2023 CREATIVE AGENCIES NEW BUSINESS India / Jan 2023 RANK THIS RANK LAST MONTH MONTH
1
AGENCY
1
13
BBDO
2
15
Centrick
3
2
Havas Worldwide
4
4
5
5
RECENT WINS Jack Daniel’s Tennessee Whiskey, McCain Food Kirloskar - Industrial EnginesK, EFL CSR Project, Kirloskar Oil BYD India Pvt Ltd Project, Dabur Badshah Masala, Hilti India Pvt
ESTIMATED ESTIMATED YTD OVERALL YTD WIN REVENUE RECENT LOSSES REVENUE (Crore) (Crore)
No.of Wins
20.4
20.4
2
10.7
10.7
7
10.1
10.1
5
Wunderman Thompson NPCI, Mirum Dubai, Udaan
7.4
7.4
9
DDB Mudra Group
7.2
7.2
5
4.1
4.1
3
2.1
2.1
16
Meta Project, Mars Digital, PVR Apollo Project, Cognizant, Tata Capital Vectura Fertin Pharma Private Limited - RYZE Project, Tata AIG
6
10
McCann WorldGroup
7
6
Wondrlab
8
11
The Womb
Samco
1.4
1.4
1
9
14
VMLY&R
Lakme Project, Ponds Project, Tira Retainer
0.7
0.7
4
10
23
M&C Saatchi Group
Wow Skin Project, Respo Project
0.4
0.4
2
2023 (Jan):
64.3
54
2022 (Jan):
34.9
57
YoY Comparison:
84.3%
-5.3%