2022 CREATIVE AGENCIES NEW BUSINESS LEAGUE New Zealand / Feb 2022 RANK THIS MONTH
RANK LAST MONTH
1
1
VMLY&R
Finance Client
2
4
DDB
IT Client
AGENCY
RECENT WINS
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
0.3
0.30
1
0.2
0.20
1
2022(Jan-Feb)
0.5
2
2021(Jan-Feb)
0.6
4
-
-
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
YoY Comparison:
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2022 MEDIA AGENCIES NEW BUSINESS LEAGUE New Zealand / Feb 2022 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
0.5
0.50
3
BMW, Mini
0.1
0.05
1
ANZ Projects, James Hardie Projects, Bunnings Projects
0.0
0.04
7
2022(Jan-Feb)
0.5
11
2021(Jan-Feb)
0.1
3
250.7%
266.7%
2022 Creative & Media (JanFeb)
1.0
13
2021 Creative & Media (JanFeb)
0.7
7
27.3%
85.7%
RANK THIS MONTH
RANK LAST MONTH
1
1
OMD
Te Pukenga, Nick Scali Furniture Buying, NZ Customs
2
2
IPG Team Dynamic
3
3
DRUM
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
YoY Comparison:
YoY Comparison:
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
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