2019 CREATIVE AGENCIES NEW BUSINESS LEAGUE Europe / May 2019
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
NO.OF WINS
45.3
6
28.1
32
14.6
9
11.4
11.4
3
Pantone Global
8.0
8.0
1
BBDO
WhatsApp Global, Continental Tires Europe, Great Ormond Street Hospital Children’s Charity UK, Irish Road Safety Authority Irland Project
7.0
7.0
4
The Martin Agency
CarMax UK
5.0
5.0
1
Anomaly
PokerStars, Stars Group Global, Porsche Global, Johnnie Walker Global
4.6
4.6
3
5
R/GA
GUHL UK Project, LVMH UK, Siemens Global
4.5
4.5
3
10=
7
IBM iX
Audi
3.0
3.0
1
10=
35
Leo Burnett
Facebook Messenger Global
3.0
3.0
2
12=
8=
TBWA
Merlin Entertainments UK, Gatorade Global, Singapore Airlines Global
2.5
2.5
3
12=
8=
We are social
Virgin Holidays UK, Virgin Atlantic UK
2.5
2.5
3
12=
11=
Karmarama
Mission Foods UK, National Citizen Service UK, Auto Trader UK, Arla Global
3.0
2.5
4
15
10
Accenture Interactive
Arla Global
2.4
2.4
1
16
24
FCB
2.2
2.2
5
17=
11=
TMW Unlimited
2.0
2.0
3
17=
11=
Iris
Suzuki UK
2.0
2.0
1
17=
11=
The & Partnership
Toyota UK
2.0
2.0
1
20
15=
Deutsch
Reebok Global
1.6
1.6
1
186.3
187
RANK THIS MONTH
RANK LAST MONTH
1
1
DDB
2
2
Havas Worldwide
3
3
Ogilvy
4
6
Droga5
Facebook Global, OnePlus UK, Harley Davidson
5
-
Huge
6
26
7
4
8
15=
9
AGENCY
RECENT WINS
iShares Global, PlayStation Global, Corona Global, Surf, Virgin Media RTL France Project, Telecom Italia Italy, Chestniy Znak Russia Project, Coca-Cola European Partners UK Instagram Global, Coca-Cola Energy UK, Agriculture Dev Board UK, ACCOR HOTELS PARIS, MATTEL EMEA
Battersea Dogs & Cats UK, Premier League Global, Battersea Dogs & Cats Home UK, Corona Extra Italy The Department for International Trade UK, St Austell Brewery UK, London North Eastern Railway UK
ESTIMATED YTD WIN REVENUE (USD $ m) 47.8
RECENT LOSSES
Food Brand Company
28.1
15.1
National Citizen Service UK
Battersea Dogs & Cats UK
2019 MEDIA AGENCIES NEW BUSINESS LEAGUE Europe / May 2019 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
17.7
29
12.7
80
11.8
100
Open University UK
9.8
19
Iconix Netherlands
2.9
9
2.2
8
1.6
3
1.3
1.3
1
Electronic Arts Global, London Business School UK
1.1
1.1
2
AKA
Longleat Enterprises UK
1.0
1.0
3
MediaHub
Sennheiser Global
0.8
0.8
1
Essence
L'Oreal UK
0.8
0.8
1
11
John Ayling & Associates
Battersea Dogs & Cats Home UK, World Animal Protection UK
0.5
0.5
2
13=
16
Blue 449
Buffalo Grill France, Fulfil UK
0.5
0.5
2
15=
13
Initiative
Øresundsbron Copenhagen, UNILEVER /CYPRUS Greece, TOTTIS_BINGO Greece
1.5
0.3
13
15=
15
iProspect
Edinburgh International Festival UK
0.3
0.3
1
17=
17
Brainlabs
Which? UK
0.2
0.2
1
17=
18
Goodstuff Communications
Which? UK
0.2
0.2
1
17=
19
dentsu X
Government Client
0.5
0.2
1
20
9
Vizeum
Capri Sun Europe
1.2
-1.3
2
61.3
284
ESTIMATED YTD WIN REVENUE (USD $ m)
RANK THIS MONTH
RANK LAST MONTH
1
1
Havas Media
2
2
OMD
3
3
PHD
4
4
MediaCom
Coca-Cola Russia, L'Aromatika Italy, DFS UK, Direct Line Group UK
11.4
5
5
Mindshare
MAIF France, Headspace Germany, Uniqlo Italy, Superdrug UK retained, Red Bull UK
3.0
6
6
Universal McCann
Just Eat Global, Berglandmilch Austria, Hella Austria
2.2
7
12
Wavemaker
William Hill UK, Heathrow Airport UK
2.5
8
7
Crossmedia
Etihad Airways
9
14
M/SIX
10
8
11=
10
11=
-
13=
AGENCY
RECENT WINS
Open University UK, SFR France, Credit Agricole France, Prima Assicurazioni Italia, Enedis France Snapchat Italy, HISENSE Greece, Kamako Belarus, Home Credit Bank Russia, Kari Kids Russia ÖoB Sweden, Catawiki France, Inchape Chile, Qatar Airlines Portugal, Estonian Genome Centre Estonia
RECENT LOSSES
17.7
13.6
Home Credit Bank Russia
11.8
L'Oreal UK
02 Home Services France
William Hill
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
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