2019 CREATIVE AGENCIES NEW BUSINESS India / Oct 2019
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ESTIMATED OVERALL YTD REVENUE (Crore)
No.of Wins
RECENT WINS
ESTIMATED YTD WIN REVENUE (Crore)
Mudra DDB
McDonald's, Project A, Bigen Men's Hair Color Project,
116.9
116.9
42
MullenLowe Group Lintas Group
Marico’s Saffola, ZEE5 Partners, USV, Tata Motors' Altroz
42.9
42.7
14
RANK THIS MONTH
RANK LAST MONTH
1
1
2
2
3
3
4
4
5
5
Leo Burnett
6
6
7
AGENCY
ZEE5, One Plus, Tata Metallics Wunderman Thompson Project, Oppo Project, Chowringhee Residency, Tata - Metaliks Project Mondelez, Uber India Project, Star Ogilvy Group - Hotstar VIP, Home Credit, Hindustan Unilever
RECENT LOSSES
41.3
Hike Messenger
39.8
50
34.6
Jaquar Project LBD
34.1
24
Tinder, People Interactive, Bajaj Auto (KTM)
34.1
Coke - Thumsup
32.0
46
Dentsu
Britannia Timepass, Kokuyo Camlin, V-Mart Fashion
22.9
Harman Kardon
21.6
14
7
McCann WorldGroup
Star Cement Project, M4Marry Project, NIIT Project, AGS Project, OLX Retainer
20.0
Dabur India Project
19.8
24
8
8
Publicis + Publicis Ambiance
Navratna, Ferrero, Dole
17.7
17.7
23
9
11
Havas Worldwide
Citroën, Japan Airlines, Pfizer, Harman Kardon
15.2
15.2
18
10
9
VMLY&R
Big Bazaar, SUD Life, Saffola Oils
12.9
12.9
7
11
10
Isobar
Financial Service Brand
10.7
10.7
8
9.6
8.9
13
7.4
7.4
3
Entertainment Network, Milklane L&K Saatchi & Saatchi Dairy Services, Bergner Impex India, Prayagh Nutri, Casio, VFS Global, Goibibo, Schneider Electric, Tata WATConsult Group's Croma digital
12
12
13
13
14
14
M&C Saatchi
Realme Project, Ibis, Accor Corporate
7.3
7.3
5
15
15
Digitas
Insurance Advisory Council Project, OyoLife, Amway India Project
7.2
7.2
16
16
16
The Womb
Noble Hygeine, Diageo, Quarry
5.8
5.8
6
17
17
Indigo
Techcom Bank Project, Johari Digital Healthcare Project,
5.1
5.1
20
18
18
FCB
Domino's Pizza, Reliance Smart
5.4
4.9
2
19
19
BBH
Audi
6.7
4.7
1
20
20
Gozoop
IPL Franchise Kolkata Knight Riders (KKR), amantédigital
4.0
4.0
2
466.2
371
PlayStation
2019 MEDIA AGENCIES NEW BUSINESS India / Oct 2019 ESTIMATED OVERALL YTD REVENUE (Crore)
No.of Wins
113.0
113.0
56
66.7
66.7
15
Skechers
30.5
11
29.8
Iffco-Tokio Health Insurance
27.1
7
Mattel,Saregama, Zomato, ABT Associates, HPCL
26.8
Zivame
25.8
5
Wavemaker
Odisha Tourism, Saint-Gobain, Muthoot Fin Corp, Mfine, Cure.Fit, ITC
19.0
RedBus.com
15.9
12
6
Madison Media
Racetrack.ai, Marico
15.4
15.4
2
8
8
Havas Media
Disney, British Council, OKCupid, Tripadvisor, Tinder, British Council, Toto
15.5
14.5
15
9
10
Initiative
1MG Technologies,Freudenberg Gala Household Product, Win Pens
12.0
12.0
9
10
9
Starcom
Medlife, Mobile Premier League, RealMe Mobiles, Adda 52, Zivame
11.4
National Geographic
10.7
7
11
11
OMD MudraMax
Skechers, SNAP, Fab Alley, Aurelia
8.1
Lovely Professional University
3.1
8
12
10
PHD
Singapore Airlines
2.9
-2.1
2
13
13
Motivator
14
14
Carat
ESTIMATED YTD WIN REVENUE (Crore)
RANK THIS MONTH
RANK LAST MONTH
1
1
Mindshare
2
2
denstu X
3
3
MediaCom
ShareChat, Merck, GOQii
32.3
4
5
Zenith
Disney, WeWork, Alt Balaji, Honor Project, Hero Electronix, Walmart Best Price Project
5
4
Lodestar Universal
6
7
7
AGENCY
RECENT WINS RedBus.com, Saregama, Essel Mining & Industries Limited Oplus Mobitech, Honda Cars India, Subway System(Social), Oppo Mobiles
Maunufacturing Company
RECENT LOSSES
0.0
Honor
-11.5
0
5.5
Mosons Extractions
-15.5
3
305.8
152
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
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