2015 CREATIVE AGENCIES NEW BUSINESS LEAGUE Europe / July 2015
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ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
Benecol Europe
25.8
9
21.8
Allianz UK
19.8
10
Lidl France, Co-operative Bank(CRM) UK
23.0
TSB Bank UK
18.2
6
Hirschen Group
MediaMarkt Germany
14.5
14.5
1
4=
TLGG
MediaMarkt Germany
14.5
14.5
1
4=
10
BBH
Tesco UK, Heinz Sauces Europe
24.4
Pirelli Europe
14.5
3
7
9
JWT
Treasury Wine Estates Europe, La Redoute UK, Emirates UK,
13.2
Royal Caribbean UK
12.2
8
8
6
Saatchi & Saatchi
HomeAway.com Europe, Acer Europe
12.3
Fidelity Investments UK
10.8
3
9
7
Kolle Rebbe
Krombacher Beer Germany, Netflix Germany
10.7
10.7
2
10
8
Rosapark
SFR Numericable France
10.0
10.0
1
11
11
Buzzman
Brandt Appliances France, Huawei France, Ikea France
8.0
8.0
4
12
71
Jung von Matt
BMW (Digital) Germany, Kayak.com Europe
7.5
7.5
3
13
12
VCCP
Nationwide Bldg Society UK, Bild Germany, Blu ecig UK
7.1
7.1
3
14
13
Isobar
Carglass France, Chambord(DigitalUK
6.0
6.0
2
15=
14
Iris
Wickes UK, PZ Cussons Eurpoe
5.4
5.4
3
15=
15
R/GA
McDonalds UK, Simple Europe, Dyson UK
7.0
Volvo Cars Europe
5.4
3
17=
19
M&C Saatchi
JW Marriott Europe, Royal Mail UK
5.5
Oxfam Germany
5.0
6
17=
16=
72andSunny
Axe / Lynx Europe
5.0
5.0
1
17=
16=
Serviceplan
Penny Germany
5.0
5.0
1
20
18
Fold7
Wonga.com UK, Magners UK
4.6
4.6
2
210.0
72
ESTIMATED YTD WIN REVENUE (USD $ m)
RANK THIS MONTH
RANK LAST MONTH
1
1
DDB
Audi France, Waitrose UK, The Singleton Malt Global
27.8
2
3
Grey Group
Generali Investments Europe, Sixt UK
3
2
Havas Worldwide
4=
4=
4=
AGENCY
RECENT WINS
RECENT LOSSES
2015 MEDIA AGENCIES NEW BUSINESS LEAGUE Europe / July 2015 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
Comedy Central UK
26.7
44
15.4
P&G Israel
14.4
6
Ubisoft Europe, SFR Numericable France, Royal Mail UK, BBC UK
18.9
David Lloyd Leisure UK
14.3
33
Vizeum
VF Corporation, Weetabix UK, Warner Music France
7.8
The Trainline.com UK
6.6
14
6
MEC
Lloyds UK, Swinton Insurance UK
6.4
BBC UK
5.3
2
6
11
Mediacom
Betfair Europe, Webuyanycar.com UK, Indeed France
17.4
Bayer Germany
4.7
77
7
9
Carat
Lefdal Norway, V채sttrafik Sweden, Lionsgate UK
6.6
Mr Green Italy
4.0
19
8
8
Universal McCann
General Mills Spain, Lenovo Russia, Zott Belgium,
10.8
Tempur Netherlands
3.8
89
9
7
Arena
CIC France
5.4
Betfair Europe
3.8
1
10
10
ZenithOptimedia
Harvey Nichols UK, Coty Europe, Uniqlo UK
8.5
Pernod Ricard Spain
2.9
3
11=
4
OMD
Virgin Trains East Coast UK, Huawei UK, GroupOn France
15.9
Lidl UK
1.3
46
11=
12
The7Stars
Iceland UK, Victoria Plumb UK, GO Outdoors UK, The Trainline.com UK
2.8
Uniqlo UK
1.3
4
13
13
BPN
Dagrofa Denmark, Unipharm Poland
0.8
0.8
2
14
14
Goodstuff
Hiscox UK
0.6
0.6
1
15=
-
HeyHuman
Danone Waters UK
0.5
0.5
1
15=
-
iProspect
Eurostar UK
0.5
0.5
1
17
15
Boutique
Costcutter Supermarkets Group UK
0.3
0.3
1
18
-
My Media
Brico Depot
0.1
0.1
1
19
16
Blue 449
Carphone Warehouse UK, David Lloyd Leisure UK
2.1
Halfords UK
-0.1
2
20
17
Mindshare
Booking.com, Legal & General UK
1.0
Bifi Europe
-3.6
2
87.9
349
ESTIMATED YTD WIN REVENUE (USD $ m)
RANK THIS MONTH
RANK LAST MONTH
1
1
PHD
Zuto UK, Belvedere Group France, SAP UK
27.8
2
5
Starcom MediaVest
Lidl UK, TVN Poland, Royal London UK
3
2
Havas Media
4
3
5
AGENCY
RECENT WINS
RECENT LOSSES
METHODOLOGY The R3 New Business League has been compiled each of the last 155 months using data supplied by 26 multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI for clients across the region. For more details please write to greg@rthree.com
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