2021 CREATIVE AGENCIES NEW BUSINESS LEAGUE Singapore / Jan 2021 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
0.7
0.7
4
Wunderman Thompson Pharma Client
0.6
0.6
1
6
VMLY&R
Tanjong pagar town council Project
0.3
0.3
1
4
17
MullenLowe Group
Seventh Generation Project
0.2
0.2
1
5
18
Grey Group
Ministry of Social and Family Development
0.0
0.0
1
2021 Jan:
1.7
8
2020 Jan:
6.6
26
-73.8%
-69.2%
RANK THIS MONTH
RANK LAST MONTH
1
2
Ogilvy
2
4
3
AGENCY
RECENT WINS Philips Project, MSD SHARP & DOHME GmbH, Rockwell Automation Project
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
YoY Comparison:
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2021 MEDIA AGENCIES NEW BUSINESS LEAGUE Singapore / Jan 2021 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
0.3
0.3
1
Luxury Client
0.2
0.2
1
sixmoredays (Stem Regen), NTUC Link Social Always On
0.0
0.0
3
2021 Jan:
0.4
5
2020 Jan:
0.9
7
-51.6%
-28.6%
2021 Creative & Media (Jan)
2.2
13
2020 Creative & Media (Jan)
7.5
33
-71.2%
-60.6%
RANK THIS MONTH
RANK LAST MONTH
1
5
Havas Media
AIA
2
14
Initiative
3
6
Wavemaker
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
YoY Comparison:
YoY Comparison:
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
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