2021 CREATIVE AGENCIES NEW BUSINESS LEAGUE Thailand / Jan 2021 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
2.4
2.4
5
Nebula Project
2.0
2.0
2
Ogilvy
Tourism Authority of Thailand Project, Nestlé, DTAC Project
1.2
1.2
9
12
Digitas
Board of Investment of Thailand (BOI) Project
0.1
0.1
1
5
29
Leo Burnett
PubG Mobile Project
0.0
0.0
1
6
10
Brilliant & Million
Coco Max Project
0.0
0.0
1
2021 Jan:
4.7
19
2020 Jan:
0.9
9
405.7%
111.1%
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1
Wunderman Thompson DTAC Project, Ford Project
2
5
VMLY&R
3
2
4
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
YoY Comparison:
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2021 MEDIA AGENCIES NEW BUSINESS LEAGUE Thailand / Jan 2021 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
0.2
0.2
1
AIS Project
0.1
0.1
1
Tasto
0.0
0.0
1
2021 Jan:
0.1
3
2020 Jan:
1.2
12
-93.8%
-75.0%
2021 Creative & Media (Jan)
4.7
22
2020 Creative & Media (Jan)
2.1
21
121.2%
4.8%
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7
PHD
PTT (Petroleum Authority of Thailand)
2
3
Mindshare
3
5
Universal McCann
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
YoY Comparison:
YoY Comparison:
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
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