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Feb 2021 New Business League - New Zealand

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2021 CREATIVE AGENCIES NEW BUSINESS LEAGUE New Zealand / Feb 2021 RANK THIS MONTH

RANK LAST MONTH

1

3

FCB

Manufacturing Services Brand

2

1

DDB

New Balance Project, Academy of Periodontists Project, YMCA North

AGENCY

RECENT WINS

ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

0.5

0.50

1

0.1

0.12

3

2021 (Jan-Feb):

0.6

4

2020 (Jan-Feb):

0.7

6

-15.0%

-33.3%

ESTIMATED YTD WIN REVENUE (USD $ m)

RECENT LOSSES

YoY Comparison:

1


2021 MEDIA AGENCIES NEW BUSINESS LEAGUE New Zealand / Feb 2021 RANK THIS MONTH

RANK LAST MONTH

1

1

PHD

Bunnings Project, TikTok Project

2

2

OMD

Get Wellington Moving Project

AGENCY

RECENT WINS

ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

0.1

0.12

2

0.0

0.01

1

2021 (Jan-Feb):

0.1

3

2020 (Jan-Feb):

(0.7)

6

-

-50.0%

2021 Creative & Media ((JanFeb))

0.7

7

2020 Creative & Media ((JanFeb))

0.0

12

2440.7%

-41.7%

ESTIMATED YTD WIN REVENUE (USD $ m)

RECENT LOSSES

YoY Comparison:

YoY Comparison:

METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.

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