2023 CREATIVE AGENCIES NEW BUSINESS LEAGUE Global / Jul 2023
1
RANK THIS MONTH
RANK LAST MONTH
1
1
IPG Health
2
2
Dentsu
3
4
Ogilvy
4
11
Leo Burnett
5
13
Publicis Worldwide
6
5
VMLY&R
7
3
Havas Worldwide
8
7
M&C Saatchi Group
9
6
Wieden & Kennedy
10
-
MSL
11
9
BBDO
12
14
Saatchi & Saatchi
13
8
Grey Group
14
18
Digitas
15
10
DDB
16
12
R/GA
17
16
Epsilon
18
15
MullenLowe Group
19
20
Prodigious
20
19
Adam&Eve
AGENCY
RECENT WINS
Pfizer Global Ajinomoto Do Brasil Indústria E Com ércio De Alimentos Ltda Brazil, Intel - Brazil Brazil, Hero MotoCorp Limited India Jameson US, Chinachem Group Hong Kong, Mondelez Hong Kong Tillamook County Creamery Association (Chute) US Retainer, Allwyn UK Project, Charles & Keith Group Korea Retainer The Standard Bank of South Africa Limited, Novo Nordisk A/S Brazil EGO China, Yonghui China, Huawei China AEDAS Spain Project, BURGER KING Germany Project, DANONE Hungary Project Covid Inquiry UK, Science in Sport UK, UMW Toyota Motor Sdn Bhd (Toyota) Malaysia Project Kraft Heinz UK, MLB US, Chili's US Project, Google Search Brazil, Riot Games China Currys Group Limited UK, Oppo Mobile Italy, Barilla GR Fratelli Italy Vans Japan Project, TAFEP Singapore, Cathay Pacific Hong Kong AOR Samsung Electronics Co Ltd US, Subway Franchise World Headquarters Germany, Torrent Pharma India Arbejdernes Landsbank Denmark, Artsana Group Italy, ASUS Hong Kong Project Novartis Holding AG Poland, OSHO United Arab Emirates, SharkNinja Operating LLC US Project Kitaohji (Thailand) Co., Ltd. Thailand Project, Adidas Hong Kong Project, Water Supply Department Hong Kong Project TurboTax US, Innovasport US, Google Career Certificates US Speedy France Project, La Francaise des Jeux France Project InstaGames Panama Project, Geico US Project, Freemans Grattan Holdings UK Club Med China Project, Heineken Brouwerijen B.V. China Project, Nippon Paint China Savills UK, BT Business UK, Inspired Villages UK
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
200.0
200.0
1
63.4
62.8
263
57.9
54.0
241
43.7
43.5
116
42.1
42.1
128
39.1
39.1
111
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
49.3
Durex
37.2
154
37.3
Currys Group Limited UK
36.8
151
35.2
TurboTax US
33.8
16
32.9
32.9
154
31.6
30.7
94
29.3
29.3
86
27.9
26.8
96
24.7
24.7
80
20.4
70
18.0
18.0
56
12.2
12.2
60
12.6
12.1
58
11.6
11.6
61
6.9
6
2023 (Jan-Jul):
874.8
2,531
2022 (Jan-Jul):
847.7
2,854
YoY Comparison:
3.2%
-11.3%
25.7
6.9
John Lewis PLC UK
John Lewis Partnership UK