2024 CREATIVE AGENCIES NEW BUSINESS LEAGUE Europe / Mar 2024
1
RANK THIS MONTH
RANK LAST MONTH
1
1
2
-
ESTIMATED OVERALL YTD REVENUE (USD $m)
NO.OF WINS
20.4
20.4
2
9.8
7.8
42
7.2
7.2
15
6.5
6.5
7
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
Adam&Eve
Volkswagen Commercial Vehicles UK
Ogilvy
CPG Client
AGENCY
Perrigo UK,Iberostar Spain Project, Banco Santander Spain Project, Solar 360 Spain Project SNCF France, Piazza Italia Italy, Huawei Germany
RECENT LOSSES
3
3
VML
4
6
Havas Worldwide
5
22
VCCP
R&A UK, Co-Op UK
4.8
4.8
5
3.3
3.3
16
6
5
Grey Group
Samsung Italy Project, UniCredit Group Italy, British American Tobacco PLC Belgium Project
7
2
Leo Burnett
Vodafone UK
2.0
2.0
1
8
4
MullenLowe Group
Finance & Insurance Company
1.4
1.4
3
0.9
0.9
14
9
25
Dentsu
10
-
BBDO
Panasonic Marketing Middle East & Africa FZE United Arab Emirates Project, Agrion Invest AD Bulgaria Tempo UK
0.6
0.6
1
11
-
Uncovered
KFC UK Social Media
0.5
0.5
1
12
7
TBWA
Soreen UK
0.5
0.5
2
13
8
CTI Digital
Zip World UK Digital
0.5
0.5
2
14
9
Elvis
Birds Eye UK Project
0.4
0.4
1
15
10
TMW Unlimited
Suzuki Motors GB UK CRM
0.4
0.4
1
16
11
Above & Beyond
Itsu UK
0.4
0.4
1
17
12
St Luke’s
Checkatrade UK
0.4
0.4
1
18
14
Rapp
The British Council UK
0.4
0.4
1
19
15
Isobel
Gosh! Food UK
0.4
0.4
1
20
16
Brothers & Sisters
TNT Sports UK
0.4
0.4
1
2024 (Jan-Mar):
54.8
133
2023 (Jan-Mar):
53.4
164
YoY Comparison:
2.7%
-18.9%