2020 CREATIVE AGENCIES NEW BUSINESS LEAGUE Vietnam / July 2020 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
1.2
1.2
30
FMCG Client
1.4
0.9
15
3
PNJ CAO Project, Friesland Campina Wunderman Thompson Project, WIPRO UNZA Project, Samsung Project
0.5
0.5
7
4
4
BBDO
Suntorypepsico Project
0.5
0.5
1
5
5
Ogilvy
Nashtech Project, CitiBank Private Bank Project
0.1
0.1
2
6
16
Publicis
FMCG Client
0.1
0.1
3
7
10
Leo Burnett
Heinken Cambodia Project
0.0
0.05
2
8
6
Saatchi & Saatchi
DHG Pharma Project
0.0
0.01
1
2020(Jan-Jul)
3.4
61
2019(Jan-Jul)
5.5
48
-38.5%
27.1%
RANK THIS MONTH
RANK LAST MONTH
1
1
VMLY&R
Vinasoy (Digital) Project, Shiseido NARS brand (SEO/SEM) Project
2
2
Dentsu
3
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
YoY Comparison:
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2020 MEDIA AGENCIES NEW BUSINESS LEAGUE Vietnam / July 2020 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
0.6
4
0.0
1
0.0
0.0
1
0.0
0.0
1
2020(Jan-Jul)
0.6
7
2019(Jan-Jul)
3.2
21
-81.1%
-66.7%
2020 Creative & Media (Jan-Jul)
4.0
68
2019 Creative & Media (Jan-Jul)
8.7
69
-54.1%
-1.4%
ESTIMATED YTD WIN REVENUE (USD $ m)
RANK THIS MONTH
RANK LAST MONTH
1
1
Mindshare
Oppo
0.6
2
2
MediaCom
CJ Foods Digital
0.0
3
3
OMD
Restaurant Client
4
4
Wavemaker
Motor Image
AGENCY
RECENT WINS
RECENT LOSSES
Restaurant Client
YoY Comparison:
YoY Comparison:
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
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