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Oct 2020 New Business League-UK.pdf

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2020 CREATIVE AGENCIES NEW BUSINESS LEAGUE UK / Oct 2020 RANK THIS MONTH

RANK LAST MONTH

1

1

Havas Worldwide

2

2

VCCP

3

17=

4

3

AGENCY

New Commercial Arts

RECENT WINS Starbucks Project, John West, Toolstation Grupo San Miguel Project, Larios Gn, Holland & Barrett Halifax, Vodafone Global, Uber Project

ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

17.38

17.38

46

9.57

9.57

16

7.58

7.58

3

ESTIMATED YTD WIN REVENUE (USD $ m)

RECENT LOSSES

Saatchi & Saatchi

Fiat, Jeep, BT, Peugeot Motorcycles

3.82

3.82

2

3.41

3.41

2

5

4

R/GA

Siemens brand, United Colours of Benetton digital

6

5

Wonderhood Studios

Three Mobile, Branston, Mizkan

3.40

3.40

2

7

-

Other

Bloom & Wild

2.84

2.84

4

8

6

Above+Beyond

Subway, Danone (Oykos)

2.21

2.21

5

9

7

Mother

Samsung

2.21

2.21

2

10

-

TBWA

Facebook Portal, Beaverbrooks

1.94

1.94

2

11

12=

Digitas

BT, ShopAppy, Samsung CRM

1.64

1.64

3

12

-

Uncommon

Allbirds

1.62

1.62

3

13

8

Grey Group

Aunt Bessie's, The Very Group

1.60

1.60

3

14

9=

Atomic

Heycar, Abellio

1.47

1.47

3

15

9=

St Luke’s

Ocado

1.45

1.45

2

16

11

McGarryBowen

Asahi Super Dry Global

2.29

1.41

0

17

12=

Uncommon Creative

Bother

1.29

1.29

2

18

14=

And Rising

Trinny London, Nio Cocktails

1.24

1.24

4

19

14=

Driven

1.20

1.20

3

20

14=

SEO Works

1.18

1.18

3

90.2

232

TotallyMoney, Villa Plus, Funding Circle IPAG Business School SEO and Google Ads

2020 (Jan - Oct)

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2020 MEDIA AGENCIES NEW BUSINESS LEAGUE UK / Oct 2020 ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

14.17

14.17

11

Bethesda, IG Group, Barclays, Estee Lauder, McDonald's

7.75

7.75

6

MediaCom

BMI HealthCare, Harviestoun Brewery, Cinch, Farfetch, Duracell

3.98

3.98

16

Essence

Sainsbury's digital, Zoopla, ITV

1.72

1.72

3

1.03

1.03

3

0.95

0.95

5

RANK THIS MONTH

RANK LAST MONTH

1

2

Havas Media

JDE Peet’s, Agrolimen, John West, Mango, BBC, Open Money, EDF, Bumble

2

1

OMD

3

3

4

4

AGENCY

RECENT WINS

Deliveroo, Crisis Project, BWX Project NSPCC, Book Aid, Sue Ryder, Lawn Tennis Association, Brooke

ESTIMATED YTD WIN REVENUE (USD $ m)

RECENT LOSSES

5

5

Initiative

6

9

The Kite Factory

7

6

Mediaplus

De’Longhi

0.76

0.76

1

8

7

Yonder Media

Free Agent, PROPER, Shelter

0.57

0.57

3

9

8

Mediahub

Moleskine

0.47

0.47

1

10

13

Walk-In Media

Buzz Bingo, Bother

0.44

0.44

2

11

10

Mindshare

Nested, Cotswold Company

0.35

0.35

2

12

23

Medialab

RNLI, Alzheimer's Society

0.31

0.31

2

13

12

Total Media

Manchester City FC

0.21

0.21

1

14

14=

Agenda21

Vanarama

0.19

0.19

1

15

14=

SYZYGY

V&A (Digital Media)

0.19

0.19

1

16

14=

VCCP Media

Hattingley Valley

0.19

0.19

1

17

17=

Blue State

United Nations High Commissioner for Refugees

0.16

0.16

1

18

17=

Space & Time

Anchor Hanover Group

0.16

0.16

1

19

19=

The Specialist Works

Abel & Cole

0.15

0.15

2

20

21

Recipe

Maryland Cookies

0.13

0.13

1

30.2

85

2020 (Jan - Oct)

METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.

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