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R3 2021 January New Business League - Taiwan

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2021 CREATIVE AGENCIES NEW BUSINESS LEAGUE Taiwan / Jan 2021 ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

0.6

0.6

3

Medtecs Project, Taiwan Institute Of Economic Research Project

0.0

0.0

2

Lebledor F&B Co., Ltd Project

0.0

0.0

1

2021 Jan:

0.7

6

2020 Jan:

0.8

8

-13.2%

-25.0%

RANK THIS MONTH

RANK LAST MONTH

1

1

Ogilvy

iconectiv

2

3

Leo Burnett

3

4

Publicis

AGENCY

RECENT WINS

ESTIMATED YTD WIN REVENUE (USD $ m)

RECENT LOSSES

YoY Comparison:

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2021 MEDIA AGENCIES NEW BUSINESS LEAGUE Taiwan / Jan 2021 ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

0.3

0.3

3

Yong FengYu

0.1

0.1

1

Herbalife Taiwan

0.0

0.0

1

2021 Jan:

0.4

5

2020 Jan:

0.0

6

1490.6%

-16.7%

2021 Creative & Media (Jan)

1.1

11

2020 Creative & Media (Jan)

0.8

14

32.1%

-21.4%

RANK THIS MONTH

RANK LAST MONTH

1

12

OMD

Reckitt Benckiser, Gamania, Mywufa Project

2

6

Wavemaker

3

4

Mindshare

AGENCY

RECENT WINS

ESTIMATED YTD WIN REVENUE (USD $ m)

RECENT LOSSES

YoY Comparison:

YoY Comparison:

METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.

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