2021 CREATIVE AGENCIES NEW BUSINESS LEAGUE Indonesia / Jul 2021 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
5.4
5.4
11
Paseo-baby tissue Project , Prudential Project, Carsome Project
1.6
1.6
12
Diageo Singapore Pte Ltd. Contract
0.3
0.3
3
Wunderman Thompson FMCG Client
0.3
0.3
1
5
Dentsu
Global Digital Niaga
0.2
0.2
2
6
7
BBDO
Mayora Project
0.2
0.2
4
7
6
Ogilvy
Indika Energy Project, Asian Paints Project
0.1
0.1
2
8
11
Arcade
Huawei Mobile I Social Project
0.1
0.1
3
9
8
Leo Burnett
Visa Project, Merck Project, Heinz Project
0.1
0.1
6
10
9
FCB
Hawaya Project
0.1
0.1
1
11
10
Publicis
Nestle Project
0.0
0.0
1
2021 (Jan-Jul):
8.3
46
2020 (Jan-Jul):
5.7
53
45.2%
-13.2%
RANK THIS MONTH
RANK LAST MONTH
1
1
M&C Saatchi Group
XL Aviata, Truecaller, Permata Bank, Indofood JV Project
2
2
VMLY&R
3
3
Isobar
4
4
5
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
YoY Comparison:
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2021 MEDIA AGENCIES NEW BUSINESS LEAGUE Indonesia / Jul 2021 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
3.2
3.2
5
1.5
1.5
4
0.8
0.8
6
Halodoc, Lalamove, The Body Shop, Starmaker, IKEA, SOHO
0.7
0.7
10
dentsu X
Japan Tobacco International Indonesia, Suzuki Indomobile Motor
0.6
0.6
3
5
Carat
SRC Indonesia Sembilan
0.5
0.5
1
6
Spark Foundry
FMCG Client
0.4
0.4
1
0.8
Taisho
0.4
5
0.4
SOHO
0.3
2
2021 (Jan-Jul):
7.1
40
2020 (Jan-Jul):
7.2
27
YoY Comparison:
-1.9%
48.1%
2021 Creative & Media ((JanJul))
15.4
86
2020 Creative & Media ((JanJul))
12.9
80
YoY Comparison:
19.0%
7.5%
RANK THIS MONTH
RANK LAST MONTH
1
1
OMD
2
2
Havas Media
3
8
PHD
4
3
Mindshare
5
4
6 7
AGENCY
RECENT WINS
Telkomsel, Bank Jago, ABC President Link Aja, Wuling Motors, Indofoods, Lionsgate Project - Content & Paid Social WeTV, Mandom (Purcelle) Project, IKEA, Twitter Project, Herborist Project
8
7
iProspect
Bank Amar, Paragon Technology and Innovation, Taisho Pharmaceutical Indonesia
9
9
Initiative
Taisho, PT Sinarmas Agro
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
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