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R3 2023 May New Business League - Malaysia

Page 1

2023 CREATIVE AGENCIES NEW BUSINESS LEAGUE Malaysia / May 2023

1

RANK THIS MONTH

RANK LAST MONTH

1

1

VMLY&R

Telcom Client

2

3

Havas Worldwide

GSK Project, BAYER Project

AGENCY

RECENT WINS

ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

1.0

1.03

3

0.9

0.90

2

0.5

0.50

4

ESTIMATED YTD WIN REVENUE (USD $ m)

RECENT LOSSES

3

2

FCB

Offspring Inc., Eco World (Duduk), PepsiCo (Pepsi)

4

36

Grey Group

Telekom Malaysia Bhd

1.0

0.20

3

5

4

Ogilvy

Mega Lifesciences, Kimberly-Clark

0.1

0.12

3

2023(Jan-May)

2.8

15

2022(Jan-May)

6.7

35

YoY Comparison:

-59.0%

-57.1%


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