2018 CREATIVE AGENCIES NEW BUSINESS LEAGUE Hong Kong / Jan 2018
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
7.81
7.81
2
0.45
0.45
1
DDB
0.00
0.00
0
3
J Walter Thompson
0.00
0.00
0
3=
4
Ogilvy
0.00
0.00
0
3=
5
McCann WorldGroup
0.00
0.00
0
3=
6
Isobar
0.00
0.00
0
3=
7
Kalido
0.00
0.00
0
3=
8
Society
0.00
0.00
0
3=
10
RFI Asia
0.00
0.00
0
3=
11=
DigitasLBi
0.00
0.00
0
3=
11=
Y&R
0.00
0.00
0
3=
13=
AnalogFolk
0.00
0.00
0
3=
13=
Havas Worldwide
0.00
0.00
0
3=
13=
Dentsu
0.00
0.00
0
3=
16
Tribal Worldwide
0.00
0.00
0
3=
17=
WE Communications
0.00
0.00
0
3=
17=
Healthcare
0.00
0.00
0
3=
19=
Monimedia
0.00
0.00
0
3=
21
FCB
0.00
0.00
0
3.8
22
RANK THIS MONTH
RANK LAST MONTH
1
9
Publicis
Mercedes-Benz, UBS Project,
2
2
Leo Burnett
Sino Group - Sicence Park Project
3=
1
3=
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
2018 MEDIA AGENCIES NEW BUSINESS LEAGUE Hong Kong / Jan 2018 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
2.49
2.49
5
Manufacture Client
2.03
2.03
3
OMD
Wellcome Cash GroupEssilor
1.50
0.86
3
1
Mindshare
FMCG Client
0.28
0.28
2
5
8
Initiative
M&G Invertment
0.03
0.03
1
6
11
MediaCom
Bose
0.03
0.03
1
7
6
GroupM
0.00
0.00
0
8
9
Havas Media
0.00
0.00
0
9
12
Spark Foundry
0.00
0.00
0
10
13
Wavemaker
0.00
-0.03
0
11
3
dentsu X
0.00
Citizen
-0.04
0
12
14
Zenith
0.00
FMCG Client
-0.16
0
13
5
Universal McCann
0.97
Wellcome
-0.28
5
14
15
PHD
0.80
Retail Client
-0.70
2
15
10
Starcom
0.00
FMCG Client
-0.75
0
3.8
22
RANK THIS MONTH
RANK LAST MONTH
1
2
Carat
Retail Client
2
7
Vizeum
3
4
4
AGENCY
RECENT WINS
H&MBoehringer IngelheimLVMH Tag Heuer + Hublot
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
H&M
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
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