

In Press Brazil, Mood Brazil, 22feet India

26

9

9

Hakuhodo

Cimigo China, GHC Asia

22

10

10

Lewis PR

EBA Communications China

7

11

11

Activation Group

NODEPLUS China

6

12=

12=

Interpublic

No acquisition

0

12=

12=

Sapient

No acquisition

0

12=

12=

MDC Partners

No acquisition

0

12=

12=

Havas

No acquisition

0

608

METHODOLOGY

R3 monthly reviews all public sources for M&A news across all marketing and media sectors in compiling this table. The complete table covers all individual acquisitions, more than can be featured in this summary report. R3 applies a consistent multiplier to the estimated revenue of all agencies acquired, based on the reported percentage required. Regardless of earn out terms, R3 assumes full sale amount of acquisitions at time of sale. For more details, write to greg@rthree.com .


2014 2014 HOLDING HOLDINGCOMPANY COMPANY M&A M&A New LEAGUE Wins Acquirer

Acquiree (Region)

WPP – WPP

Indigenous Media US (Global)

Havas – Havas Media Group

Bizkit Wisely AB Global (Global)

Havas – Havas Media Group

GT Media Global (Global)

Interpublic – IPG Mediabrands

Promoqube Turkey (Global)

Dentsu – iProspect

Covario US (USA)

WPP – Y&R Advertising

MCS Holding Mongolia

WPP – WPP

AppNexus US

WPP – VML

Teein China

WPP – GroupM

Haworth Media US

WPP – WPP Digital

Polestar China

Publicis Groupe – Saatchi & Saatchi

zweimaleins Global

LianTronics – LianTronics

Utop China

WPP – Ogilvy CommonHealth Worldwide

Element US

Publicis Groupe – Saatchi & Saatchi

Ambito5 Italy

Next Fifteen – Next Fifteen

Story Worldwide US

Publicis Groupe – Saatchi & Saatchi

BrandsRock South Africa

Publicis Groupe – DigitasLBi

Liquorice South Africa

Publicis Groupe – Publicis Worldwide

MACHINE South Africa

WPP – GroupM/Kantar Media

Rentrak US

STW Group – Edge Asia

Red Brand Builders Vietnam

Publicis Groupe – Publicis Groupe

Matomy Israel

October


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