2023 CREATIVE AGENCIES NEW BUSINESS LEAGUE US / Dec 2023
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
150.0
150.0
1
Total By Verizon US, Herman Miller US Project, Paraxel US Project
102.4
99.4
20
Apple TV+ US
58.9
58.6
104
46.7
42
45.3
45.3
19
44.9
44.9
39
32.0
32.0
2
29.5
11
26.5
26.0
5
25.3
25.3
29
23.5
22.7
12
12.9
12.9
3
12.9
12.9
8
15.3
12.3
12
11.5
11.5
6
11.1
11.1
15
10.6
10.6
35
10.4
10.4
19
7.7
7.7
17
5.2
5.2
5
2023 (Jan-Dec)
670.8
528
2022 (Jan-Dec)
492.2
537
YoY Comparison:
36.3%
-1.7%
RANK THIS MONTH
RANK LAST MONTH
1
1
IPG Health
Pfizer Global
2
2
Ogilvy
3
3
Dentsu
4
4
5
5
6
18
AGENCY
RECENT WINS
Genetech Women's Health US, VMLY&R Boehringer-Ingelheim, PDE4B US, Janssen's Oncology US, Nestlé's Wunderman Thompson Purina Premium Dry Dog (Beneful & Code and Theory
7
6
Mother
8
7
Wieden & Kennedy
9
-
The Martin Agency
10
8
R/GA
11
9
MullenLowe Group
12
10
FCB
13
23
Leo Burnett
14
16
DDB
15
11
Adam&Eve
16
14
Tombras
17
13
PXP
18
12
Grey Group
19
24
Digitas
20
15
Saatchi & Saatchi
Finance Client Sonic US, Unilever’s Seventh Generation US Coffee Mate US/Global, Laneige Global Papa Johns US, Sanofi (10 Brands) US, ScottsMiracle-Gro & Tomcat US Google Play US, JPMorgan Chase US Department of Defense US, EQT US, Us Military Recruitment Marketing Clorox Burt’s Bees US, Danone US MOLSON COORS BREWING COMPANY US Project, KFC General Mills US Project, P&G Oral Care US Project, Mountain Dew US Eckrich US, Nathan's Famous US, Simple Truth US Bush's Beans US Digital AOR, Special Olympics Global Creative, General Motors Company US Project, BEAM SUNTORY INC US, IHG US Project, Procter & Gamble (P&G) US Project, Revance SharkNinja Operating LLC US Project, Hennepin County US, T. Samsung Electronics Co Ltd US, Sierra Nevada Brewing Company,
ESTIMATED YTD WIN REVENUE (USD $ m)
47.7
30.8
RECENT LOSSES
Bush's Beans US Digital
TurboTax US