2024 CREATIVE AGENCIES NEW BUSINESS LEAGUE US / Mar 2024 RANK THIS MONTH
RANK LAST MONTH
1
-
Publicis Groupe
Pfizer US
2
1
Dentsu
T-Mobile US, Lowe''s Companies, Inc. US Project
3
4
VML
4
2
Pearmill
5
3
Pereira O’Dell
5
Goodby Silverstein & Partners
6
1
AGENCY
RECENT WINS
Biden for President US, Wendy's US, T-Mobile US Nex US, Stamps.com US, ShipStation US Manscaped US, Simplisafe US, Sunny D US Truly US Zarbee’s US, Harris Teeter US, Carrier US Astellas US LLC US, Swisher Sweets Global, Astellas US LLC Global
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
150.0
150.0
1
112.0
112.0
5
8.9
8.9
15
6.0
6.0
3
2.5
2.5
5
2.0
2.0
1
2.0
2.0
4
1.7
1.7
3
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
7
6
Purered
8
9
Grey Group
9
65
Havas Worldwide
Famous Footwear US
1.4
1.4
1
10
7
McCann Worldgroup
PwC Global
1.0
1.0
1
11
8
Ogilvy
Hy-Vee US
2.9
0.9
9
12
-
PMG
Air Carrier JSX US
0.4
0.4
1
2024 (Jan-Mar)
209.8
50
2023 (Jan-Mar)
50.6
58
YoY Comparison:
314.5%
-13.8%
Truly US