2023 CREATIVE AGENCIES NEW BUSINESS LEAGUE China / Jan 2023
1
RANK THIS MONTH
RANK LAST MONTH
1
5
BBDO
Roewe, Hisense, China VW Retainer
2
1
Ogilvy
AIA
3
6
Dentsu McGarryBowen Auto Client
AGENCY
RECENT WINS
ESTIMATED OVERALL YTD REVENUE (RMB ￥m)
No.of Wins
5.4
5.4
7
3.9
3.9
5
0.9
0.9
1
2023 (Jan):
9.6
13
2022 (Jan):
110.4
56
YoY Comparison:
-91.3%
-76.8%
ESTIMATED YTD WIN REVENUE (RMB ￥m)
RECENT LOSSES