2015 CREATIVE AGENCIES NEW BUSINESS LEAGUE Indonesia / Oct 2015
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
2.12
2.12
16
PepsiCo Brands
2.00
2.00
1
J Walter Thompson
Unilever Rexona, Unilever Lifebuoy Hair, Indofood, Burger King Project
1.28
1.28
8
5
Y&R
Danone Project, Mayora (Kopiko), Orang Tua (Vita Jelly)
1.28
1.28
8
5
4
Fortune
Astra Otoparts Project, Pertamina (Persero), Telekomunikasi Indonesia
0.91
0.91
11
6
6
Dentsu
Vivo Project, Daria Varia, Intel Project
0.53
0.53
9
7
7
Leo Burnett
Philip Morris(magnum), Bank BTPN, Hong Kong Tourism Board
1.08
0.43
6
8
8
Publicis
FMCG Client
0.27
0.27
20
9
9
TBWA
Abbott Project, Robert Bosch Project
0.19
0.19
11
10=
10=
McCann WorldGroup
Finance Client
0.30
0.00
1
10=
10=
Grey Group
0.00
0.00
0
10=
10=
Saatchi & Saatchi
0.00
0.00
0
10=
10=
Bates
0.00
0.00
0
10=
10=
Havas Worldwide
0.00
0.00
0
10=
10=
M&C Saatchi
0.00
0.00
0
10=
10=
FCB
0.00
0.00
0
17
17
DDB
18
18
Mullen Lowe
RANK THIS MONTH
RANK LAST MONTH
1
1
Ogilvy
Ministry of Tourism Project, PT Tempo Scan, Pond's Project
2
2
BBDO
3
3
4
AGENCY
RECENT WINS
Dubli.com, Cimory, Caribou
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
Sales Client
Lipitor
1.75
PepsiCo Brands
-0.26
13
0.00
Sales Client
-0.65
0
8.1
104
2015 MEDIA AGENCIES NEW BUSINESS LEAGUE Indonesia / Oct 2015 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
1.95
7
1.08
3
0.96
4
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
Mindshare
MAP e-Mall, Elevenia, pegipegi.com, XL mobile
2.0
5=
Carat
Monde Glassatine Project
1.2
3
2
Vizeum
Nippon Paint, Panasonic, Monde Glassatine Project
1.0
4
3
PHD
Radinka One Otium, Media Indra Buana, SC Johnson(buying)
0.9
Transitions
0.85
6
5
15
Havas Media
OLX Indonesia, MOT, Indosat
1.7
XL mobile
0.66
4
6
5=
Starcom MediaVest
Temposcan, Tempo Scan Pacific
1.0
0.50
2
7
7
Universal McCann
Hutchison Three, Simba Indo Makmur, Kotex
0.5
0.46
4
8
8
OMD
Hasbro, Qantas Airways, Rajawali Media
0.5
0.41
4
9
9
Fortune
Pharos, Paktor, Mony Saga, Astra Otoparts
0.4
0.39
6
10
10
Initiative
FMCG Client
0.3
0.26
4
11
11=
MEC
0.1
0.05
1
12=
11=
ZenithOptimedia
0.0
0.00
0
12=
11=
MediaCom
0.0
0.00
0
14
14
Maxus
Subaru, Polytron, Holcim Cement
0.4
SC Johnson(buying)
-0.19
3
15
4
Dentsu Media
Suzuki Project, VIVO, Ekiden Project,Darya-varia
0.7
Indosat
-0.77
11
6.6
59
RANK THIS MONTH
RANK LAST MONTH
1
1
2
AGENCY
RECENT LOSSES
OLX Indonesia
DE Master Blenders
METHODOLOGY The R3 New Business League has been compiled each of the last 158 months using data supplied by 26 multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI for clients across the region. For more details please write to greg@rthree.com
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