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R3 2023 February New Business League - China

Page 1

2023 CREATIVE AGENCIES NEW BUSINESS LEAGUE China / Feb 2023 No.of Wins

20.2

20.2

5

Riot Games

13.0

13.0

1

BULL Project

11.6

11.6

2

9.8

9.8

12

9.0

8.0

10

RANK LAST MONTH

AGENCY

RECENT WINS

ESTIMATED YTD WIN REVENUE (RMB ¥m)

1

3

Dentsu McGarryBowen

Global Pharmaceutical brand Projects, Domestic FMCG brand,

2

-

Wieden & Kennedy

3

8

VMLY&R

Guangdong Aiko Solar Energy Technology Co., Ltd., Huawei, Fei He, Pepsi Meal Campiagn Project, Bubbly Social Retainer

RECENT LOSSES

4

2

Ogilvy

5

1

BBDO

6

19

R/GA

Bacardi, Unity

2.6

2.6

2

Merkle

Philip Morris Internaltional Project

0.9

0.9

1

2023 (Jan-Feb):

65.4

33

2022 (Jan-Feb):

166.5

97

YoY Comparison:

-60.7%

-66.0%

7

1

ESTIMATED OVERALL YTD REVENUE (RMB ¥m)

RANK THIS MONTH

-


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