2022 CREATIVE AGENCIES NEW BUSINESS LEAGUE Vietnam / Jan 2022 RANK THIS MONTH
RANK LAST MONTH
1
2
Ogilvy
Unilever, Carlsberg, Pfizer
2
1
VMLY&R
Abbott - Pediasure,Carlsberg, Tinder Project
AGENCY
RECENT WINS
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
0.1
0.1
4
0.1
0.1
4
2022(Jan)
0.2
8
2021(Jan)
2.5
6
-93.3%
33.3%
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
YoY Comparison:
1
2022 MEDIA AGENCIES NEW BUSINESS LEAGUE Vietnam / Jan 2022 RANK THIS MONTH
RANK LAST MONTH
1
2
MediaCom
Vinamilk Planning & Digital, Go-Jek
2
1
Mindshare
NUTIFOOD
AGENCY
RECENT WINS
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
1.08
1.08
2
0.80
0.80
1
2022(Jan)
1.9
3
2021(Jan)
0.5
3
268.2%
0.0%
2022 Creative & Media (Jan)
2.0
11
2021 Creative & Media (Jan)
3.0
9
-32.1%
22.2%
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
YoY Comparison:
YoY Comparison:
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
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