2022 CREATIVE AGENCIES NEW BUSINESS LEAGUE New Zealand / May 2022 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
0.7
0.71
14
Finance Client
0.3
0.30
1
IT Client
0.3
0.30
2
2022(Jan-May )
1.3
17
2021(Jan-May )
3.7
13
-64.7%
30.8%
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RANK LAST MONTH
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1
BC&F Dentsu
Retail Client
2
2
VMLY&R
3
3
DDB
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
YoY Comparison:
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2022 MEDIA AGENCIES NEW BUSINESS LEAGUE New Zealand / May 2022 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
0.9
0.95
6
Danone, Kami (kamiapp.com)
0.3
0.19
2
Hearts & Science
Oceania Healthcare, Cascade, Brolly Sheets
0.1
0.12
3
3
IPG Team Dynamic
BMW, Mini
0.1
0.05
1
5
4
DRUM
ANZ Projects, James Hardie Projects, Bunnings Projects
0.0
0.04
7
6
5
PHD
FMCG Client
0.0
0.02
1
2022(Jan-May )
1.4
20
2021(Jan-May )
1.2
15
12.3%
33.3%
2022 Creative & Media (JanMay )
2.7
37
2021 Creative & Media (JanMay )
4.9
28
-45.8%
32.1%
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1
OMD
Te Pukenga, Nick Scali Furniture Buying, NZ Customs
2
16
Wavemaker
3
2
4
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
YoY Comparison:
YoY Comparison:
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and Apr keting ROI.
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