2016 CREATIVE AGENCIES NEW BUSINESS LEAGUE Europe / July 2016
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
NO.OF WINS
Monster.com Europe
27.1
6
22.1
Smyths Toys UK
19.1
4
C&A Europe, GSK Global, Nomad Foods Europe, Getraenke Hoffman Germany
14.0
P&G Dishwashing Brands Europe
11.0
6
McCann WorldGroup
Kew Foundation UK, Cigna Global, GSK(Expert marketing) Global
10.9
Homann Germany
9.9
7
3
Scholz & Friends
RWE Germany, Danone yogurts DACH
9.2
9.2
2
6
5=
Fallon
Skoda Digital UK
6.2
6.0
2
7
8
FCB
Holland & Barrett UK, Clorox Europe, Npower UK, Barnardo's UK
5.6
5.6
7
8
7
Saatchi & Saatchi
Wal-Mart - Asda UK, GSK Global, Ferrovie dello Stato Italy
10.0
5.5
3
9
9
McGarryBowen
Monster.com Europe, Clorox Europe, United Airlines Europe
5.2
5.2
5
10
-
DDB
Seat Global, Free Mobile France, Strongbow UK
9.8
Clorox Global
4.9
4
11
13=
Ogilvy
10.3
Expedia Europe
4.6
6
12
10
M&C Saatchi
5.6
Transport for London UK
4.4
5
13
11
Iprospect
VisitScotland Europe(SEO), Team Sky UK, Kellogg's(Digital) Europe
4.2
4.2
4
14
12
Karmarama
Confused.com UK, Just Eat UK, Unibet Europe, Betfair UK
4.0
4.0
4
15
13=
Fred & Farid
Club Med Global
4.0
3.6
1
16=
15
The Corner
Blu eCig Global, National Accident Helpline UK
3.4
3.4
3
16=
16
Lucky Generals
Yorkshire Tea UK, Premier Inn UK, Taylors of Harrogate UK
3.4
3.4
4
18
17
Altmann+Pacreau
Haier Appliances Europe, Findus France
3.0
3.0
2
19=
18=
BMB
Batiste UK, New Balance UK, Tapi Carpets UK
3.9
2.9
3
19=
18=
Creature
Dreams UK
2.9
2.9
1
139.9
79
ESTIMATED YTD WIN REVENUE (USD $ m)
RANK THIS MONTH
RANK LAST MONTH
1
-
BBDO
Lidl Germany, Douglas Germany, BASE mobile Germany
31.5
2
1
TBWA
Unitymedia Germany, Direct Assurance France, Le SIG (French gov.) France
3
5=
Grey Group
4
2
5
AGENCY
RECENT WINS
Innocent Europe, GSK(Expert marketing) Global, Aldi Sud Germany, Motorola Europe The Home Office UK, Open University UK, Ajinomoto France
RECENT LOSSES
Alzheimer's Society UK
Union Investment Germany
1664 Kronenbourg France
Purple Bricks UK
2
2016 MEDIA AGENCIES NEW BUSINESS LEAGUE Europe / July 2016 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
34.3
61
31.3
68
11.5
1
Vympelkom Russia
9.6
29
TSB UK
7.9
82
5.7
2
1.6
2
1.5
1
Norpharma Denmark
1.3
2
Seiko UK
1.3
8
1.1
1.1
1
Spotify UK, RateSetter UK, ITV UK
0.8
0.8
3
Generation Media
Wowwee UK, Jazwares UK, Winning Moves UK
0.8
0.8
3
11=
Switched on Media
Club Med UK
0.5
0.5
1
15=
11=
The7stars
Nintendo UK
0.5
0.5
1
15=
11=
Total Media
Rustlers UK
0.5
0.5
1
15=
11=
John Ayling & Associates
The Money Shop UK
0.5
0.5
1
18=
16=
Universal McCann
H&M France, Go Pro France, Green Cola Greece, Seiko UK
2.1
0.3
4
18=
16=
The Gate
PDSA UK
0.3
0.3
1
20
18=
Rocket
FMCG Client UK
0.1
0.1
2
111.2
274
ESTIMATED YTD WIN REVENUE (USD $ m)
RANK THIS MONTH
RANK LAST MONTH
1
1
PHD
Volkswagen Europe, Carnival Corporation UK, Dole Food UK
34.3
2
2
Havas Media
Agrolimen Spain, Repsol YPF Spain, ABB UK
31.8
3
-
Team Connect(WPP)
BT UK, EE UK
11.5
4
3
Initiative
Reckitt Benckiser Germany, Miratorg Russia, Gov of Netherlands
13.7
5
4
OMD
Glenmark Russia, Cigna PanEurope, Avinor Norway
19.6
6
5
Optimedia Blue 449
Intu shopping centres UK, Wal-Mart - Asda UK
5.7
7
18=
Vizeum
E.on UK, TSB UK
2.3
8
-
Dentsu Media
Calzedonia Russia
1.5
9=
6=
MEC
Pernod-Ricard Germany, Monsanto UK
1.8
9=
6=
Maxus
Mutti Italy, Lierac Italy, Bord Bia Ireland, Vitana Czech, Weber BBQ UK
1.5
11
8
The Village Communications
Boghossian UK
12=
9=
Goodstuff
12=
9=
14
AGENCY
RECENT WINS
RECENT LOSSES
PDSA UK
Viacom UK
Viacom UK
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
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METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
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