2023 CREATIVE AGENCIES NEW BUSINESS LEAGUE Thailand / May 2023
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
Grey Group
Krungsri Bank Project, CP nuggets Project,Boonrawd Trading Project
2.8
2.8
12
2
Ogilvy
Puma, TTB (TMB Thanachart Bank)
1.1
1.1
6
3
10
BBDO
0.7
0.7
6
4
3
VMLY&R
0.6
0.6
4
5
4
Brilliant & Million
FMCG Client
0.4
0.4
2
0.3
0.3
5
RANK THIS MONTH
RANK LAST MONTH
1
1
2
AGENCY
Kingspower, Chang Beer Football Platform, S Residential Website Project, Home Pro Branding Project, The
RECENT LOSSES
6
9
DDB
Agyhero Co., Ltd. Project, Futuretech Intermarketing Co., Ltd.,
7
5
Leo Burnett
FMCG Client
0.4
0.2
2
8
6
McCann WorldGroup
The Trade Desk Project
0.2
0.2
1
9
7
Digitas
Krungthai Bank
0.2
0.2
1
10
8
Saatchi & Saatchi
SuperSports Project
0.2
0.2
1
11
11
Dentsu
Auto Client
0.0
0.0
2
2023(Jan-May)
5.3
34
2022(Jan-May)
25.1
84
YoY Comparison:
-79.0%
-59.5%