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R3 2023 May New Business League - Australia

Page 1

2023 CREATIVE AGENCIES NEW BUSINESS LEAGUE Australia / May 2023

1

ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

RECENT WINS

ESTIMATED YTD WIN REVENUE (USD $ m)

M&C Saatchi Group

Confidential inhousing co, Vic Gov Dept. of Education, Ryman Health Care

7.0

7.0

21

2

Ogilvy

Bristol-Myers Squibb, Orsted, Destination NSW

2.6

2.6

11

25

whiteGREY

Chery, Newcastle Airport Project

2.0

2.0

5

Pernod Ricard, Kraft Heinz, Moccona

1.4

1.4

3

1.3

1.3

3

1.1

1.1

3

0.9

0.9

7

RANK THIS MONTH

RANK LAST MONTH

1

1

2 3

AGENCY

RECENT LOSSES

4

3

TBWA

5

5

Atomic212

6

4

ThinkerBell

7

6

Apparent

8

7

Digitas

Miele & Cie. KG Project

0.6

0.6

2

9

8

Publicis Worldwide

Nine Network Australia Pty Ltd Project

0.6

0.6

2

10

9

R/GA

QuickBooks, Grupo Milenio

0.2

0.2

2

11

10

Leo Burnett

FMCG Client

0.1

0.1

1

12

11

DDB

Supercars

0.0

0.0

1

2023 (Jan-May):

17.6

61

2022 (Jan-May):

35.5

121

YoY Comparison:

-50.5%

-49.6%

Lendlease Retirement Living, Tourism Northern Territory / Northern Territory Government, Unikrn Esports Fight Food Waste Project, Kx Pilates Project Australian Fashion Council, Data Kinetic, Wesley Mission Website


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