2022 CREATIVE AGENCIES NEW BUSINESS LEAGUE New Zealand / Mar 2022 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
0.7
0.71
14
Finance Client
0.3
0.30
1
IT Client
0.3
0.30
2
2022(Jan-Mar)
1.3
17
2021(Jan-Mar)
1.6
9
-17.0%
88.9%
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1
7
BC&F Dentsu
Retail Client
2
1
VMLY&R
3
2
DDB
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
YoY Comparison:
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2022 MEDIA AGENCIES NEW BUSINESS LEAGUE New Zealand / Mar 2022 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
0.9
0.95
6
BMW, Mini
0.1
0.05
1
ANZ Projects, James Hardie Projects, Bunnings Projects
0.0
0.04
7
2022(Jan-Mar)
1.0
15
2021(Jan-Mar)
0.1
3
654.2%
400.0%
2022 Creative & Media (JanMar)
2.3
32
2021 Creative & Media (JanMar)
1.7
12
33.9%
166.7%
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1
OMD
Te Pukenga, Nick Scali Furniture Buying, NZ Customs
2
2
IPG Team Dynamic
3
3
DRUM
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
YoY Comparison:
YoY Comparison:
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
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