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May 2020 New Business League-New Zealand.pdf

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2020 CREATIVE AGENCIES NEW BUSINESS LEAGUE New Zealand / May 2020 No.of Wins

RECENT WINS

DDB

Foodstuffs Project, Nestle Project, Google Project, The Warehouse Project

1.2

1.21

5

2

Common Ventures

Tarocash

0.3

0.30

1

3

3

Saatchi & Saatchi

Ministry of Justice Project

0.0

0.02

1

4

4

BC&F Dentsu

Transportation Client

0.0

0.02

1

5

5

Wunderman Thompson FMCG Client

0.0

0.02

2

2020(Jan-May)

1.6

10

2019(Jan-May)

1.9

19

-18.7%

-47.4%

RANK LAST MONTH

1

1

2

AGENCY

RECENT LOSSES

YoY Comparison:

1

ESTIMATED OVERALL YTD REVENUE (USD $m)

ESTIMATED YTD WIN REVENUE (USD $ m)

RANK THIS MONTH


2020 MEDIA AGENCIES NEW BUSINESS LEAGUE New Zealand / May 2020

RECENT WINS

ESTIMATED YTD WIN REVENUE (USD $ m)

OMD

Human Rights Commission Project, Bayley's Real Estate, Enable Fibre Network

0.3

2

PHD

Spotlight, Comvita Project

0.1

3

3

Havas Media

4

4

Mindshare

5

5

6

6

RANK THIS MONTH

RANK LAST MONTH

1

1

2

AGENCY

RECENT LOSSES

Hasbro

ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

0.30

7

0.12

3

0.0

Emirates Airlines

-0.03

0

Auckland Museum Project

0.0

University of Auckland

-0.05

1

MediaCom

Hasbro, University of Auckland

0.1

-0.14

2

Universal McCann

Emirates Airlines

0.0

-0.73

1

2020(Jan-May)

(0.5)

14

2019(Jan-May)

6.2

26

-108.5%

-46.2%

2020 Creative & Media (Jan-May)

1.1

24

2019 Creative & Media (Jan-May)

8.1

45

-87.0%

-46.7%

Johnson & Johnson

YoY Comparison:

YoY Comparison:

METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.

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