2019 CREATIVE AGENCIES NEW BUSINESS LEAGUE Europe / Oct 2019
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ESTIMATED OVERALL YTD REVENUE (USD $m)
NO.OF WINS
51.4
67
44.3
9
21.8
21.8
52
Mondelez Global, Google UK, Lexus UAE, Diageo UK
32.6
21.1
15
Droga5
OnePlus UK, Harley Davidson, Accenture Interactive Global
16.9
16.9
6
-
Publicis
Beiersdorf Nivea Global, McCormick brands Europe
11.0
11.0
2
7
6
Huge
Pantone
8.0
8.0
1
8
7
BBDO
Great Ormond Street Hospital Children’s Charity UK, Irish Road Safety Authority Irland Project
7.0
7.0
4
9
13=
TBWA
McVitie's / Pladis Global UK, Merlin Entertainments UK, Carwow UK
7.6
6.1
6
10
8
R/GA
LVMH UK, Siemens Global, Le Creuset UK
6.0
6.0
4
11
9
Digitas
Mondelez Global
6.0
6.0
1
12
-
Serviceplan
Tchibo Europe
8.0
6.0
1
13
11
The Martin Agency
CarMax UK
5.0
5.0
1
14
26
MullenLowe Group
Bayer OTC brands Global， World of Tanks UK, Sennheiser UK
6.5
5.0
5
15
12
The & Partnership
Toyota UK,Centrica Global, NatWest projects UK
4.9
4.9
3
16
13=
Anomaly
Johnnie Walker Global, Vodafone brand project
5.1
4.1
4
17=
15=
BETC
Mondelez West Europe
4.0
4.0
2
17=
15=
Iris
Suzuki UK, Delta Air Lines Europe
4.0
4.0
2
17=
24
We are social
Audi and Skoda UK Social， Virgin Holidays UK, Virgin Atlantic UK
4.0
4.0
5
20
17
Uncommon
The Guardian & Observer UK, Clos19 Europe
3.8
3.8
4
288.7
353
ESTIMATED YTD WIN REVENUE (USD $ m)
RANK THIS MONTH
RANK LAST MONTH
1
1
Havas Worldwide
Vodafone Spain, UK Project, LPKF Austria Project, RB Russia Project, Pfizer Russia Project
51.4
2
2
DDB
Eon Europe, BVR Volksbanken Raiffeisen Germany, PlayStation Global, Corona Global, Surf, Virgin
49.3
3
4
Isobar
Merlin Denmark, Kungliga Operan Denmark Project,
4
3
Ogilvy
5
5
6
AGENCY
RECENT WINS
RECENT LOSSES
Food Brand Company
BVR Volksbanken Raiffeisen Germany
National Trust UK
LNER UK
2019 MEDIA AGENCIES NEW BUSINESS LEAGUE Europe / Oct 2019 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
AXA Global
43.3
43
37.5
Home Credit Bank Russia
36.5
196
50.2
Muller dairy Germany
35.0
248
25.0
2
Ferrero UK
23.2
140
18.0
Dreams UK
14.6
3
Deutsche Bahn Germany, Gaes Spain, Stena Line Sweden
28.9
Enel Italy, Spain and Portugal
11.9
19
denstu X
Ahold Netherlands, Upfield Global, Parques Reunidos Spain
4.4
4.1
4
8
Vizeum
Capri Sun Europe, L'Oreal Russia, Groupe SEB Global
7.3
William Hill
3.6
17
10
10
Universal McCann
Mattel Europe, Asia, Africa, Just Eat Global, Berglandmilch Austria, Hella Austria
4.6
Staatsloterij Netherlands
3.4
9
11
14
The7stars
FirstGroup railways UK
2.8
Sofology UK
2.3
2
12
16
Mindshare
Staatsloterij Netherlands, Enel Italy, Spain and Portugal
11.8
Three UK
2.2
31
13
11
MediaHub
Sennheiser Global,National Health Service UK Planning, World of Tanks UK
1.3
1.3
4
14
12
Crossmedia
Etihad Airways
1.3
1.3
1
15
13
M/SIX
Electronic Arts Global, London Business School UK
1.1
1.1
2
16
15
AKA
Longleat Enterprises UK
1.0
1.0
3
17
17
Essence
L'Oreal UK
0.8
0.8
1
18
18
The Specialist Works
AO.com UK
0.6
0.6
1
19=
19
John Ayling & Associates
Battersea Dogs & Cats Home UK, World Animal Protection UK
0.5
0.5
2
19=
26
Bountiful Cow
Starling Bank UK
0.5
0.5
1
185.0
762
ESTIMATED YTD WIN REVENUE (USD $ m)
RANK THIS MONTH
RANK LAST MONTH
1
3
Havas Media
Hyundai Kia Europe, Russia, Turkey, Huawei NEC, Legal & General UK
52.5
2
2
OMD
Muller dairy Germany, McVitie's / Pladis Global UK, Three Sweden
3
1
MediaCom
4
7
Publicis Media
5
4
PHD
BRP Russia, Citadele Estonia, Ideal Latvia
24.9
6
6
Starcom
Ferrero UK, McDonald’s Russia, Novartis Global
7
5
Carat
8
9
9
AGENCY
RECENT WINS
XiaoMi Germany, Galeria Karstadt Kaufhof Germany, Equa Bank CzechRepublic Walt Disney Company Global, LVMH Eur ex UK Fr, Walt Disney Company Global
RECENT LOSSES
25.0
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
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