2019 CREATIVE AGENCIES NEW BUSINESS LEAGUE Japan / July 2019 RANK THIS MONTH
1
RANK LAST MONTH
AGENCY
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
4.3
4.3
11
RECENT LOSSES
1
1
Ogilvy
Sumitomo Denko website Project, Danone Japan Co - Bio Restage Project, S.C. Johnson - Glade Cocoon Project, Johnson & Johnson Project
2
4
McCann WorldGroup
Ugg Project
1.7
1.7
12
3
2
Saatchi & Saatchi
Beverage Client
1.6
1.6
3
4
3
Leo Burnett
LIFULL Project
1.1
1.1
5
5
5
R/GA
MSD Japan Project
0.9
0.9
1
6=
6=
BBDO
HP Project
0.5
0.5
1
6=
6=
DDB
PlayStation
0.5
0.5
2
8
8
TBWA
Singapore Airlines
0.4
0.4
1
9
9
Lion & Lion
Unikeys
0.3
0.3
1
10
10
Anomaly
Johnnie Walker
0.2
0.2
1
11
11
Accenture Interactive
Aria
0.1
0.1
1
12=
12=
Merkley+Partners
Performix
0.1
0.1
1
12=
12=
Online Circle
Barilla
0.1
0.1
1
11.1
41
2019 MEDIA AGENCIES NEW BUSINESS LEAGUE Japan / July 2019 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
1.0
1.0
1
Tourism New Zealand, Manulife
0.6
0.6
2
denstu X
Ralph Lauren
0.5
0.5
1
2
PHD
Singapore Airlines
0.2
0.2
1
5
5
Universal McCann
Mattel
0.2
0.2
2
6
3
Wavemaker
Shiseido Aqua Label
0.0
0.0
2
2.5
9
RANK THIS MONTH
RANK LAST MONTH
1
4
MediaCom
SK-II
2
1
Mindshare
3
12
4
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
2