2022 CREATIVE AGENCIES NEW BUSINESS LEAGUE New Zealand / Jun 2022 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
0.7
0.71
14
IT Client
0.4
0.40
3
VMLY&R
Finance Client
0.3
0.30
1
Saatchi & Saatchi
ActivePure Technologies
0.3
0.30
1
2022(Jan-Jun)
1.7
19
2021(Jan-Jun)
4.6
24
-63.2%
-20.8%
RANK THIS MONTH
RANK LAST MONTH
1
1
BC&F Dentsu
Retail Client
2
3
DDB
3
2
4
4
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
YoY Comparison:
1
2022 MEDIA AGENCIES NEW BUSINESS LEAGUE New Zealand / Jun 2022 RANK THIS MONTH
RANK LAST MONTH
1
1
OMD
2
-
MBM
3
2
Wavemaker
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
0.9
0.95
6
0.5
0.50
2
Danone, Kami (kamiapp.com)
0.3
0.19
2
0.1
0.12
3
AGENCY
RECENT WINS Te Pukenga, Nick Scali Furniture Buying, NZ Customs My Food Bag, Waka Kotahi New Zealand
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
4
3
Hearts & Science
Oceania Healthcare, Cascade, Brolly Sheets
5
4
IPG Team Dynamic
BMW, Mini
0.1
0.05
1
6
5
DRUM
ANZ Projects, James Hardie Projects, Bunnings Projects
0.0
0.04
7
7
6
PHD
FMCG Client
0.0
0.03
2
Rocket
Daimler
0.0
0.02
1
2022(Jan-Jun)
1.9
24
2021(Jan-Jun)
1.2
16
55.2%
50.0%
2022 Creative & Media (JanJun)
3.6
43
2021 Creative & Media (JanJun)
5.9
40
-38.6%
7.5%
8
YoY Comparison:
YoY Comparison:
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and Apr keting ROI.
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