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Oct 2019 New Business League-New Zealand

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2019 CREATIVE AGENCIES NEW BUSINESS LEAGUE New Zealand / Oct 2019

1

ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

1.4

1.42

8

Mondelez, AccorHotels

1.1

1.10

3

FCB

WorkSafe NZ, The Electoral Commission

0.6

0.60

2

5

Special Group

N3twork, Flexigroup, InterCity

0.6

0.59

6

5

2

Wunderman Thompson Plunket

0.8

0.56

10

6

6

CampaignLab

Fiji Airways

0.4

0.40

1

7

7

BC&F Dentsu

Insurance Company

0.4

0.35

12

8

8

Anomaly

Johnnie Walker

0.1

0.14

1

9

9

WhiteGrey

Hawaiian Airlines

0.1

0.10

1

10

13

Saatchi & Saatchi

FOAMO, High Performance Sport NZ Project, Delonghi Project

0.1

0.07

3

11=

11=

Merkley+Partners

Performix

0.0

0.03

1

11=

11=

Online Circle

Barilla

0.0

0.03

1

5.3

49

RANK THIS MONTH

RANK LAST MONTH

1

1

DDB

Noel Leeming Project, Serato Project, Lumino Project

2

4

Ogilvy

3

3

4

AGENCY

RECENT WINS

ESTIMATED YTD WIN REVENUE (USD $ m)

RECENT LOSSES


2019 MEDIA AGENCIES NEW BUSINESS LEAGUE New Zealand / Oct 2019 ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

2.01

5

1.55

1

1.4

1.11

4

Dixon Marketing, Intercity, Supercheap Auto, Realestate.co.nz, Arena Living

1.0

0.93

19

Zenith

Kellogg’s, The Walt Disney Company

0.7

0.70

2

11

Starcom

Ferrero

0.3

0.22

1

7

5

Universal McCann

Coca-Cola, Menulog

0.2

0.20

1

8

7

Havas Media

Tripadvisor

0.2

0.15

1

9

10

Vizeum

IT Client

0.1

0.09

4

10

12

MediaCom

Hawaiian Airlines

0.1

Dilmah

-0.01

1

11

8

Carat

Vodafone

0.2

Dr Wolff

-0.42

3

6.5

43

ESTIMATED YTD WIN REVENUE (USD $ m)

RANK THIS MONTH

RANK LAST MONTH

1

1

Mindshare

Dyson, Prudential BSN Takaful Berhad Project, Zomato Project, British Petroleum

2.2

2

2

Wavemaker

Huawei

1.8

3

3

PHD

Al Alali, NZ Post, Singapore Airlines

4

4

OMD

5

6

6

AGENCY

RECENT WINS

RECENT LOSSES

Vodafone

METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.

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